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Goldener Schnatz

Fail

Demand is soft, at -42.1% this quarter, so Goldener Schnatz is a Fail.

Flapen Score
49
49 / 100
Top 38% of 678 Beleuchtung niches · +2 vs the category median of 47
Market size
€40K/yr91K searches / yr
90-day growth
-42.1%search demand this quarter
Competition
46%top-5 click share · 24 brands · 141 sellers

Flapen Score

Goldener Schnatz against its category

The dotted line is the Beleuchtung average. Past it, Goldener Schnatz is stronger. Inside it, weaker.

49Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Goldener Schnatz market on Amazon at a glance

Shoppers on Amazon Germany searched for Goldener Schnatz 91K times last year and spent an estimated €40K. The top 5 brands take 54% of clicks. Demand peaks in Jan–Oct–Nov–Dec. Flapen scores it 49 out of 100, a Fail.

01 · Demand

An estimated 1.9% of those searches ended in a purchase.

Shoppers searched for this 91K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 1.9% of those searches ended in a purchase. Searches in the last 90 days moved -42.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated €40K a year.

Searches, last 12 months
91K
Growth, 90 days vs prior 90
-42.1%
Conversion, latest week
1.9%
Market size, estimated
€40Ka year
Peak month
December3.9× the quietest month
Top search term
goldener schnatz31K searches a year

02 · Price

A sale here is worth €22.64.

Listings sell for €22.64 on average, from €3.79 to €65.98. Amazon reports units sold in ranges. This niche sold 2K to 2K a year. The average listing sells 0 to 100 of them. At €22.64 that is €0 to €2K a year per listing.

Average price
€22.64inside the $15 to $100 sweet spot
Price range
€3.79–€65.98
Amazon Germany median price
€18.99across 29,809 niches
Units sold a year
2K–2K
Units per listing a year
0–100
Revenue per listing a year
€0–€2K
Returns
1.7%of orders · Amazon Germany median 1.1%

03 · Entry bar

The bar here is low.

68% of listings pay for placement with sponsored ads. 97% ship with Prime. On an average day, 5.9% of listings are out of stock. The average listing ranks #1,642 within Innenbeleuchtung. It carries 1,217 reviews at 4.32 stars, so a new listing needs social proof before a better product.

Sponsored listings
68%
Prime listings
97%
Out of stock, average day
5.9%
Average rank
#1,642in Innenbeleuchtung
Average rating
4.32 starsAmazon Germany average 4.37 stars
Average reviews
1,217per listing
Listings tracked
34

04 · Newcomers

1 of last year's 8 launches cleared the first-year sales bar.

8 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 44 months on average, so the names here are settling in.

Launched, last 12 months
8
Successful launches
1Amazon's first-year sales bar
Average brand age
44 months

Products

Top Goldener Schnatz products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 46% of clicks. Leaders hold, but buyers still shop past them.

Brands

24 falling

Sellers

141

Top-5 brand share

54%

Top 20: 97%

Top-5 click share

46%

Top 20: 87%

Open market

38%

  • Brand 114%
  • Brand 211%
  • Brand 310%
  • Brand 410%
  • Brand 59%
  • Brand 68%

Demand

Goldener Schnatz search demand

Weekly searches over the year, seasonality beneath. Pick a range.

5K3KSpike '25Black Friday '25JanFebMarAprMayJunJulAugSepOctNovDecJanFebMarAprMayJun

Peak months: Jan, Oct, Nov, Dec · busiest ÷ quietest = 3.9×

Search terms

Top Goldener Schnatz search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • goldener schnatz31K/yr
  • snitch17K/yr
  • harry potter schnatz13K/yr
  • schnatz9K/yr
  • schnatz harry potter10K/yr
  • harry potter goldener schnatz8K/yr
  • der goldene schnatz4K/yr

Reviews and returns

What reviews say buyers love and hate about Goldener Schnatz

We read the reviews and the return reasons for every product selling here.

17%of positive reviews mention “Qualität insgesamt”
24%of negative reviews mention “Qualität insgesamt”
1.7%of orders come back
“Aber die Qualität für den Preis ist meiner Meinung nach echt schlecht”
A buyer, on “Qualität insgesamt”24% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

19 topics

NegativePositive

FAQ

Common Goldener Schnatz questions

Answered from the same tracked data.