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Glühwürmchen Leuchte

Glühwürmchen Leuchte shows demand growing +134.7% this quarter, but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Flapen Score

59
Worth a look

Top 14% of 678 Beleuchtung niches · +12 vs the category median of 47

Market size 6Growth 96Conversion 62Competition 43Returns 79Price range 68Avg price 78Brand share 58Review moat 66Quality gap 67
This niche Category average · 678 niches

Is Glühwürmchen Leuchte profitable on Amazon?

According to Flapen's Amazon Germany niche tracking, Glühwürmchen Leuchte is a €24K/yr Amazon Germany market (28K searches/yr). The top 5 brands hold 70% of demand. Demand peaks in Mar–Apr–May–Jul–Aug. Verdict: Worth a look — 59/100.

Glühwürmchen Leuchte: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Worth a look. Search demand moved +134.7% over the last 90 days and 5.4% of searches end in a purchase.

€24K

revenue / yr

Units sold / yr2K
Search volume / yr+134.7%28K
Conversion rate5.4%
Avg price€16.17

Who owns the niche?

The top 5 brands hold 70% of demand, so 30% of the market is open.

30%

open market share

Brands · sellers14 · 23
Top-5 product click share59%
Open market30%
Avg brand age28 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.3★ — the gap to enter on.

0/100

page quality · 22 products

Sponsored placement100%
New entrants (1y)5· 1 succeeded
Avg rating4.3★
Avg reviews855

Top Glühwürmchen Leuchte products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Competition: brands, sellers & click share

The top 5 products take 59% of clicks — established leaders, but buyers still shop beyond them.

€0€1K€2K€4K€5K101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

14 falling

Sellers

23

Top-5 brand share

70%

Top 20: 100%

Top-5 click share

59%

Top 20: 98%

Open market

24%

  • Caldarax18%
  • Cnulenzt16%
  • FIFlying13%
  • MUSUNIA12%
  • PATIOPIA10%
  • GEARLITE5%

Glühwürmchen Leuchte demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume28KCVR5.4%Products22Brands14Top 5 Brands70%OOS Rate9.9%Rating4.3★Reviews855Avg BSR#186
4K3KPrime Day '24Holiday '24Spike '25Black Friday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Mar, Apr, May, Jul, Aug · busiest ÷ quietest = 5.1×

Top Glühwürmchen Leuchte search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

  • glühwürmchen leuchte12K/yr
  • glühwürmchen solar9K/yr
  • solar glühwürmchen7K/yr

What reviews say buyers love and hate about Glühwürmchen Leuchte

What buyers mention most, as a share of all reviews.

What buyers love

86% of reviews
Helligkeit/Glanz/Glühen52%

Super Kugellämpchen

Qualität insgesamt10%

Super Ware

Design insgesamt5%

Sehr robust und ideal für den Außenbereich

Preis-Leistungs-Verhältnis4%

Preis Leistung fair

beworben Vs Tatsächliches Produkt4%

Alles super genau wie beschrieben

What buyers complain about

72% of reviews
Haltbarkeit26%

Schlechte Haltbarkeit

Qualität insgesamt13%

echt Schrott diese Teile

Helligkeit/Glanz/Glühen6%

NICHT superhell

Funktionalität insgesamt6%

Funktioniert nicht in Gänze

Preis-Leistungs-Verhältnis5%

weil es mich zu viele Leuchten gekostet hat

Glühwürmchen Leuchte return rate & reasons

Why buyers send it back, as a share of all return requests.

1.8%

Return rate

0%

Fixable by listing

The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.

1Gesamtgröße
25%
2Defekt Material/Teile
14%
3Funktionalität insgesamt
14%
4Helligkeit/Glanz/Glühen
10%
5beworben Vs Tatsächliches Produkt
8%

Common Glühwürmchen Leuchte questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores Glühwürmchen Leuchte 59/100 on Amazon Germany — Worth a look. The niche generates €24K/yr across 22 tracked products. 1 of 5 products launched in the last 360 days are still selling. Search demand moved +134.7% over the last 90 days.
Search demand for Glühwürmchen Leuchte on Amazon Germany peaks in Mar–Apr–May–Jul–Aug, where the busiest month runs 5.1× the quietest.