Glühbirne
FailDemand is soft, at -41.1% this quarter, so Glühbirne is a Fail.
- Flapen Score
- 46 / 100Ranks 360 of 678 Beleuchtung niches · −1 vs the category median of 4746
- Market size
- €461K/yr1.3M searches / yr
- 90-day growth
- -41.1%search demand this quarter
- Competition
- 39%top-5 click share · 19 brands · 81 sellers
Flapen Score
Glühbirne against its category
The dotted line is the Beleuchtung average. Past it, Glühbirne is stronger. Inside it, weaker.
Market
The Glühbirne market on Amazon at a glance
Shoppers on Amazon Germany searched for Glühbirne 1.3M times last year and spent an estimated €461K. The top 5 brands take 76% of clicks. Flapen scores it 46 out of 100, a Fail.
01 · Demand
An estimated 3.7% of those searches ended in a purchase.
Shoppers searched for this 1.3M times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 3.7% of those searches ended in a purchase. Searches in the last 90 days moved -41.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated €461K a year.
- Searches, last 12 months
- 1.3M
- Growth, 90 days vs prior 90
- -41.1%
- Conversion, latest week
- 3.7%
- Market size, estimated
- €461Ka year
- Top search term
- glühbirne367K searches a year
02 · Price
A sale here is worth €9.64.
Listings sell for €9.64 on average, from €4.34 to €17.62. Amazon reports units sold in ranges. This niche sold 40K to 50K a year. The average listing sells 750 to 1,000 of them. At €9.64 that is €7K to €10K a year per listing.
- Average price
- €9.64under the $15 to $100 sweet spot
- Price range
- €4.34–€17.62
- Amazon Germany median price
- €18.99across 29,809 niches
- Units sold a year
- 40K–50K
- Units per listing a year
- 750–1,000
- Revenue per listing a year
- €7K–€10K
- Returns
- 1.4%of orders · Amazon Germany median 1.1%
03 · Entry bar
The bar here is ads and reviews.
100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 3.0% of listings are out of stock. The average listing ranks #38 within Leuchtmittel. It carries 6,186 reviews at 4.55 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 100%
- Prime listings
- 100%
- Out of stock, average day
- 3.0%
- Average rank
- #38in Leuchtmittel
- Average rating
- 4.55 starsAmazon Germany average 4.37 stars
- Average reviews
- 6,186per listing
- Listings tracked
- 43
04 · Newcomers
0 of last year's 2 launches cleared the first-year sales bar.
2 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 47 months on average, so the names here are settling in.
- Launched, last 12 months
- 2
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 47 months
Products
Top Glühbirne products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 9, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
Osram Hocheffiziente LED Lampen mit Energieeffizienz Klasse A Vorteilspack mit 3 Leuchtmittel ersetzt herkömmliche 60W Glühbirnen Birnenform warmweiß(2700K) E27 mattes Glas
- Price
- €8.56
- Rating
- 4.6/5
- Reviews
- 495
- Age
- 1y ago

Amazon Basics Warmweiß LED-Leuchtmittel Edison-Sockel E27 7 W (entspricht 60-W-Glühbirne) nicht dimmbar klares Filament 6er-Pack
- Price
- €8.97
- Rating
- 4.5/5
- Reviews
- 17,801
- Age
- 9y ago

Osram Hocheffiziente LED Lampen mit Energieeffizienz Klasse A Vorteilspack mit 3 Leuchtmittel ersetzt herkömmliche 60W Glühbirnen Birnenform warmweiß(2700K) E27 Filament Glas
- Price
- €8.22
- Rating
- 4.6/5
- Reviews
- 495
- Age
- 1y ago

GY E27 Led Warmweiss Glühbirne 8W 1521LM Energiesparlampe Ersetzt 100W lampen Energieeffizienzklasse B A60 Led Warmweiß Abstrahlwinkel 360Leuchtmittel Nicht Dimmbar 6 Stück
- Price
- €15.96
- Rating
- 4.5/5
- Reviews
- 220
- Age
- 1y ago

PHILIPS LED Classic GU10 Lampen 6-er Pack (50 W) Reflektor LED Spots mit warmweißem Licht energiesparende Lampen mit langer Nutzlebensdauer Warmweiß
- Price
- €9.60
- Rating
- 4.6/5
- Reviews
- 27,176
- Age
- 9y ago
Trending
estimated 90-day click momentum
GY E27 Led Warmweiss Glühbirne 8W 1521LM Energiesparlampe Ersetzt 100W lampen Energieeffizienzklasse B A60 Led Warmweiß Abstrahlwinkel 360Leuchtmittel Nicht Dimmbar 6 Stück
- Price
- €15.96
- Rating
- 4.5/5
- Reviews
- 220
- Age
- 1y ago

Osram Hocheffiziente LED Lampen mit Energieeffizienz Klasse A Vorteilspack mit 3 Leuchtmittel ersetzt herkömmliche 60W Glühbirnen Birnenform warmweiß(2700K) E27 Filament Glas
- Price
- €8.22
- Rating
- 4.6/5
- Reviews
- 495
- Age
- 1y ago

Lepro Energieklasse A E27 LED Warmweiss 7.2W 1521 Lumen Glühbirne E27 Nicht Dimmbar A60 Led Birne 2700 Kelvin Warmweiß 300 Abstrahlwinkel Energiesparlampe ersetzt 100W Leuchtmittel 2 Stück
- Price
- €11.35
- Rating
- 4.6/5
- Reviews
- 218
- Age
- 1y ago

Osram LED Base Classic B Lampe in Kerzenform mit E14-Sockel nicht dimmbar Ersetzt 40 Watt Filementstil Klar Warmweiß - 2700 Kelvin 3 Stück (1er Pack)
- Price
- €4.34
- Rating
- 4.6/5
- Reviews
- 6,739
- Age
- 9y ago

Osram LED Lamps Base Classic A in Kolbenform mit E27-Sockel Nicht Dimmbar Ersetzt 100 Watt Matt Kaltweiß - 4000 Kelvin 3er-Pack
- Price
- €5.47
- Rating
- 4.5/5
- Reviews
- 9,121
- Age
- 9y ago
Newest
by launch date
Lepro Energieklasse A E27 LED Warmweiss 7.2W 1521 Lumen Glühbirne E27 Nicht Dimmbar A60 Led Birne 2700 Kelvin Warmweiß 300 Abstrahlwinkel Energiesparlampe ersetzt 100W Leuchtmittel 2 Stück
- Price
- €11.35
- Rating
- 4.6/5
- Reviews
- 218
- Age
- 1y ago

GY E27 Led Warmweiss Glühbirne 8W 1521LM Energiesparlampe Ersetzt 100W lampen Energieeffizienzklasse B A60 Led Warmweiß Abstrahlwinkel 360Leuchtmittel Nicht Dimmbar 6 Stück
- Price
- €15.96
- Rating
- 4.5/5
- Reviews
- 220
- Age
- 1y ago

Osram Hocheffiziente LED Lampen mit Energieeffizienz Klasse A Vorteilspack mit 3 Leuchtmittel ersetzt herkömmliche 60W Glühbirnen Birnenform warmweiß(2700K) E27 mattes Glas
- Price
- €8.56
- Rating
- 4.6/5
- Reviews
- 495
- Age
- 1y ago

Osram Hocheffiziente LED Lampen mit Energieeffizienz Klasse A Vorteilspack mit 3 Leuchtmittel ersetzt herkömmliche 60W Glühbirnen Birnenform warmweiß(2700K) E27 Filament Glas
- Price
- €8.22
- Rating
- 4.6/5
- Reviews
- 495
- Age
- 1y ago

Osram Hocheffiziente LED Lampen mit Energieeffizienz Klasse A Vorteilspack mit 5 Leuchtmittel ersetzt herkömmliche 60W Glühbirnen warmweiß(2700K) E27 Filament Glas
- Price
- €13.81
- Rating
- 4.6/5
- Reviews
- 330
- Age
- 2y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 39% of clicks, no more. An open shelf where new products get seen.
Brands
19 rising
Sellers
81
Est. top-5 brand share
76%
Top 20: 100%
Est. top-5 click share
39%
Top 20: 77%
Open market
20%
- Osram40%
- Amazon Basics17%
- Lepro9%
- PHILIPS6%
- GY5%
- OSRAM4%
Demand
Glühbirne search demand
Weekly searches over the year. Pick a range.
Search terms
Top Glühbirne search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- glühbirne367K/yr
- leuchtmittel272K/yr
- glühbirnen144K/yr
- led leuchtmittel101K/yr
- led glühbirne78K/yr
- led birne74K/yr
- led lampe e2772K/yr
- led birnen41K/yr
- led bulbs37K/yr
- light bulb22K/yr
Reviews and returns
What reviews say buyers love and hate about Glühbirne
We read the reviews and the return reasons for every product selling here.
“Einfach defekt”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
16 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Glühbirne questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









