Is Fotogirlande profitable to sell on Amazon Germany?

Flapen scores Fotogirlande 47 out of 100 on Amazon Germany, a Fail. Shoppers spend €36K a year across 31 tracked products. 0 of the 9 products launched in the last year cleared the first-year sales bar. Search demand grew +12.1% in the last 90 days.

How competitive is the Fotogirlande niche on Amazon Germany?

30 brands and 38 sellers compete in Fotogirlande on Amazon Germany. The top 5 Fotogirlande products take 48% of clicks, and the top 5 brands take 49%.

What do buyers complain about in Fotogirlande?

Fotogirlande buyers on Amazon Germany complain most about Magnetische Stärke/Adsorption, Dicke, and Produktzustand. An estimated 1.6% of orders come back.

What does it cost to enter the Fotogirlande niche?

Fotogirlande sells for €8.18 on average on Amazon Germany, outside the $15 to $100 sweet spot. Listings run €5.56 to €14.90. The average product has 977 reviews, the count a new listing must catch up to.

Fotogirlande

Fail

Prices span $5.56–$14.90, mostly outside the sweet spot, so Fotogirlande is a Fail.

Filters No Dominant Brand

Flapen Score: 47
47 / 100Ranks 324 of 678 Beleuchtung niches · on the category median
Market size: €36K/yr122K searches / yr
90-day growth: +12.1%search demand this quarter
Competition: 48%top-5 click share · 30 brands · 38 sellers

Flapen Score

Fotogirlande against its category

The dotted line is the Beleuchtung average. Past it, Fotogirlande is stronger. Inside it, weaker.

47Fail

This niche Category average

See the method

Market

The Fotogirlande market on Amazon at a glance

Shoppers on Amazon Germany searched for Fotogirlande 122K times last year and spent an estimated €36K. The top 5 brands take 49% of clicks. Flapen scores it 47 out of 100, a Fail.

01 · Demand

An estimated 3.6% of those searches ended in a purchase.

Shoppers searched for this 122K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 3.6% of those searches ended in a purchase. Searches in the last 90 days moved +12.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated €36K a year.

Searches, last 12 months: 122K
Growth, 90 days vs prior 90: +12.1%
Conversion, latest week: 3.6%
Market size, estimated: €36Ka year
Top search term: fotogirlande41K searches a year

02 · Price

A sale here is worth €8.18.

Listings sell for €8.18 on average, from €5.56 to €14.90. Amazon reports units sold in ranges. This niche sold 5K to 6K a year. The average listing sells 100 to 250 of them. At €8.18 that is €818 to €2K a year per listing.

Average price: €8.18under the $15 to $100 sweet spot
Price range: €5.56–€14.90
Amazon Germany median price: €18.99across 29,809 niches
Units sold a year: 5K–6K
Units per listing a year: 100–250
Revenue per listing a year: €818–€2K
Returns: 1.6%of orders · Amazon Germany median 1.1%

03 · Entry bar

The bar here is ads.

97% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 13.7% of listings are out of stock. The average listing ranks #162 within Lichterketten. It carries 977 reviews at 4.48 stars, so a new listing needs social proof before a better product.

Sponsored listings: 97%
Prime listings: 100%
Out of stock, average day: 13.7%
Average rank: #162in Lichterketten
Average rating: 4.48 starsAmazon Germany average 4.37 stars
Average reviews: 977per listing
Listings tracked: 31

04 · Newcomers

0 of last year's 9 launches cleared the first-year sales bar.

9 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 25 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months: 9
Successful launches: 0Amazon's first-year sales bar
Average brand age: 25 months

Products

Top Fotogirlande products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 48% of clicks. Leaders hold, but buyers still shop past them.

Brands

30 falling

Sellers

Top-5 brand share

49%

Top 20: 88%

Top-5 click share

48%

Top 20: 87%

Open market

46%

Brand 119%
Brand 211%
Brand 37%
Brand 47%
Brand 56%
Brand 65%

Search terms

Top Fotogirlande search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

fotogirlande41K/yr +18.2%3.4% conv.
foto girlande18K/yr +24.4%2.0% conv.
fotoleine mit klammern15K/yr +35.6%4.0% conv.
fotoleine14K/yr -26.1%2.7% conv.
fotokette10K/yr +1.2%1.5% conv.
fotogirlande geburtstag6K/yr +11.1%2.2% conv.
fotokette mit klammern7K/yr +17.1%3.6% conv.
bilderkette zum aufhängen4K/yr +7.3%2.8% conv.
bilder girlande4K/yr +10.9%1.6% conv.
fotoschnur mit klammern4K/yr +11.2%3.9% conv.

Reviews and returns

What reviews say buyers love and hate about Fotogirlande

We read the reviews and the return reasons for every product selling here.

17%of positive reviews mention “Qualität insgesamt”

19%of negative reviews mention “Magnetische Stärke/Adsorption”

1.6%of orders come back

“Magnete halten nicht gut”

A buyer, on “Magnetische Stärke/Adsorption”19% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

22 topics

NegativePositive

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FAQ

Common Fotogirlande questions

Answered from the same tracked data.

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