Floating Candles
MaybeThe top 5 brands take only 50% of clicks. But demand is soft, at -55.0% this quarter, so Floating Candles is a Maybe.
- Flapen Score
- 56 / 100Top 19% of 678 Beleuchtung niches · +9 vs the category median of 4756
- Market size
- €282K/yr517K searches / yr
- 90-day growth
- -55.0%search demand this quarter
- Competition
- 46%top-5 click share · 27 brands · 55 sellers
Flapen Score
Floating Candles against its category
The dotted line is the Beleuchtung average. Past it, Floating Candles is stronger. Inside it, weaker.
Market
The Floating Candles market on Amazon at a glance
Shoppers on Amazon Germany searched for Floating Candles 517K times last year and spent an estimated €282K. The top 5 brands take 50% of clicks. Demand peaks in Oct–Nov–Dec. Flapen scores it 56 out of 100, a Maybe.
01 · Demand
An estimated 3.1% of those searches ended in a purchase.
Shoppers searched for this 517K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 3.1% of those searches ended in a purchase. Searches in the last 90 days moved -55.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated €282K a year.
- Searches, last 12 months
- 517K
- Growth, 90 days vs prior 90
- -55.0%
- Conversion, latest week
- 3.1%
- Market size, estimated
- €282Ka year
- Peak month
- October47.8× the quietest month
- Top search term
- schwebende kerzen283K searches a year
02 · Price
A sale here is worth €17.67.
Listings sell for €17.67 on average, from €4.91 to €31.11. Amazon reports units sold in ranges. This niche sold 15K to 20K a year. The average listing sells 250 to 500 of them. At €17.67 that is €4K to €9K a year per listing.
- Average price
- €17.67inside the $15 to $100 sweet spot
- Price range
- €4.91–€31.11
- Amazon Germany median price
- €18.99across 29,809 niches
- Units sold a year
- 15K–20K
- Units per listing a year
- 250–500
- Revenue per listing a year
- €4K–€9K
- Returns
- 1.8%of orders · Amazon Germany median 1.1%
03 · Entry bar
The bar here is ads.
94% of listings pay for placement with sponsored ads. 94% ship with Prime. On an average day, 43.7% of listings are out of stock. The average listing ranks #411 within Innenbeleuchtung. It carries 1,166 reviews at 4.24 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 94%
- Prime listings
- 94%
- Out of stock, average day
- 43.7%
- Average rank
- #411in Innenbeleuchtung
- Average rating
- 4.24 starsAmazon Germany average 4.37 stars
- Average reviews
- 1,166per listing
- Listings tracked
- 34
04 · Newcomers
0 of last year's 6 launches cleared the first-year sales bar.
6 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 27 months on average, so a newcomer is not facing entrenched names.
- Launched, last 12 months
- 6
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 27 months
Products
Top Floating Candles products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 46% of clicks. Leaders hold, but buyers still shop past them.
Brands
27 rising
Sellers
55
Top-5 brand share
50%
Top 20: 93%
Top-5 click share
46%
Top 20: 87%
Open market
45%
- Brand 115%
- Brand 214%
- Brand 310%
- Brand 46%
- Brand 55%
- Brand 65%
Demand
Floating Candles search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Oct, Nov, Dec · busiest ÷ quietest = 47.8×
Search terms
Top Floating Candles search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- schwebende kerzen283K/yr
- harry potter kerzen37K/yr
- floating candles14K/yr
- harry potter kerze16K/yr
- harry potter kerzen mit zauberstab29K/yr
- schwebende kerzen harry potter39K/yr
- fliegende kerzen harry potter14K/yr
- fliegende kerzen26K/yr
- harry potter schwebende kerzen11K/yr
- schwebende kerzen mit zauberstab18K/yr
Reviews and returns
What reviews say buyers love and hate about Floating Candles
We read the reviews and the return reasons for every product selling here.
“Wirklich schön leider müssen oft die Batterien gewechselt werden”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
17 topics
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Floating Candles questions
Answered from the same tracked data.









