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E27 Led Vintage

Maybe

The top 5 products take only 27% of clicks. But demand is soft, at -46.2% this quarter, so E27 Led Vintage is a Maybe.

Flapen Score
53
53 / 100
Top 25% of 678 Beleuchtung niches · +6 vs the category median of 47
Market size
€316K/yr578K searches / yr
90-day growth
-46.2%search demand this quarter
Competition
27%top-5 click share · 30 brands · 81 sellers

Flapen Score

E27 Led Vintage against its category

The dotted line is the Beleuchtung average. Past it, E27 Led Vintage is stronger. Inside it, weaker.

53Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The E27 Led Vintage market on Amazon at a glance

Shoppers on Amazon Germany searched for E27 Led Vintage 578K times last year and spent an estimated €316K. The top 5 brands take 55% of clicks. Demand peaks in Jan–Nov–Dec. Flapen scores it 53 out of 100, a Maybe.

01 · Demand

An estimated 4.2% of those searches ended in a purchase.

Shoppers searched for this 578K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 4.2% of those searches ended in a purchase. Searches in the last 90 days moved -46.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated €316K a year.

Searches, last 12 months
578K
Growth, 90 days vs prior 90
-46.2%
Conversion, latest week
4.2%
Market size, estimated
€316Ka year
Peak month
November2.5× the quietest month
Top search term
e27 led vintage74K searches a year

02 · Price

A sale here is worth €13.13.

Listings sell for €13.13 on average, from €4.17 to €27.09. Amazon reports units sold in ranges. This niche sold 30K to 40K a year. The average listing sells 500 to 750 of them. At €13.13 that is €7K to €10K a year per listing.

Average price
€13.13under the $15 to $100 sweet spot
Price range
€4.17–€27.09
Amazon Germany median price
€18.99across 29,809 niches
Units sold a year
30K–40K
Units per listing a year
500–750
Revenue per listing a year
€7K–€10K
Returns
2.6%of orders · Amazon Germany median 1.1%

03 · Entry bar

The bar here is ads.

96% of listings pay for placement with sponsored ads. 97% ship with Prime. On an average day, 4.0% of listings are out of stock. The average listing ranks #276 within Leuchtmittel. It carries 1,463 reviews at 4.48 stars, so a new listing needs social proof before a better product.

Sponsored listings
96%
Prime listings
97%
Out of stock, average day
4.0%
Average rank
#276in Leuchtmittel
Average rating
4.48 starsAmazon Germany average 4.37 stars
Average reviews
1,463per listing
Listings tracked
67

04 · Newcomers

1 of last year's 3 launches cleared the first-year sales bar.

3 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 51 months on average, so the names here are settling in.

Launched, last 12 months
3
Successful launches
1Amazon's first-year sales bar
Average brand age
51 months

Products

Top E27 Led Vintage products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 27% of clicks. An open shelf where new products get seen.

Brands

30 falling

Sellers

81

Top-5 brand share

55%

Top 20: 93%

Top-5 click share

27%

Top 20: 63%

Open market

39%

  • Brand 121%
  • Brand 211%
  • Brand 310%
  • Brand 47%
  • Brand 56%
  • Brand 66%

Demand

E27 Led Vintage search demand

Weekly searches over the year, seasonality beneath. Pick a range.

15K10KPrime Day '24Spike '24Holiday '24Prime Day '25Spike '25Black Friday '25SepDecMarJunAugNovMarMay

Peak months: Jan, Nov, Dec · busiest ÷ quietest = 2.5×

Search terms

Top E27 Led Vintage search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • e27 led vintage74K/yr
  • e27 led dimmbar48K/yr
  • dimmbare glühbirnen e2749K/yr
  • vintage glühbirne e2754K/yr
  • glühbirne e27 vintage44K/yr
  • led e27 dimmbar37K/yr
  • e27 dimmbar28K/yr
  • osram led e2730K/yr
  • glühbirne e27 dimmbar32K/yr
  • edison vintage glühbirne e2725K/yr

Reviews and returns

What reviews say buyers love and hate about E27 Led Vintage

We read the reviews and the return reasons for every product selling here.

50%of positive reviews mention “Helligkeit/Glanz/Glühen”
32%of negative reviews mention “Haltbarkeit”
2.6%of orders come back
“1 von 3 schon defekt”
A buyer, on “Haltbarkeit”32% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

15 topics

NegativePositive

FAQ

Common E27 Led Vintage questions

Answered from the same tracked data.