Skip to content

E27 Led Dimmbar

soft demand (-48.8% this quarter) — E27 Led Dimmbar doesn't clear our bar today.

Flapen Score

42
Skip it

Ranks 476 of 678 Beleuchtung niches · −5 vs the category median of 47

Market size 27Growth 1Conversion 63Competition 59Returns 69Price range 44Avg price 44Brand share 38Review moat 36Quality gap 57
This niche Category average · 678 niches

Is E27 Led Dimmbar profitable on Amazon?

According to Flapen's Amazon Germany niche tracking, E27 Led Dimmbar is a €111K/yr Amazon Germany market (177K searches/yr). The top 5 brands hold 82% of demand. Demand peaks in Jan–Feb–Nov–Dec. Verdict: Skip it — 42/100.

E27 Led Dimmbar: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Not really. Search demand moved -48.8% over the last 90 days and 5.5% of searches end in a purchase.

€111K

revenue / yr

Units sold / yr15K
Search volume / yr-48.8%177K
Conversion rate5.5%
Avg price€11.33

Who owns the niche?

The top 5 brands hold 82% of demand, so 18% of the market is open.

18%

open market share

Brands · sellers14 · 64
Top-5 product click share50%
Open market18%
Avg brand age47 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.4★ — the gap to enter on.

0/100

page quality · 33 products

Sponsored placement91%
New entrants (1y)1· 1 succeeded
Avg rating4.4★
Avg reviews2,911

Top E27 Led Dimmbar products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Competition: brands, sellers & click share

The top 5 products take 50% of clicks — established leaders, but buyers still shop beyond them.

€0€6K€11K€17K€22K101001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

14 falling

Sellers

64

Top-5 brand share

82%

Top 20: 100%

Top-5 click share

50%

Top 20: 84%

Open market

15%

  • PHILIPS27%
  • Amazon Basics24%
  • Osram14%
  • Linkind13%
  • OSRAM4%
  • Lepro3%
  • Open — no brand owns it (8 brands, 15%)

E27 Led Dimmbar demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume177KCVR5.5%Products33Brands14Top 5 Brands82%OOS Rate5.5%Rating4.4★Reviews2,911Avg BSR#296
8K6KSpike '24Holiday '24Prime Day '25Spike '25Black Friday '25SepDecMarJunAugNovMarMay

Peak months: Jan, Feb, Nov, Dec · busiest ÷ quietest = 3.3×

Top E27 Led Dimmbar search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

  • e27 led dimmbar48K/yr
  • led e27 dimmbar37K/yr
  • e27 dimmbar28K/yr
  • e27 led warmweiss 100w11K/yr
  • led dimmbar e2712K/yr
  • osram e27 led warmweiss8K/yr
  • dimmbare led e2710K/yr
  • leuchtmittel e27 dimmbar8K/yr
  • led glühbirne e27 dimmbar9K/yr
  • e27 led dimmbar warmweiß5K/yr

What reviews say buyers love and hate about E27 Led Dimmbar

What buyers mention most, as a share of all reviews.

What buyers love

89% of reviews
Helligkeit/Glanz/Glühen42%

Super Lampen

Qualität insgesamt12%

Super Ware

Preis-Leistungs-Verhältnis8%

Super Preis/Leistung

beworben Vs Tatsächliches Produkt8%

Produkt entsprach meinen Erwartungen

Effizienz5%

Hat super geklappt und alles einwandfrei funktioniert

What buyers complain about

79% of reviews
Haltbarkeit36%

1 von 3 schon defekt

Qualität insgesamt13%

Qualität ungenügend

Funktionalität insgesamt6%

Nichts funktioniert

Konnektivität – insgesamt5%

Leider habe ich konstant Verbindungsprobleme

Helligkeit/Glanz/Glühen5%

Nicht wirklich dimmbar

E27 Led Dimmbar return rate & reasons

Why buyers send it back, as a share of all return requests.

2.2%

Return rate

0%

Fixable by listing

The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.

1Gesamtgröße
32%
2Helligkeit/Glanz/Glühen
14%
3Funktionalität insgesamt
10%
4Kompatibilität – insgesamt
9%
5Defekt Material/Teile
8%

Common E27 Led Dimmbar questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores E27 Led Dimmbar 42/100 on Amazon Germany — Skip it. The niche generates €111K/yr across 33 tracked products. 1 of 1 products launched in the last 360 days are still selling. Search demand moved -48.8% over the last 90 days.
Search demand for E27 Led Dimmbar on Amazon Germany peaks in Jan–Feb–Nov–Dec, where the busiest month runs 3.3× the quietest.