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E14 Led Warmweiss

Fail

Demand is soft, at -49.8% this quarter, so E14 Led Warmweiss is a Fail.

Flapen Score
47
47 / 100
Ranks 324 of 678 Beleuchtung niches · on the category median
Market size
€878K/yr1.4M searches / yr
90-day growth
-49.8%search demand this quarter
Competition
52%top-5 click share · 14 brands · 47 sellers

Flapen Score

E14 Led Warmweiss against its category

The dotted line is the Beleuchtung average. Past it, E14 Led Warmweiss is stronger. Inside it, weaker.

47Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The E14 Led Warmweiss market on Amazon at a glance

Shoppers on Amazon Germany searched for E14 Led Warmweiss 1.4M times last year and spent an estimated €878K. The top 5 brands take 77% of clicks. Demand peaks in Jan–Nov–Dec. Flapen scores it 47 out of 100, a Fail.

01 · Demand

An estimated 6.3% of those searches ended in a purchase.

Shoppers searched for this 1.4M times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 6.3% of those searches ended in a purchase. Searches in the last 90 days moved -49.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated €878K a year.

Searches, last 12 months
1.4M
Growth, 90 days vs prior 90
-49.8%
Conversion, latest week
6.3%
Market size, estimated
€878Ka year
Peak month
November3.1× the quietest month
Top search term
e14 led warmweiss287K searches a year

02 · Price

A sale here is worth €9.77.

Listings sell for €9.77 on average, from €4.34 to €16.73. Amazon reports units sold in ranges. This niche sold 100K to 125K a year. The average listing sells 2,500 to 3,000 of them. At €9.77 that is €24K to €29K a year per listing.

Average price
€9.77under the $15 to $100 sweet spot
Price range
€4.34–€16.73
Amazon Germany median price
€18.99across 29,809 niches
Units sold a year
100K–125K
Units per listing a year
2,500–3,000
Revenue per listing a year
€24K–€29K
Returns
1.5%of orders · Amazon Germany median 1.1%

03 · Entry bar

The bar here is ads and reviews.

96% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 2.5% of listings are out of stock. The average listing ranks #113 within Leuchtmittel. It carries 1,953 reviews at 4.59 stars, so a new listing needs social proof before a better product.

Sponsored listings
96%
Prime listings
100%
Out of stock, average day
2.5%
Average rank
#113in Leuchtmittel
Average rating
4.59 starsAmazon Germany average 4.37 stars
Average reviews
1,953per listing
Listings tracked
25

04 · Newcomers

2 of last year's 2 launches cleared the first-year sales bar.

2 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 55 months on average, so the names here are settling in.

Launched, last 12 months
2
Successful launches
2Amazon's first-year sales bar
Average brand age
55 months

Products

Top E14 Led Warmweiss products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 52% of clicks. Leaders hold, but buyers still shop past them.

Brands

14 falling

Sellers

47

Top-5 brand share

77%

Top 20: 100%

Top-5 click share

52%

Top 20: 95%

Open market

19%

  • Brand 151%
  • Brand 210%
  • Brand 37%
  • Brand 45%
  • Brand 55%
  • Brand 64%

Demand

E14 Led Warmweiss search demand

Weekly searches over the year, seasonality beneath. Pick a range.

60K40KSpike '24Holiday '24Prime Day '25Spike '25Black Friday '25SepDecMarJunAugNovMarMay

Peak months: Jan, Nov, Dec · busiest ÷ quietest = 3.1×

Search terms

Top E14 Led Warmweiss search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • e14 led warmweiss287K/yr
  • e14 led231K/yr
  • glühbirne e14212K/yr
  • e14 glühbirne122K/yr
  • e1499K/yr
  • led e1483K/yr
  • leuchtmittel e1458K/yr
  • led e14 warmweiß56K/yr
  • led birne e1442K/yr
  • glühbirnen e1432K/yr

Reviews and returns

What reviews say buyers love and hate about E14 Led Warmweiss

We read the reviews and the return reasons for every product selling here.

47%of positive reviews mention “Helligkeit/Glanz/Glühen”
17%of negative reviews mention “Haltbarkeit”
1.5%of orders come back
“Hält nicht lange”
A buyer, on “Haltbarkeit”17% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

16 topics

NegativePositive

FAQ

Common E14 Led Warmweiss questions

Answered from the same tracked data.