dimmbare led e27
Skip itSoft demand (-49.9% this quarter) — this niche doesn't clear our bar today.
Returns
Great1.5%return rate — above 5% kills the launch gate
Conversion
Great7.6%search→purchase rate — share of searches ending in a sale
Competition
Good55%top-5 click share — leaders hold, buyers still browse
Avg price
Okay€11.14avg listing price — sweet spot $15–$100
Brand share
Okay80%top-5 brand share — brands hold most of the demand
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Price range
Okay€4.07–€21.66cheapest to priciest tracked listing — scored on the share inside $15–$100
Review moat
Bad5,384.45avg incumbent reviews — the moat a new listing must climb
Market size
Bad€42K€42K/yr · 49K searches
Growth
Bad-49.9%90-day search growth — must beat 0% to launch
According to Flapen's Amazon Germany niche tracking, dimmbare led e27 is a €42K/yr Amazon Germany market (49K searches/yr). The top 5 brands hold 80% of demand. Demand peaks in Oct–Nov–Dec. Verdict: Skip it — 39/100.
Data updated Jul 9, 2026 · scored weekly · How we score niches
dimmbare led e27 market data
- Units sold / yr
- 5K–6K
- avg 100–250/product
- Revenue / yr
- €56K–€67K
- units × avg price
- Conversion rate
- 7.6%
- Avg BSR
- #207
- Page quality
- 0%
- Prime
- 95%
- Sponsored
- 95%
- Out of stock
- 1.5%
- Avg brand age
- 42 months
- Avg seller age
- 210 days
Competition & brand share
The top 5 products take 55% of clicks — established leaders, but buyers still shop beyond them.Brands
11 falling
Sellers
57
Top-5 brand share
80%
Top 20: 100%
Top-5 click share
55%
Top 20: 98%
Open market
14%
- Osram33%
- OSRAM22%
- Linkind9%
- NCC-Licht8%
- PHILIPS7%
- Amazon Basics6%
- Open — no brand owns it (5 brands, 14%)
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — -49.9% search growth over the last 90 days.Peak months: Oct, Nov, Dec · busiest ÷ quietest = 3.4×
Top dimmbare led e27 search terms
- e27 led warmweiss 100w11K/yr
- glühbirne e27 100w11K/yr
- e27 15w7K/yr
- glühbirne 100 watt9K/yr
- e27 10w4K/yr
- led lampe e27 100w4K/yr
- led 100w e273K/yr
- led birne e27 100w505/yr
Top dimmbare led e27 products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 22 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Osram LED-Lampe Sockel: E27 Warm weiß 2700 K 11 W Ersatz für 100-W-Glühbirne klar LED BASE CLASSIC A 3er-Pack
OSRAM€7.874.1★2,593 rev
Osram LED Base Classic A Lampe in Kolbenform mit E27-Sockel nicht dimmbar Ersetzt 100 Watt Matt Warmweiß - 2700 Kelvin 3 Stück (1er Pack)
Osram€5.834.5★9,121 rev
NCC-Licht 10 Stück Birnenlampe Standard klar E27 100W warmweiß dimmbar 230V
NCC-Licht€9.904.7★7 rev
Osram LED Lamps Base Classic A in Kolbenform mit E27-Sockel Nicht Dimmbar Ersetzt 100 Watt Matt Kaltweiß - 4000 Kelvin 3er-Pack
Osram€5.474.5★9,121 rev
PHILIPS LED Classic E27 Lampen 6-er Pack (100 W) matte LED Lampen mit warmweißem Licht energiesparende Lampen mit langer Nutzlebensdauer neue Generation
PHILIPS€13.934.6★14,358 rev
Newest
by launch dateNCC-Licht 10 Stück Birnenlampe Standard klar E27 100W warmweiß dimmbar 230V
NCC-Licht€9.907 rev
Osram LED-Lampe Filament Base A100 Kolbenform 11W 827 2700K warmweiß E27 matt 1521 lm sofort 100% Licht
Osram€11.07144 rev
Flaspar 15W E27 LED Lampe ersetzt 150W Halogenlampen 3000K Warmweiß Glühbirne 1500LM A60 LED Birne 280 Abstrahlwinkel Energiesparlampe Nicht Dimmbar 3 Stück
Flaspar€11.22524 rev
Lepro Energieklasse A E27 LED Warmweiss 7.2W 1521 Lumen Glühbirne E27 Nicht Dimmbar A60 Led Birne 2700 Kelvin Warmweiß 300 Abstrahlwinkel Energiesparlampe ersetzt 100W Leuchtmittel 2 Stück
Lepro€11.35218 rev
GY E27 Led Warmweiss Glühbirne 8W 1521LM Energiesparlampe Ersetzt 100W lampen Energieeffizienzklasse B A60 Led Warmweiß Abstrahlwinkel 360Leuchtmittel Nicht Dimmbar 6 Stück
GY€15.96220 rev
Trending
90-day click momentumNCC-Licht 10 Stück Birnenlampe Standard klar E27 100W warmweiß dimmbar 230V
NCC-Licht€9.904.7★
Lepro Energieklasse A E27 LED Warmweiss 7.2W 1521 Lumen Glühbirne E27 Nicht Dimmbar A60 Led Birne 2700 Kelvin Warmweiß 300 Abstrahlwinkel Energiesparlampe ersetzt 100W Leuchtmittel 2 Stück
Lepro€11.354.6★
GY E27 Led Warmweiss Glühbirne 8W 1521LM Energiesparlampe Ersetzt 100W lampen Energieeffizienzklasse B A60 Led Warmweiß Abstrahlwinkel 360Leuchtmittel Nicht Dimmbar 6 Stück
GY€15.964.5★
Osram LED BASE CLASSIC A in A-Form LED-Lampe Matt 10 W 1055 lm 2700 K CRI 80
Osram€4.074.6★
Flaspar 15W E27 LED Lampe ersetzt 150W Halogenlampen 3000K Warmweiß Glühbirne 1500LM A60 LED Birne 280 Abstrahlwinkel Energiesparlampe Nicht Dimmbar 3 Stück
Flaspar€11.224.4★
What buyers say about dimmbare led e27
What buyers praise and complain about, mined from review topics.What buyers love
“Super Lampen”
“Super Produkt”
“Fairen Preis”
“Super, alles wie beschrieben”
“Passt”
“jetzt kann ich mit Sicherheit sagen die sind toll und gut haltbar und robust ich habe sie alle in außenlampen montiert kann ich nur empfehlen”
“Funktioniert bestens”
“Schönes warmes”
“Sehr gute robuste”
“warmweiß”
What buyers complain about
“Haltbarkeit mangelhaft”
“Qualität ungenügend”
“Die Lampen sind leider nicht so super Hell”
“Is eigentlich nich dafür gedacht”
“Nicht Kaltweiß”
“1 funktioniert und 1 defekt”
“Nicht funktionierte”
“LED Lampen sterben ebenso den Wärmetod”
“Geldverschwendung”
“Schirm war zu klein”
Top return reasons
Common questions
- Is dimmbare led e27 profitable to sell on Amazon Germany?
- The niche generates €42K/yr across 22 tracked products. 0 of 1 products launched in the last 360 days are still selling. 90-day search growth is -49.9%. Flapen's verdict: Skip it (39/100).
- How competitive is the dimmbare led e27 niche?
- 11 brands and 57 sellers compete. The top 5 products take 55% of clicks and top 5 brands hold 80% of demand.
- What do buyers complain about in dimmbare led e27?
- Top complaints mined from reviews: Haltbarkeit, Qualität insgesamt, Helligkeit/Glanz/Glühen. The return rate is 1.5%.
- When does demand for dimmbare led e27 peak?
- Demand peaks in Oct–Nov–Dec; the busiest month runs 3.4× the quietest.
- What does it cost to enter the dimmbare led e27 niche?
- Listings span €4.07–€21.66; the average listing price is €11.14 (sweet spot $15–$100). The average incumbent carries 5,384 reviews — the moat a new listing must climb.