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dimmbare glühbirnen

Skip it

Soft demand (-49.2% this quarter) — this niche doesn't clear our bar today.

Market size 9Growth 0Conversion 48Competition 41Returns 64Price range 45Avg price 50Brand share 34Review moat 36Quality gap 52

Returns

Good2.4%

return rate — above 5% kills the launch gate

Quality gap

Good4.4★

avg incumbent rating — lower means beatable quality

Avg price

Good€11.99

avg listing price — sweet spot $15–$100

Conversion

Okay3.8%

search→purchase rate — share of searches ending in a sale

Price range

Okay€4.29–€23.69

cheapest to priciest tracked listing — scored on the share inside $15–$100

Competition

Okay60%

top-5 click share — leaders hold, buyers still browse

Review moat

Okay2,938.39

avg incumbent reviews — the moat a new listing must climb

Brand share

Okay84%

top-5 brand share — brands hold most of the demand

Market size

Bad€37K

€37K/yr · 80K searches

Growth

Bad-49.2%

90-day search growth — must beat 0% to launch

According to Flapen's Amazon Germany niche tracking, dimmbare glühbirnen is a €37K/yr Amazon Germany market (80K searches/yr). The top 5 brands hold 84% of demand. Demand peaks in Jan–Oct–Nov–Dec. Verdict: Skip it — 34/100.

Data updated Jul 9, 2026 · scored weekly · How we score niches

dimmbare glühbirnen market data

Units sold / yr
4K–5K
avg 100–250/product
Revenue / yr
€48K–€60K
units × avg price
Conversion rate
3.8%
Avg BSR
#289
Page quality
0%
Prime
100%
Sponsored
96%
Out of stock
7.7%
Avg brand age
40 months
Avg seller age
206 days

Competition & brand share

The top 5 products take 60% of clicks — established leaders, but buyers still shop beyond them.

Brands

13 rising

Sellers

53

Top-5 brand share

84%

Top 20: 100%

Top-5 click share

60%

Top 20: 97%

Open market

12%

  • Amazon Basics27%
  • PHILIPS26%
  • Linkind21%
  • Lepro6%
  • BrightArk4%
  • BRIMAX3%
  • Open — no brand owns it (7 brands, 12%)

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — -49.2% search growth over the last 90 days.
15K10KPrime Day '24Spike '24Holiday '24Prime Day '25Spike '25SepDecMarJunAugNovMarMay

Peak months: Jan, Oct, Nov, Dec · busiest ÷ quietest = 3.5×

Top dimmbare glühbirnen search terms

  • dimmbare glühbirne23K/yr
  • e27 dimmbar warmweiß11K/yr
  • led birnen dimmbar6K/yr
  • e 27 led glühbirne dimmbar6K/yr
  • e27 warmweiss dimmbar4K/yr
  • glühbirnen dimmbar5K/yr
  • dimmbare led5K/yr
  • led leuchtmittel e27 dimmbar4K/yr
  • dimmbare glühbirnen5K/yr
  • dimmbare led-lamp4K/yr
All search terms

Top dimmbare glühbirnen products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%10%€4K20%€7K30%€11K40%€15K101001K10K100K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 23 tracked products in this niche — three views at once, no toggling.

What buyers say about dimmbare glühbirnen

What buyers praise and complain about, mined from review topics.

What buyers love

Helligkeit/Glanz/Glühen38%

“Solide Lampen”

Qualität insgesamt12%

“Super Ware”

beworben Vs Tatsächliches Produkt8%

“Wie bestellt, so geliefert”

Preis-Leistungs-Verhältnis7%

“Super Preis/Leistung”

Farbe5%

“Farben: Richtig schönes RGB-Feeling,”

Effizienz5%

“Hat super geklappt und alles einwandfrei funktioniert”

Montage/Installation4%

“Einfache Installation”

Benutzerfreundlichkeit3%

“Super simple zu bedienen mit der Govee App”

Konnektivität – insgesamt2%

“- Konnektivität easy”

Gesamtgröße2%

“Passt”

What buyers complain about

Haltbarkeit24%

“Totalausfall”

Helligkeit/Glanz/Glühen11%

“Flackerndes Licht”

Qualität insgesamt9%

“Absoluter Müll”

Konnektivität – insgesamt7%

“Leider habe ich konstant Verbindungsprobleme”

Farbe5%

“Sie sind jedoch nicht so beige”

beworben Vs Tatsächliches Produkt4%

“Leider stimmen Beschreibung + Produkte nicht”

Preis-Leistungs-Verhältnis4%

“Super teuer, wie alles von Hue”

Funktionalität insgesamt4%

“Teilweise defekt”

Defekt Material/Teile3%

“Leider waren 2 Stück defekt”

Kompatibilität – insgesamt2%

“Funktioniert bei mir nur mit einer Bridge und App”

Top return reasons

Gesamtgröße38%
Helligkeit/Glanz/Glühen12%
Kompatibilität – insgesamt10%
Funktionalität insgesamt10%
Farbe7%
Konnektivität – insgesamt6%
Defekt Material/Teile5%
beworben Vs Tatsächliches Produkt2%
Software/Anwendung1%
Anzeigefarben1%

Common questions

Is dimmbare glühbirnen profitable to sell on Amazon Germany?
The niche generates €37K/yr across 23 tracked products. 1 of 1 products launched in the last 360 days are still selling. 90-day search growth is -49.2%. Flapen's verdict: Skip it (34/100).
How competitive is the dimmbare glühbirnen niche?
13 brands and 53 sellers compete. The top 5 products take 60% of clicks and top 5 brands hold 84% of demand.
What do buyers complain about in dimmbare glühbirnen?
Top complaints mined from reviews: Haltbarkeit, Helligkeit/Glanz/Glühen, Qualität insgesamt. The return rate is 2.4%.
When does demand for dimmbare glühbirnen peak?
Demand peaks in Jan–Oct–Nov–Dec; the busiest month runs 3.5× the quietest.
What does it cost to enter the dimmbare glühbirnen niche?
Listings span €4.29–€23.69; the average listing price is €11.99 (sweet spot $15–$100). The average incumbent carries 2,938 reviews — the moat a new listing must climb.