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Deko Geschenke

Fail

Shoppers spend an estimated $3K a year here, so Deko Geschenke is a Fail.

Flapen Score
34
34 / 100
Ranks 611 of 678 Beleuchtung niches · −13 vs the category median of 47
Market size
€3K/yr127K searches / yr
90-day growth
-19.3%search demand this quarter
Competition
73%top-5 click share · 13 brands · 15 sellers

Flapen Score

Deko Geschenke against its category

The dotted line is the Beleuchtung average. Past it, Deko Geschenke is stronger. Inside it, weaker.

34Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Deko Geschenke market on Amazon at a glance

Shoppers on Amazon Germany searched for Deko Geschenke 127K times last year and spent an estimated €3K. The top 5 brands take 74% of clicks. Demand peaks in Nov–Dec. Flapen scores it 34 out of 100, a Fail.

01 · Demand

An estimated 0.2% of those searches ended in a purchase.

Shoppers searched for this 127K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 0.2% of those searches ended in a purchase. Searches in the last 90 days moved -19.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated €3K a year.

Searches, last 12 months
127K
Growth, 90 days vs prior 90
-19.3%
Conversion, latest week
0.2%
Market size, estimated
€3Ka year
Peak month
December8.7× the quietest month
Top search term
deko geschenke für frauen36K searches a year

02 · Price

A sale here is worth €13.94.

Listings sell for €13.94 on average, from €5.72 to €25.32. Amazon reports units sold in ranges. This niche sold 1K to 2K a year. The average listing sells 0 to 100 of them. At €13.94 that is €0 to €1K a year per listing.

Average price
€13.94under the $15 to $100 sweet spot
Price range
€5.72–€25.32
Amazon Germany median price
€18.99across 29,809 niches
Units sold a year
1K–2K
Units per listing a year
0–100
Revenue per listing a year
€0–€1K
Returns
0.9%of orders · Amazon Germany median 1.1%

03 · Entry bar

The bar here is ads.

100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 10.4% of listings are out of stock. The average listing ranks #25 within Außenbeleuchtung. It carries 710 reviews at 4.54 stars, so a new listing needs social proof before a better product.

Sponsored listings
100%
Prime listings
100%
Out of stock, average day
10.4%
Average rank
#25in Außenbeleuchtung
Average rating
4.54 starsAmazon Germany average 4.37 stars
Average reviews
710per listing
Listings tracked
14

04 · Newcomers

1 of last year's 1 launches cleared the first-year sales bar.

1 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 26 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
1
Successful launches
1Amazon's first-year sales bar
Average brand age
26 months

Products

Top Deko Geschenke products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 73% of clicks. A locked shelf that new listings rarely crack.

Brands

13 falling

Sellers

15

Top-5 brand share

74%

Top 20: 100%

Top-5 click share

73%

Top 20: 100%

Open market

22%

  • Brand 150%
  • Brand 27%
  • Brand 37%
  • Brand 46%
  • Brand 55%
  • Brand 64%

Demand

Deko Geschenke search demand

Weekly searches over the year, seasonality beneath. Pick a range.

18K13KHoliday '24Spike '25Prime Day '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Nov, Dec · busiest ÷ quietest = 8.7×

Search terms

Top Deko Geschenke search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • deko geschenke für frauen36K/yr
  • geschenk deko26K/yr
  • deko geschenk28K/yr
  • deko geschenke13K/yr
  • deko frauen geschenk8K/yr
  • geschenke deko9K/yr
  • deko frauen6K/yr

Reviews and returns

What reviews say buyers love and hate about Deko Geschenke

We read the reviews and the return reasons for every product selling here.

40%of positive reviews mention “Geschenk Zweck”
34%of negative reviews mention “Gesamtgröße”
0.9%of orders come back
“Fällt kleiner aus als gedacht”
A buyer, on “Gesamtgröße”34% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

14 topics

NegativePositive

FAQ

Common Deko Geschenke questions

Answered from the same tracked data.