Deko

Shoppers searched for this 8.8M times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 0.2% of those searches ended in a purchase. Searches in the last 90 days moved -24.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated €319K a year.

Searches, last 12 months

8.8M

Growth, 90 days vs prior 90

-24.4%

Conversion, latest week

0.2%

Market size, estimated

€319Ka year

Peak month

October4.1× the quietest month

Top search term

home decoration3.8M searches a year

Listings sell for €16.54 on average, from €5.80 to €62.31. Amazon reports units sold in ranges. This niche sold 25K to 30K a year. The average listing sells 250 to 500 of them. At €16.54 that is €4K to €8K a year per listing.

Average price

€16.54inside the $15 to $100 sweet spot

Price range

€5.80–€62.31

Amazon Germany median price

€18.99across 29,809 niches

Units sold a year

25K–30K

Units per listing a year

250–500

Revenue per listing a year

€4K–€8K

Returns

1.7%of orders · Amazon Germany median 1.1%

94% of listings pay for placement with sponsored ads. 96% ship with Prime. On an average day, 4.0% of listings are out of stock. The average listing ranks #40 within Innenbeleuchtung. It carries 3,689 reviews at 4.47 stars, so a new listing needs social proof before a better product.

Sponsored listings

94%

Prime listings

96%

Out of stock, average day

4.0%

Average rank

#40in Innenbeleuchtung

Average rating

4.47 starsAmazon Germany average 4.37 stars

Average reviews

3,689per listing

Listings tracked

106

9 products launched here in the last 12 months. 4 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 33 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

9

Successful launches

4Amazon's first-year sales bar

Average brand age

33 months