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50

blackpink

Worth a look

Shows low returns (0.7%), but soft demand (-26.3% this quarter) keeps it on the watch list.

Market size 21Growth 12Conversion 13Competition 67Returns 97Price range 83Avg price 78Brand share 71Review moat 96Quality gap 42

Returns

Incredible0.7%

return rate — above 5% kills the launch gate

Review moat

Incredible83.74

avg incumbent reviews — the moat a new listing must climb

Price range

Great€5.91–€67.18

cheapest to priciest tracked listing — scored on the share inside $15–$100

Avg price

Great€16.33

avg listing price — sweet spot $15–$100

Brand share

Good62%

top-5 brand share — brands hold most of the demand

Competition

Good45%

top-5 click share — leaders hold, buyers still browse

Quality gap

Okay4.5★

avg incumbent rating — lower means beatable quality

Market size

Bad€84K

€84K/yr · 514K searches

Conversion

Bad1.0%

search→purchase rate — share of searches ending in a sale

Growth

Bad-26.3%

90-day search growth — must beat 0% to launch

According to Flapen's Amazon Germany niche tracking, blackpink is a €84K/yr Amazon Germany market (514K searches/yr). The top 5 brands hold 62% of demand. Demand peaks in Nov–Dec. Verdict: Worth a look — 50/100.

Data updated Jul 9, 2026 · scored weekly · How we score niches

blackpink market data

Units sold / yr
5K–6K
avg 100–250/product
Revenue / yr
€82K–€98K
units × avg price
Conversion rate
1.0%
Avg BSR
#1,105
Page quality
0%
Prime
94%
Sponsored
74%
Out of stock
24.3%
Avg brand age
26 months
Avg seller age
192 days

Competition & brand share

The top 5 products take 45% of clicks — established leaders, but buyers still shop beyond them.

Brands

22 falling

Sellers

31

Top-5 brand share

62%

Top 20: 98%

Top-5 click share

45%

Top 20: 86%

Open market

33%

  • Ainvliya20%
  • SOSAYI15%
  • ZPPLD12%
  • Dehott8%
  • DEFGNOP6%
  • BCHMN5%

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — -26.3% search growth over the last 90 days.
20K15KSpike '24Holiday '24Prime Day '25Spike '25Black Friday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Nov, Dec · busiest ÷ quietest = 2.2×

Top blackpink search terms

  • blackpink309K/yr
  • blackpink merch71K/yr
  • black pink67K/yr
  • black pink fan artikel39K/yr
  • blackpink fanartikel22K/yr
  • blackpink sticker6K/yr
All search terms

Top blackpink products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%4%€3K8%€7K12%€10K16%€13K1101001K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)1 product missing review or click data not plotted

All 24 tracked products in this niche — three views at once, no toggling.

What buyers say about blackpink

What buyers praise and complain about, mined from review topics.

What buyers love

beworben Vs Tatsächliches Produkt21%

“genau wie abgebildet”

Qualität insgesamt15%

“War O. K. - Das Kind hat sich gefreut & die Qualität, bzw. Preis-Leistungsverhältnis war auch durchaus in Ordnung”

Preis-Leistungs-Verhältnis12%

“Preis-Leiszung durchaus akzeptabel für ein aktuelles Lizenz-Produkt”

Ketten/Schlüsselqualität12%

“Wunderschöner Schlüsselanhänger, hervorragende Qualität”

Gesamtgröße7%

“Die Passform ist insgesamt gut”

Dehnbarkeit/Erweiterbarkeit/Elastizität7%

“Das Material ist deutlich dehnbar, was für eine gute Passform sorgt”

Geschenk Zweck6%

“Es war ein Geschenk”

Waschechtheit4%

“Bin gespannt, wie sie nach dem Waschen aussieht”

Reißverschlussqualität3%

“Guter Reißverschluss”

Haftung/Klebrigkeit3%

“Kleben super”

What buyers complain about

Qualität insgesamt43%

“Qualität nicht genügend”

Gesamtgröße15%

“Fällt sehr groß aus”

Preis-Leistungs-Verhältnis10%

“Sie sind irgendwie 15€ nicht so wert”

Druckqualität8%

“Sehr dünn und det Druck ist nicht gut”

Geschenk Zweck5%

“War ein Geschenk für meine Tochter zum Kindertag”

beworben Vs Tatsächliches Produkt5%

“Entspricht nicht das Foto”

Farbe5%

“Alle drei Teile haben unterschiedliche pink Töne”

Dicke3%

“sehr dünn”

Top return reasons

Qualität insgesamt29%
Konnektivität – insgesamt14%
Defekt Material/Teile11%
Gesamtgröße9%
Farbe9%
Benutzerfreundlichkeit4%
Dünn4%
Funktionalität insgesamt4%
Nähen/Finish/Polieren4%
Batterieeinschluss4%

Common questions

Is blackpink profitable to sell on Amazon Germany?
The niche generates €84K/yr across 34 tracked products. 1 of 23 products launched in the last 360 days are still selling. 90-day search growth is -26.3%. Flapen's verdict: Worth a look (50/100).
How competitive is the blackpink niche?
22 brands and 31 sellers compete. The top 5 products take 45% of clicks and top 5 brands hold 62% of demand.
What do buyers complain about in blackpink?
Top complaints mined from reviews: Qualität insgesamt, Gesamtgröße, Preis-Leistungs-Verhältnis. The return rate is 0.7%.
When does demand for blackpink peak?
Demand peaks in Nov–Dec; the busiest month runs 2.2× the quietest.
What does it cost to enter the blackpink niche?
Listings span €5.91–€67.18; the average listing price is €16.33 (sweet spot $15–$100). The average incumbent carries 84 reviews — the moat a new listing must climb.