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Bettlampe

soft demand (-40.8% this quarter) — Bettlampe doesn't clear our bar today.

Flapen Score

46
Skip it

Ranks 360 of 678 Beleuchtung niches · −1 vs the category median of 47

Market size 13Growth 5Conversion 19Competition 68Returns 75Price range 87Avg price 95Brand share 81Review moat 25Quality gap 52
This niche Category average · 678 niches

Is Bettlampe profitable on Amazon?

According to Flapen's Amazon Germany niche tracking, Bettlampe is a €50K/yr Amazon Germany market (147K searches/yr). The top 5 brands hold 54% of demand. Demand peaks in Jan–Oct–Nov–Dec. Verdict: Skip it — 46/100.

Bettlampe: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Not really. Search demand moved -40.8% over the last 90 days and 1.5% of searches end in a purchase.

€50K

revenue / yr

Units sold / yr3K
Search volume / yr-40.8%147K
Conversion rate1.5%
Avg price€23.02

Who owns the niche?

The top 5 brands hold 54% of demand, so 46% of the market is open.

46%

open market share

Brands · sellers25 · 37
Top-5 product click share44%
Open market46%
Avg brand age38 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.4★ — the gap to enter on.

0/100

page quality · 39 products

Sponsored placement100%
New entrants (1y)7· 4 succeeded
Avg rating4.4★
Avg reviews4,614

Top Bettlampe products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Competition: brands, sellers & click share

The top 5 products take 44% of clicks — established leaders, but buyers still shop beyond them.

€0€2K€3K€5K€6K1101001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

25 falling

Sellers

37

Top-5 brand share

54%

Top 20: 96%

Top-5 click share

44%

Top 20: 83%

Open market

39%

  • BRILONER15%
  • Lenudar12%
  • iZELL11%
  • ReinHoo9%
  • Glocusent8%
  • ZAPLIT7%

Bettlampe demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume147KCVR1.5%Products39Brands25Top 5 Brands54%OOS Rate4.7%Rating4.4★Reviews4,614Avg BSR#329
5K3KPrime Day '24Spike '24Holiday '24Prime Day '25Spike '25Black Friday '25SepDecMarJunAugNovMarMay

Peak months: Jan, Oct, Nov, Dec · busiest ÷ quietest = 2.5×

Top Bettlampe search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

  • bettlampe54K/yr
  • bettleuchte18K/yr
  • leselampe bett kopfteil16K/yr
  • lampe bett13K/yr
  • bett lampe13K/yr
  • bed lamp11K/yr
  • bettlicht8K/yr
  • leselampe schlafzimmer6K/yr
  • bett lampen4K/yr
  • bett licht5K/yr

What reviews say buyers love and hate about Bettlampe

What buyers mention most, as a share of all reviews.

What buyers love

78% of reviews
Helligkeit/Glanz/Glühen32%

Super Lampe

Qualität insgesamt9%

Super Produkt

Benutzerfreundlichkeit9%

Super für Handarbeiten

beworben Vs Tatsächliches Produkt7%

genau wie auf dem Foto

Preis-Leistungs-Verhältnis6%

Top Produkt für kleines Geld

What buyers complain about

56% of reviews
Haltbarkeit17%

Schnell defekt

Helligkeit/Glanz/Glühen7%

zu hell

Qualität insgesamt6%

Bei solchen Produkten muss die Qualität einfach stimmen

Akkulaufzeit6%

Akku defekt

Aufladen5%

Muss ständig geladen werden

Bettlampe return rate & reasons

Why buyers send it back, as a share of all return requests.

2.0%

Return rate

0%

Fixable by listing

The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.

1Gesamtgröße
23%
2Helligkeit/Glanz/Glühen
17%
3Funktionalität insgesamt
9%
4Defekt Material/Teile
5%
5Aufladen
5%

Common Bettlampe questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores Bettlampe 46/100 on Amazon Germany — Skip it. The niche generates €50K/yr across 39 tracked products. 4 of 7 products launched in the last 360 days are still selling. Search demand moved -40.8% over the last 90 days.
Search demand for Bettlampe on Amazon Germany peaks in Jan–Oct–Nov–Dec, where the busiest month runs 2.5× the quietest.