Aufbauspot
FailDemand is soft, at -21.7% this quarter, so Aufbauspot is a Fail.
- Flapen Score
- 44 / 100Ranks 425 of 678 Beleuchtung niches · −3 vs the category median of 4744
- Market size
- €62K/yr153K searches / yr
- 90-day growth
- -21.7%search demand this quarter
- Competition
- 43%top-5 click share · 16 brands · 20 sellers
Flapen Score
Aufbauspot against its category
The dotted line is the Beleuchtung average. Past it, Aufbauspot is stronger. Inside it, weaker.
Market
The Aufbauspot market on Amazon at a glance
Shoppers on Amazon Germany searched for Aufbauspot 153K times last year and spent an estimated €62K. The top 5 brands take 70% of clicks. Demand peaks in Oct–Nov. Flapen scores it 44 out of 100, a Fail.
01 · Demand
An estimated 1.1% of those searches ended in a purchase.
Shoppers searched for this 153K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 1.1% of those searches ended in a purchase. Searches in the last 90 days moved -21.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated €62K a year.
- Searches, last 12 months
- 153K
- Growth, 90 days vs prior 90
- -21.7%
- Conversion, latest week
- 1.1%
- Market size, estimated
- €62Ka year
- Peak month
- November2.1× the quietest month
- Top search term
- aufbauspot40K searches a year
02 · Price
A sale here is worth €37.37.
Listings sell for €37.37 on average, from €11.96 to €70.78. Amazon reports units sold in ranges. This niche sold 3K to 3K a year. The average listing sells 0 to 100 of them. At €37.37 that is €0 to €4K a year per listing.
- Average price
- €37.37inside the $15 to $100 sweet spot
- Price range
- €11.96–€70.78
- Amazon Germany median price
- €18.99across 29,809 niches
- Units sold a year
- 3K–3K
- Units per listing a year
- 0–100
- Revenue per listing a year
- €0–€4K
- Returns
- 3.7%of orders · Amazon Germany median 1.1%
03 · Entry bar
The bar here is ads.
93% of listings pay for placement with sponsored ads. 95% ship with Prime. On an average day, 4.9% of listings are out of stock. The average listing ranks #112 within Innenbeleuchtung. It carries 130 reviews at 4.54 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 93%
- Prime listings
- 95%
- Out of stock, average day
- 4.9%
- Average rank
- #112in Innenbeleuchtung
- Average rating
- 4.54 starsAmazon Germany average 4.37 stars
- Average reviews
- 130per listing
- Listings tracked
- 41
04 · Newcomers
3 of last year's 13 launches cleared the first-year sales bar.
13 products launched here in the last 12 months. 3 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 46 months on average, so the names here are settling in.
- Launched, last 12 months
- 13
- Successful launches
- 3Amazon's first-year sales bar
- Average brand age
- 46 months
Products
Top Aufbauspot products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 43% of clicks. Leaders hold, but buyers still shop past them.
Brands
16 falling
Sellers
20
Top-5 brand share
70%
Top 20: 100%
Top-5 click share
43%
Top 20: 79%
Open market
25%
- Brand 137%
- Brand 210%
- Brand 39%
- Brand 47%
- Brand 57%
- Brand 65%
Demand
Aufbauspot search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Oct, Nov · busiest ÷ quietest = 2.1×
Search terms
Top Aufbauspot search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- aufbauspot40K/yr
- aufbauspot schwarz17K/yr
- deckenspots aufputz11K/yr
- aufbauspot weiß10K/yr
- aufbauspots9K/yr
- led aufbauspot10K/yr
- aufbaustrahler10K/yr
- aufbauleuchte10K/yr
- aufputz spots7K/yr
- aufputz 230v6K/yr
Reviews and returns
What reviews say buyers love and hate about Aufbauspot
We read the reviews and the return reasons for every product selling here.
“Unbrauchbar, auf gerader Montageebene ohne Loch dahinter”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
17 topics
Keep looking
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Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Aufbauspot questions
Answered from the same tracked data.









