Skip to content

Aufbauleuchte

a small market ($18K/yr) — Aufbauleuchte doesn't clear our bar today.

Flapen Score

44
Skip it

Ranks 425 of 678 Beleuchtung niches · −3 vs the category median of 47

Market size 5Growth 14Conversion 11Competition 79Returns 39Price range 91Avg price 95Brand share 66Review moat 94Quality gap 40
This niche Category average · 678 niches

Is Aufbauleuchte profitable on Amazon?

According to Flapen's Amazon Germany niche tracking, Aufbauleuchte is a €18K/yr Amazon Germany market (63K searches/yr). The top 5 brands hold 65% of demand. Demand peaks in Oct–Nov. Verdict: Skip it — 44/100.

Aufbauleuchte: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Not really. Search demand moved -21.8% over the last 90 days and 0.8% of searches end in a purchase.

€18K

revenue / yr

Units sold / yr1K
Search volume / yr-21.8%63K
Conversion rate0.8%
Avg price€34.74

Who owns the niche?

The top 5 brands hold 65% of demand, so 35% of the market is open.

35%

open market share

Brands · sellers22 · 26
Top-5 product click share36%
Open market35%
Avg brand age44 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.5★ — the gap to enter on.

0/100

page quality · 51 products

Sponsored placement94%
New entrants (1y)15· 2 succeeded
Avg rating4.5★
Avg reviews126

Top Aufbauleuchte products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Competition: brands, sellers & click share

Clicks spread well past the top 5 (36% combined) — an open shelf where new products get seen.

€0€738€1K€2K€3K1101001K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

22 rising

Sellers

26

Top-5 brand share

65%

Top 20: 99%

Top-5 click share

36%

Top 20: 69%

Open market

28%

  • GeyouLux35%
  • KYOTECH9%
  • Scandinavian home Lysea7%
  • wowatt7%
  • Gleonlux7%
  • SSC-LUXon6%

Aufbauleuchte demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume63KCVR0.8%Products51Brands22Top 5 Brands65%OOS Rate5.3%Rating4.5★Reviews126Avg BSR#169
2K2KPrime Day '24Spike '24Black Friday '24Prime Day '25Spike '25Black Friday '25SepDecMarJunAugNovMarMay

Peak months: Oct, Nov · busiest ÷ quietest = 1.9×

Top Aufbauleuchte search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

  • aufbauspot schwarz17K/yr
  • aufbauspots9K/yr
  • aufbaustrahler10K/yr
  • aufbauspot gu108K/yr
  • aufputz 230v6K/yr
  • aufbaustrahler schwarz3K/yr
  • led aufbaustrahler2K/yr
  • led spot aufputz3K/yr
  • deckenspot weiß2K/yr
  • aufbauleuchte led2K/yr

What reviews say buyers love and hate about Aufbauleuchte

What buyers mention most, as a share of all reviews.

What buyers love

87% of reviews
Helligkeit/Glanz/Glühen26%

Super Lampen

Qualität insgesamt21%

Super Produkt

Montage/Installation14%

Super easy zu installieren

Preis-Leistungs-Verhältnis8%

Für diesen Preis fast schon geschenkt

Design insgesamt8%

cooles Design

What buyers complain about

68% of reviews
Montage11%

Unbrauchbar, auf gerader Montageebene ohne Loch dahinter

beworben Vs Tatsächliches Produkt11%

Was die Beschreibung nicht erwähnt

Qualität insgesamt8%

EXTREM SCHLECHT

Helligkeit/Glanz/Glühen8%

Die Lichter blenden sehr stark in den Augen

Montage/Installation6%

Ein bisschen friemelig in der Installation

Aufbauleuchte return rate & reasons

Why buyers send it back, as a share of all return requests.

3.9%

Return rate

0%

Fixable by listing

The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.

1Gesamtgröße
47%
2Qualität insgesamt
7%
3Farbe
6%
4Helligkeit/Glanz/Glühen
6%
5Materialqualität
5%

Common Aufbauleuchte questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores Aufbauleuchte 44/100 on Amazon Germany — Skip it. The niche generates €18K/yr across 51 tracked products. 2 of 15 products launched in the last 360 days are still selling. Search demand moved -21.8% over the last 90 days.
Search demand for Aufbauleuchte on Amazon Germany peaks in Oct–Nov, where the busiest month runs 1.9× the quietest.