Zwilling

Shoppers searched for this 96K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 6.3% of those searches ended in a purchase. Searches in the last 90 days moved -12.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated €75K a year.

Searches, last 12 months

96K

Growth, 90 days vs prior 90

-12.6%

Conversion, latest week

6.3%

Market size, estimated

€75Ka year

Peak month

December4.4× the quietest month

Top search term

fiskars schere53K searches a year

Listings sell for €12.50 on average, from €4.17 to €22.56. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 100 to 250 of them. At €12.50 that is €1K to €3K a year per listing.

Average price

€12.50under the $15 to $100 sweet spot

Price range

€4.17–€22.56

Amazon Germany median price

€18.99across 29,809 niches

Units sold a year

6K–8K

Units per listing a year

100–250

Revenue per listing a year

€1K–€3K

Returns

0.4%of orders · Amazon Germany median 1.1%

63% of listings pay for placement with sponsored ads. 93% ship with Prime. On an average day, 2.9% of listings are out of stock. The average listing ranks #38 within Schneiden & Scheren. It carries 6,471 reviews at 4.66 stars, so a new listing needs social proof before a better product.

Sponsored listings

63%

Prime listings

93%

Out of stock, average day

2.9%

Average rank

#38in Schneiden & Scheren

Average rating

4.66 starsAmazon Germany average 4.37 stars

Average reviews

6,471per listing

Listings tracked

30

The brands on the shelf have sold for 64 months on average, so the names here are established.

Launched, last 12 months

0

Successful launches

0Amazon's first-year sales bar

Average brand age

64 months