Zigbee Gateway
FailDemand is soft, at -25.0% this quarter, so Zigbee Gateway is a Fail.
- Flapen Score
- 45 / 100Ranks 2,008 of 3,232 Baumarkt niches · −4 vs the category median of 4945
- Market size
- €240K/yr218K searches / yr
- 90-day growth
- -25.0%search demand this quarter
- Competition
- 73%top-5 click share · 13 brands · 214 sellers
Flapen Score
Zigbee Gateway against its category
The dotted line is the Baumarkt average. Past it, Zigbee Gateway is stronger. Inside it, weaker.
Market
The Zigbee Gateway market on Amazon at a glance
Shoppers on Amazon Germany searched for Zigbee Gateway 218K times last year and spent an estimated €240K. The top 5 brands take 88% of clicks. Demand peaks in Jan–Nov–Dec. Flapen scores it 45 out of 100, a Fail.
01 · Demand
An estimated 4.2% of those searches ended in a purchase.
Shoppers searched for this 218K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 4.2% of those searches ended in a purchase. Searches in the last 90 days moved -25.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated €240K a year.
- Searches, last 12 months
- 218K
- Growth, 90 days vs prior 90
- -25.0%
- Conversion, latest week
- 4.2%
- Market size, estimated
- €240Ka year
- Peak month
- November2.2× the quietest month
- Top search term
- zigbee hub66K searches a year
02 · Price
A sale here is worth €26.63.
Listings sell for €26.63 on average, from €9.53 to €62.69. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 500 to 750 of them. At €26.63 that is €13K to €20K a year per listing.
- Average price
- €26.63inside the $15 to $100 sweet spot
- Price range
- €9.53–€62.69
- Amazon Germany median price
- €18.99across 29,809 niches
- Units sold a year
- 6K–8K
- Units per listing a year
- 500–750
- Revenue per listing a year
- €13K–€20K
- Returns
- 3.6%of orders · Amazon Germany median 1.1%
03 · Entry bar
The bar here is low.
80% of listings pay for placement with sponsored ads. 90% ship with Prime. On an average day, 9.9% of listings are out of stock. The average listing ranks #114 within Automatisierungsgeräte für Zuhause. It carries 878 reviews at 4.21 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 80%
- Prime listings
- 90%
- Out of stock, average day
- 9.9%
- Average rank
- #114in Automatisierungsgeräte für Zuhause
- Average rating
- 4.21 starsAmazon Germany average 4.37 stars
- Average reviews
- 878per listing
- Listings tracked
- 20
04 · Newcomers
4 of last year's 6 launches cleared the first-year sales bar.
6 products launched here in the last 12 months. 4 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 34 months on average, so a newcomer is not facing entrenched names.
- Launched, last 12 months
- 6
- Successful launches
- 4Amazon's first-year sales bar
- Average brand age
- 34 months
Products
Top Zigbee Gateway products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 8, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
SONOFF Zigbee Bridge Pro Zentrale Dualprotokoll-Unterstützung für Wi-Fi und diesen Funkstandard APP-Steuerung sowie Multi-Geräte-Verwaltung kompatibel mit passenden SONOFF Geräten
- Price
- €19.91
- Rating
- 3.9/5
- Reviews
- 2,402
- Age
- 4y ago

Zecamin ZigBee Hub WLAN und Bluetooth Dual Mode Gateway Tuya Smart Home Bridge Drahtlose Fernbedienung Intelligent Bridge Wireless Smart Home Gateway Sprachsteuerung über Alexa Nur für Tuya-Produkt
- Price
- €22.65
- Rating
- 4.1/5
- Reviews
- 490
- Age
- 3y ago

NOUS E1 ZigBee Gateway ZigBee Hub/Bluetooth Hub ZigBee Bridge ZigBee Smart Home ZigBee Gateway Alexa Gateway ZigBee Smart Home ZigBee 3.0 Bluetooth Smart Life/Tuya App
- Price
- €21.64
- Rating
- 4.4/5
- Reviews
- 737
- Age
- 5y ago

SONOFF Zigbee 3.0 USB Dongle Plus Zigbee Gateway TI CC2652P + CP2102N Zigbee USB Stick Zigbee Hub für ZHA in Home Assistant or Zigbee2MQTT Open HAB etc.
- Price
- €21.60
- Rating
- 4.7/5
- Reviews
- 5,669
- Age
- 4y ago

MOES Tuya ZigBee und BLE Multi-Mode Smart Home Gateway WiFi Mesh Hub Arbeit mit Tuya ZigBee oder BLE Smart Home Produkten Sprachsteuerung über Alexa Google Home
- Price
- €28.32
- Rating
- 4.3/5
- Reviews
- 362
- Age
- 4y ago
Trending
estimated 90-day click momentum
NOUS E15 ZigBee Smart Gateway 2.4/5 GHz ZigBee 3.0 Hub Smart Home Zentrale App-Steuerung Kompatibel mit Alexa & Google Home Verbindung von bis zu 128 Geräten
- Price
- €24.08
- Rating
- 3.8/5
- Reviews
- 28
- Age
- 2mo ago

BOT Smart-Home Gateway WLAN Zigbee3.0 Hub Tuya Smart/Smart Life App Alexa & Google Home kompatibel Bluetooth 5.0 USBC Netzteil
- Price
- €17.71
- Rating
- 0.0/5
- Reviews
- 0
- Age
- 4mo ago

Sone Smart One Zigbee Gateway 3.0 WLAN Tuya Smart Life Zentrale (Hub) für bis zu 50 Zigbee Geräte Zigbee 3.0 Mesh & Bluetooth Smart Home Gateway
- Price
- €24.31
- Rating
- 3.5/5
- Reviews
- 6
- Age
- 2y ago

eMylo Tuya Zigbee 3.0 Bluetooth Gateway Smart Home Hub USB C Strom
- Price
- €17.46
- Rating
- 4.2/5
- Reviews
- 368
- Age
- 4y ago

SONOFF Zigbee 3.0 & Thread Dongle Lite (EFR32MG21) | USB-Stick-Koordinator für Home Assistant & Zigbee2MQTT | Kompakte Gateway mit einfacher Firmware-Flashfunktion & Verlängerungskabel
- Price
- €17.66
- Rating
- 4.7/5
- Reviews
- 321
- Age
- 7mo ago
Newest
by launch date
NOUS E15 ZigBee Smart Gateway 2.4/5 GHz ZigBee 3.0 Hub Smart Home Zentrale App-Steuerung Kompatibel mit Alexa & Google Home Verbindung von bis zu 128 Geräten
- Price
- €24.08
- Rating
- 3.8/5
- Reviews
- 28
- Age
- 2mo ago

BOT Smart-Home Gateway WLAN Zigbee3.0 Hub Tuya Smart/Smart Life App Alexa & Google Home kompatibel Bluetooth 5.0 USBC Netzteil
- Price
- €17.71
- Rating
- 0.0/5
- Reviews
- 0
- Age
- 4mo ago

SONOFF Zigbee 3.0 & Thread Dongle Lite (EFR32MG21) | USB-Stick-Koordinator für Home Assistant & Zigbee2MQTT | Kompakte Gateway mit einfacher Firmware-Flashfunktion & Verlängerungskabel
- Price
- €17.66
- Rating
- 4.7/5
- Reviews
- 321
- Age
- 7mo ago

SONOFF Zigbee/Thread PoE Dongle Max unterstützt Ethernet- Wi-Fi- und USB-Verbindungen Zigbee-Gateway mit EFR32MG24&ESP32D0 Zigbee-Stick für Home Assistant oder Zigbee2MQTT
- Price
- €32.59
- Rating
- 4.1/5
- Reviews
- 481
- Age
- 10mo ago

SONOFF Zigbee 3.0 USB Dongle Plus MG24 Zigbee Gateway mit EFR32MG24 Thread & Zigbee USB-Stick Zigbee Controller für Home Assistant oder Zigbee2MQTT
- Price
- €25.63
- Rating
- 4.7/5
- Reviews
- 540
- Age
- 10mo ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 73% of clicks. A locked shelf that new listings rarely crack.
Brands
13 falling
Sellers
214
Est. top-5 brand share
88%
Top 20: 100%
Est. top-5 click share
73%
Top 20: 100%
Open market
10%
- SONOFF44%
- Zecamin18%
- NOUS16%
- MOES8%
- KETOTEK3%
- SENCKIT2%
- Open — no brand owns it (7 brands, 10%)
Demand
Zigbee Gateway search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Jan, Nov, Dec · busiest ÷ quietest = 2.2×
Search terms
Top Zigbee Gateway search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- zigbee hub66K/yr
- zigbee gateway76K/yr
- tuya zigbee gateway11K/yr
- zigbee 3.0 hub8K/yr
- zigbee bridge11K/yr
- gateway10K/yr
- sonoff zigbee hub4K/yr
- zigbee hub 3.06K/yr
- bluetooth gateway4K/yr
- tuya gateway5K/yr
Reviews and returns
What reviews say buyers love and hate about Zigbee Gateway
We read the reviews and the return reasons for every product selling here.
“geht oft offline”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
16 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Zigbee Gateway questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









