Skip to content

Wlan Steckdose Outdoor

Wlan Steckdose Outdoor shows demand growing +191.1% this quarter, but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Signals Trending

Flapen Score

68
Worth a look

Top 1% of 3,232 Baumarkt niches · +19 vs the category median of 49

Market size 43Growth 97Conversion 62Competition 61Returns 57Price range 90Avg price 93Brand share 64Review moat 75Quality gap 63
This niche Category average · 3,232 niches

Is Wlan Steckdose Outdoor profitable on Amazon?

According to Flapen's Amazon Germany niche tracking, Wlan Steckdose Outdoor is a €227K/yr Amazon Germany market (189K searches/yr). The top 5 brands hold 67% of demand. Demand peaks in Nov–Dec. Verdict: Worth a look — 68/100.

Wlan Steckdose Outdoor: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Worth a look. Search demand moved +191.1% over the last 90 days and 5.4% of searches end in a purchase.

€227K

revenue / yr

Units sold / yr13K
Search volume / yr+191.1%189K
Conversion rate5.4%
Avg price€22.26

Who owns the niche?

The top 5 brands hold 67% of demand, so 33% of the market is open.

33%

open market share

Brands · sellers15 · 45
Top-5 product click share48%
Open market33%
Avg brand age46 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.4★ — the gap to enter on.

0/100

page quality · 28 products

Sponsored placement100%
New entrants (1y)8· 7 succeeded
Avg rating4.4★
Avg reviews510

Top Wlan Steckdose Outdoor products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Competition: brands, sellers & click share

The top 5 products take 48% of clicks — established leaders, but buyers still shop beyond them.

€0€9K€18K€27K€36K101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

15 falling

Sellers

45

Top-5 brand share

67%

Top 20: 100%

Top-5 click share

48%

Top 20: 92%

Open market

27%

  • Eightree39%
  • Brennenstuhl8%
  • ANTELA6%
  • Tapo6%
  • Osram6%
  • GreenSun6%

Wlan Steckdose Outdoor demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume189KCVR5.4%Products28Brands15Top 5 Brands67%OOS Rate4.8%Rating4.4★Reviews510Avg BSR#66
20K15KPrime Day '24Spike '24Holiday '24Spike '25Prime Day '25Black Friday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Nov, Dec · busiest ÷ quietest = 9.3×

Top Wlan Steckdose Outdoor search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

  • wlan steckdose outdoor68K/yr
  • smart steckdose outdoor16K/yr
  • smarte steckdose outdoor11K/yr
  • outdoor wlan steckdose12K/yr
  • alexa steckdose outdoor12K/yr
  • outdoor steckdose smart8K/yr
  • wlan outdoor steckdose9K/yr
  • wlan aussensteckdose7K/yr
  • smart outdoor steckdose6K/yr
  • wifi steckdose outdoor5K/yr

What reviews say buyers love and hate about Wlan Steckdose Outdoor

What buyers mention most, as a share of all reviews.

What buyers love

79% of reviews
Konnektivität – insgesamt16%

Netzverbindung

Qualität insgesamt14%

Super Produkt

beworben Vs Tatsächliches Produkt12%

Produkt wie beschrieben

Benutzerfreundlichkeit7%

Einfach - Easy

Buchse/Anschluss/Stecker7%

Shelly Outdoor Plug

What buyers complain about

78% of reviews
Haltbarkeit31%

Defekt nach kurzer Nutzung

Konnektivität – insgesamt15%

Problemlose Verbindung mit hue Bridge

Funktionalität insgesamt9%

Funktioniert nicht

Qualität insgesamt6%

Müll

Buchse/Anschluss/Stecker5%

Leider einer von vier Steckern defekt

Wlan Steckdose Outdoor return rate & reasons

Why buyers send it back, as a share of all return requests.

2.7%

Return rate

0%

Fixable by listing

The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.

1Konnektivität – insgesamt
31%
2Kompatibilität – insgesamt
18%
3Funktionalität insgesamt
15%
4Gesamtgröße
10%
5Defekt Material/Teile
7%

Common Wlan Steckdose Outdoor questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores Wlan Steckdose Outdoor 68/100 on Amazon Germany — Worth a look. The niche generates €227K/yr across 28 tracked products. 7 of 8 products launched in the last 360 days are still selling. Search demand moved +191.1% over the last 90 days.
Search demand for Wlan Steckdose Outdoor on Amazon Germany peaks in Nov–Dec, where the busiest month runs 9.3× the quietest.