Werkzeug Adventskalender 2022

Shoppers searched for this 321K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 0.9% of those searches ended in a purchase. Searches in the last 90 days moved -14.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated €133K a year.

Searches, last 12 months

321K

Growth, 90 days vs prior 90

-14.9%

Conversion, latest week

0.9%

Market size, estimated

€133Ka year

Peak month

November152.8× the quietest month

Top search term

werkzeug adventskalender91K searches a year

Listings sell for €45.94 on average, from €11.66 to €130.34. Amazon reports units sold in ranges. This niche sold 3K to 3K a year. The average listing sells 0 to 100 of them. At €45.94 that is €0 to €5K a year per listing.

Average price

€45.94inside the $15 to $100 sweet spot

Price range

€11.66–€130.34

Amazon Germany median price

€18.99across 29,809 niches

Units sold a year

3K–3K

Units per listing a year

0–100

Revenue per listing a year

€0–€5K

Returns

0.6%of orders · Amazon Germany median 1.1%

20% of listings pay for placement with sponsored ads. 76% ship with Prime. On an average day, 13.3% of listings are out of stock. The average listing ranks #448 within Elektrowerkzeuge. It carries 549 reviews at 4.52 stars, so a new listing needs social proof before a better product.

Sponsored listings

20%

Prime listings

76%

Out of stock, average day

13.3%

Average rank

#448in Elektrowerkzeuge

Average rating

4.52 starsAmazon Germany average 4.37 stars

Average reviews

549per listing

Listings tracked

25

12 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 34 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

12

Successful launches

2Amazon's first-year sales bar

Average brand age

34 months