Is Wc Türschloss profitable to sell on Amazon Germany?

Flapen scores Wc Türschloss 40 out of 100 on Amazon Germany, a Fail. Shoppers spend €61K a year across 17 tracked products. 0 of the 3 products launched in the last year cleared the first-year sales bar. Search demand grew -24.4% in the last 90 days.

How competitive is the Wc Türschloss niche on Amazon Germany?

11 brands and 27 sellers compete in Wc Türschloss on Amazon Germany. The top 5 Wc Türschloss products take 65% of clicks, and the top 5 brands take 80%.

What do buyers complain about in Wc Türschloss?

Wc Türschloss buyers on Amazon Germany complain most about Qualität insgesamt, Gesamtgröße, and Stärke. An estimated 3.0% of orders come back.

When does demand for Wc Türschloss peak?

Search demand for Wc Türschloss on Amazon Germany peaks in Jan, and the busiest month runs 1.5× the quietest.

What does it cost to enter the Wc Türschloss niche?

Wc Türschloss sells for €12.17 on average on Amazon Germany, outside the $15 to $100 sweet spot. Listings run €7.60 to €30.85. The average product has 297 reviews, the count a new listing must catch up to.

Wc Türschloss

Fail

Demand is soft, at -24.4% this quarter, so Wc Türschloss is a Fail.

Flapen Score: 40
40 / 100Ranks 2,548 of 3,232 Baumarkt niches · −9 vs the category median of 49
Market size: €61K/yr115K searches / yr
90-day growth: -24.4%search demand this quarter
Competition: 65%top-5 click share · 11 brands · 27 sellers

Flapen Score

Wc Türschloss against its category

The dotted line is the Baumarkt average. Past it, Wc Türschloss is stronger. Inside it, weaker.

40Fail

This niche Category average

See the method

Market

The Wc Türschloss market on Amazon at a glance

Shoppers on Amazon Germany searched for Wc Türschloss 115K times last year and spent an estimated €61K. The top 5 brands take 80% of clicks. Demand peaks in Jan. Flapen scores it 40 out of 100, a Fail.

01 · Demand

An estimated 4.3% of those searches ended in a purchase.

Shoppers searched for this 115K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 4.3% of those searches ended in a purchase. Searches in the last 90 days moved -24.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated €61K a year.

Searches, last 12 months: 115K
Growth, 90 days vs prior 90: -24.4%
Conversion, latest week: 4.3%
Market size, estimated: €61Ka year
Peak month: January1.5× the quietest month
Top search term: wc türschloss17K searches a year

02 · Price

A sale here is worth €12.17.

Listings sell for €12.17 on average, from €7.60 to €30.85. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 100 to 250 of them. At €12.17 that is €1K to €3K a year per listing.

Average price: €12.17under the $15 to $100 sweet spot
Price range: €7.60–€30.85
Amazon Germany median price: €18.99across 29,809 niches
Units sold a year: 6K–8K
Units per listing a year: 100–250
Revenue per listing a year: €1K–€3K
Returns: 3.0%of orders · Amazon Germany median 1.1%

03 · Entry bar

The bar here is low.

71% of listings pay for placement with sponsored ads. 88% ship with Prime. On an average day, 3.0% of listings are out of stock. The average listing ranks #57 within Türbeschläge & -schlösser. It carries 297 reviews at 4.40 stars, so a new listing needs social proof before a better product.

Sponsored listings: 71%
Prime listings: 88%
Out of stock, average day: 3.0%
Average rank: #57in Türbeschläge & -schlösser
Average rating: 4.40 starsAmazon Germany average 4.37 stars
Average reviews: 297per listing
Listings tracked: 17

04 · Newcomers

0 of last year's 3 launches cleared the first-year sales bar.

3 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 49 months on average, so the names here are settling in.

Launched, last 12 months: 3
Successful launches: 0Amazon's first-year sales bar
Average brand age: 49 months

Products

Top Wc Türschloss products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 65% of clicks. Leaders hold, but buyers still shop past them.

Brands

11 falling

Sellers

Top-5 brand share

80%

Top 20: 100%

Top-5 click share

65%

Top 20: 100%

Open market

14%

Brand 147%
Brand 211%
Brand 39%
Brand 47%
Brand 57%
Brand 65%
Open — no brand owns it (5 brands, 14%)

Demand

Wc Türschloss search demand

Weekly searches over the year, seasonality beneath. Pick a range.

Peak months: Jan · busiest ÷ quietest = 1.5×

Search terms

Top Wc Türschloss search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

wc türschloss17K/yr -8.7%3.0% conv.
wc schloss16K/yr -15.6%3.8% conv.
badezimmer türschloss11K/yr -13.6%3.7% conv.
einsteckschloss wc12K/yr -45.8%5.1% conv.
türschloss badezimmer9K/yr -23.5%4.6% conv.
wc schloss drehknopf9K/yr -27.2%3.3% conv.
türschloss wc7K/yr -33.7%3.3% conv.
türschloss drehknopf5K/yr -6.1%0.4% conv.
wc schloss drehriegel4K/yr +0.2%0.5% conv.
badezimmer schloss4K/yr -12.2%3.2% conv.

Reviews and returns

What reviews say buyers love and hate about Wc Türschloss

We read the reviews and the return reasons for every product selling here.

25%of positive reviews mention “Gesamtgröße”

31%of negative reviews mention “Qualität insgesamt”

3.0%of orders come back

“Sehr schlechte Qualität”

A buyer, on “Qualität insgesamt”31% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

17 topics

NegativePositive

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FAQ

Common Wc Türschloss questions

Answered from the same tracked data.

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