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Wakaflex

Fail

Shoppers spend an estimated $29K a year here, so Wakaflex is a Fail.

Flapen Score
47
47 / 100
Ranks 1,758 of 3,232 Baumarkt niches · −2 vs the category median of 49
Market size
€29K/yr23K searches / yr
90-day growth
+84.3%search demand this quarter
Competition
62%top-5 click share · 8 brands · 15 sellers

Flapen Score

Wakaflex against its category

The dotted line is the Baumarkt average. Past it, Wakaflex is stronger. Inside it, weaker.

47Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Wakaflex market on Amazon at a glance

Shoppers on Amazon Germany searched for Wakaflex 23K times last year and spent an estimated €29K. The top 5 brands take 97% of clicks. Demand peaks in Jul–Aug–Sep–Oct. Flapen scores it 47 out of 100, a Fail.

01 · Demand

An estimated 2.3% of those searches ended in a purchase.

Shoppers searched for this 23K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 2.3% of those searches ended in a purchase. Searches in the last 90 days moved +84.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated €29K a year.

Searches, last 12 months
23K
Growth, 90 days vs prior 90
+84.3%
Conversion, latest week
2.3%
Market size, estimated
€29Ka year
Peak month
September4.6× the quietest month
Top search term
wakaflex19K searches a year

02 · Price

A sale here is worth €56.23.

Listings sell for €56.23 on average, from €12.78 to €195.02. Amazon reports units sold in ranges. This niche sold 750 to 1K a year. The average listing sells 0 to 100 of them. At €56.23 that is €0 to €6K a year per listing.

Average price
€56.23inside the $15 to $100 sweet spot
Price range
€12.78–€195.02
Amazon Germany median price
€18.99across 29,809 niches
Units sold a year
750–1K
Units per listing a year
0–100
Revenue per listing a year
€0–€6K
Returns
0.0%of orders · Amazon Germany median 1.1%

03 · Entry bar

The bar here is low.

76% of listings pay for placement with sponsored ads. 10% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #1,086 within Baubedarf. It carries 465 reviews at 4.60 stars, so a new listing needs social proof before a better product.

Sponsored listings
76%
Prime listings
10%
Out of stock, average day
0.0%
Average rank
#1,086in Baubedarf
Average rating
4.60 starsAmazon Germany average 4.37 stars
Average reviews
465per listing
Listings tracked
21

04 · Newcomers

0 of last year's 3 launches cleared the first-year sales bar.

3 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 56 months on average, so the names here are settling in.

Launched, last 12 months
3
Successful launches
0Amazon's first-year sales bar
Average brand age
56 months

Products

Top Wakaflex products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 62% of clicks. Leaders hold, but buyers still shop past them.

Brands

8 falling

Sellers

15

Top-5 brand share

97%

Top 20: 100%

Top-5 click share

62%

Top 20: 99%

Open market

2%

  • Brand 143%
  • Brand 239%
  • Brand 310%
  • Brand 44%
  • Brand 51%
  • Brand 61%
  • Open — no brand owns it (2 brands, 2%)

Demand

Wakaflex search demand

Weekly searches over the year, seasonality beneath. Pick a range.

1K600Prime Day '24Spike '25Prime Day '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Jul, Aug, Sep, Oct · busiest ÷ quietest = 4.6×

Reviews and returns

What reviews say buyers love and hate about Wakaflex

We read the reviews and the return reasons for every product selling here.

30%of positive reviews mention “Haftung/Klebrigkeit”
50%of negative reviews mention “Farbe”
<0.1%of orders come back, a rate Amazon rounds to zero
“Die Ware entsprach farblich nicht meinen Erwartungen”
A buyer, on “Farbe”50% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

18 topics

NegativePositive

FAQ

Common Wakaflex questions

Answered from the same tracked data.