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Wago Klemmen 4 Polig

Fail

The top 5 brands take 96% of clicks, so Wago Klemmen 4 Polig is a Fail.

Flapen Score
39
39 / 100
Ranks 2,640 of 3,232 Baumarkt niches · −10 vs the category median of 49
Market size
€58K/yr41K searches / yr
90-day growth
-17.4%search demand this quarter
Competition
65%top-5 click share · 8 brands · 113 sellers

Flapen Score

Wago Klemmen 4 Polig against its category

The dotted line is the Baumarkt average. Past it, Wago Klemmen 4 Polig is stronger. Inside it, weaker.

39Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Wago Klemmen 4 Polig market on Amazon at a glance

Shoppers on Amazon Germany searched for Wago Klemmen 4 Polig 41K times last year and spent an estimated €58K. The top 5 brands take 96% of clicks. Demand peaks in Nov. Flapen scores it 39 out of 100, a Fail.

01 · Demand

An estimated 10.8% of those searches ended in a purchase.

Shoppers searched for this 41K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 10.8% of those searches ended in a purchase. Searches in the last 90 days moved -17.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated €58K a year.

Searches, last 12 months
41K
Growth, 90 days vs prior 90
-17.4%
Conversion, latest week
10.8%
Market size, estimated
€58Ka year
Peak month
November1.6× the quietest month
Top search term
wago klemmen 4 polig33K searches a year

02 · Price

A sale here is worth €13.10.

Listings sell for €13.10 on average, from €3.91 to €31.96. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 100 to 250 of them. At €13.10 that is €1K to €3K a year per listing.

Average price
€13.10under the $15 to $100 sweet spot
Price range
€3.91–€31.96
Amazon Germany median price
€18.99across 29,809 niches
Units sold a year
4K–5K
Units per listing a year
100–250
Revenue per listing a year
€1K–€3K
Returns
0.3%of orders · Amazon Germany median 1.1%

03 · Entry bar

The bar here is reviews.

74% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.7% of listings are out of stock. The average listing ranks #144 within Anschlussklemmen & Kits. It carries 3,491 reviews at 4.67 stars, so a new listing needs social proof before a better product.

Sponsored listings
74%
Prime listings
100%
Out of stock, average day
0.7%
Average rank
#144in Anschlussklemmen & Kits
Average rating
4.67 starsAmazon Germany average 4.37 stars
Average reviews
3,491per listing
Listings tracked
19

04 · Newcomers

1 of last year's 2 launches cleared the first-year sales bar.

2 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 30 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
2
Successful launches
1Amazon's first-year sales bar
Average brand age
30 months

Products

Top Wago Klemmen 4 Polig products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 65% of clicks. Leaders hold, but buyers still shop past them.

Brands

8 rising

Sellers

113

Top-5 brand share

96%

Top 20: 100%

Top-5 click share

65%

Top 20: 100%

Open market

2%

  • Brand 172%
  • Brand 29%
  • Brand 37%
  • Brand 46%
  • Brand 52%
  • Brand 62%
  • Open — no brand owns it (2 brands, 2%)

Demand

Wago Klemmen 4 Polig search demand

Weekly searches over the year, seasonality beneath. Pick a range.

1K600Spike '25Black Friday '25DecJanFebMarAprMayJunJulAugSepOctNovDecJanFebMarAprMayJun

Peak months: Nov · busiest ÷ quietest = 1.6×

Reviews and returns

What reviews say buyers love and hate about Wago Klemmen 4 Polig

We read the reviews and the return reasons for every product selling here.

32%of positive reviews mention “Qualität insgesamt”
23%of negative reviews mention “Preis-Leistungs-Verhältnis”
0.3%of orders come back
“Teuer”
A buyer, on “Preis-Leistungs-Verhältnis”23% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

18 topics

NegativePositive

FAQ

Common Wago Klemmen 4 Polig questions

Answered from the same tracked data.