Is vliestapete profitable to sell on Amazon Germany?

The niche generates €39K/yr across 158 tracked products. 2 of 19 products launched in the last 360 days are still selling. 90-day search growth is -42.4%. Flapen's verdict: Skip it (47/100).

How competitive is the vliestapete niche?

31 brands and 68 sellers compete. The top 5 products take 15% of clicks and top 5 brands hold 74% of demand.

What do buyers complain about in vliestapete?

Top complaints mined from reviews: Qualität insgesamt, Haftung/Klebrigkeit, beworben Vs Tatsächliches Produkt. The return rate is 1.4%.

What does it cost to enter the vliestapete niche?

Listings span €4.24–€77.92; the average listing price is €15.49 (sweet spot $15–$100). The average incumbent carries 273 reviews — the moat a new listing must climb.

vliestapete

Skip it

Weak search conversion (0.2%) — this niche doesn't clear our bar today.

Competition

Incredible15%

top-5 click share — an open shelf

Review moat

Great272.62

avg incumbent reviews — the moat a new listing must climb

Returns

Great1.4%

return rate — above 5% kills the launch gate

Price range

Great€4.24–€77.92

cheapest to priciest tracked listing — scored on the share inside $15–$100

Avg price

Great€15.49

avg listing price — sweet spot $15–$100

Brand share

Good74%

top-5 brand share — brands hold most of the demand

Quality gap

Okay4.5★

avg incumbent rating — lower means beatable quality

Market size

Bad€39K

€39K/yr · 1.3M searches

Growth

Bad-42.4%

90-day search growth — must beat 0% to launch

Conversion

Bad0.2%

search→purchase rate — share of searches ending in a sale

According to Flapen's Amazon Germany niche tracking, vliestapete is a €39K/yr Amazon Germany market (1.3M searches/yr). The top 5 brands hold 74% of demand. Verdict: Skip it — 47/100.

Data updated Jul 9, 2026 · scored weekly · How we score niches

vliestapete market data

Units sold / yr: 8K–10K; avg 0–100/product
Revenue / yr: €124K–€155K; units × avg price
Conversion rate: 0.2%
Avg BSR: #498
Page quality: 0%
Prime: 56%
Sponsored: 84%
Out of stock: 3.7%
Avg brand age: 49 months
Avg seller age: 187 days

Competition & brand share

Clicks spread well past the top 5 (15% combined) — an open shelf where new products get seen.

Brands

31 falling

Sellers

Top-5 brand share

74%

Top 20: 98%

Top-5 click share

15%

Top 20: 41%

Open market

19%

A.S. Création32%
Newroom13%
Rasch12%
marburg10%
Pamatio8%
Veluxis7%

Demand

Weekly Amazon search volume, last 30 weeks — -42.4% search growth over the last 90 days.

Open Trend

Top vliestapete search terms

vliestapete457K/yr -41.4%0.2% conv.
tapeten vliestapete163K/yr -39.3%0.1% conv.
tapete grün79K/yr -45.9%0.1% conv.
tapete blumen53K/yr -30.6%0.1% conv.
tapete beige49K/yr -44.7%0.3% conv.
vliestapete blumen34K/yr -32.7%0.2% conv.
küchentapeten40K/yr -38.6%0.1% conv.
tapete vintage32K/yr -28.2%0.0% conv.
tapete schlafzimmer41K/yr -46.6%0.1% conv.
tapeten wohnzimmer39K/yr -50.0%0.1% conv.

All search terms

Top vliestapete products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

A.S. Création Maison Charme Vliestapete mit floralem Muster Blümchen 0 53 x 10 05 m Creme Grün Bunt Blumentapete Made in Germany 937701

A.S. Création€12.924.7★833 rev

Newroom Tapete Grün Vlies Betonoptik - Industrial Putzstruktur Metallic Glanz für Wohnzimmer Schlafzimmer

Newroom€17.794.6★181 rev

marburg Tapete Weiß Struktur Putzoptik für Wohnzimmer Schlafzimmer Made in Germany 10 05 x 0 53m

marburg€8.974.5★624 rev

Swehooirt Betonoptik Tapete Weiß Putz Beton Architekt Vliestapete Weiß Vlies moderne Design Optik Tapete Struktur Premium Industrial stucco vliestapete

Swehooirt€7.404.2★61 rev

Pamatio Tapete Silber Grau Vliestapete 3D Glitzernde Wellenstreifen Streifentapete Wanddekoration in Wohnzimmer Schlafzimmer und Büro 0 53m x 9.5m

Pamatio€6.694.0★53 rev

Newest

by launch date

Veluxis Vliestapete Vliestapete farbig UNI Tapete einfarbig Salbeigrün XXL 15 00 m x 0 53 m matt waschbeständig stoßfest Made in Germany

Veluxis€13.0128 rev

5mo ago

Pamatio Tapete Vliestapete Heller Braun Betonoptik für Wohnzimmer Schlafzimmer Leicht Metallic Glanz tapeten in Zementoptik Moderne Industrial Wand Wallpaper 9 5 x 0 53 m

Pamatio€6.6321 rev

11mo ago

Rasch Tapete 793925 Vliestapete in Cremeweiß mit floralem Muster im Vintage Stil in Grün - 10 05 x 0 53 (LXB)

Rasch€18.92172 rev

1y ago

Newroom Tapete Beige Vlies Marmoroptik - Modern Metallic 3D Optik Glamour für Wohnzimmer Schlafzimmer

Newroom€16.59142 rev

2y ago

Newroom Tapete Grün Vlies Betonoptik - Industrial Putzstruktur Metallic Glanz für Wohnzimmer Schlafzimmer

Newroom€17.79181 rev

2y ago

What buyers say about vliestapete

What buyers praise and complain about, mined from review topics.

What buyers love

Qualität insgesamt29%

“Super Ware”

Haftung/Klebrigkeit20%

“Beste Tapete”

Benutzerfreundlichkeit10%

“war super easy in der Handhabung”

Design insgesamt7%

“Das Design”

Farbe7%

“warmer Farbton”

beworben Vs Tatsächliches Produkt6%

“Passt das in der Information und den Produktbildern an”

Preis-Leistungs-Verhältnis5%

“Preis optimal”

Materialqualität2%

“Muster und Material Top”

Dicke2%

“Recht dick”

Stärke1%

“Sehr stabil und Wischfest, leicht zu verkleben”

What buyers complain about

Qualität insgesamt20%

“nicht 100% Schöne Tapete”

Haftung/Klebrigkeit12%

“allerdings nur auf eine Wand geklebt, sonst wäre es zuviel und erdrückend, für große Räume sieht es dann wahrscheinlich anders aus.”

beworben Vs Tatsächliches Produkt10%

“Nicht wie auf dem Produktbild”

Dicke10%

“dünne Tapete”

Farbe9%

“Farbe stimmt nicht”

Gesamtgröße4%

“Sehr großer verschnitt”

Kompatibilität – insgesamt4%

“Leider nicht geeignet”

Materialqualität3%

“Sehr schlechte material”

Helligkeit/Glanz/Glühen3%

“Etwas weniger glanz wäre aber noch besser”

Funktionalität insgesamt3%

“Das geht überhaupt nicht”

Top return reasons

Farbe39%

Gesamtgröße17%

beworben Vs Tatsächliches Produkt13%

Haftung/Klebrigkeit9%

Dünn5%

Qualität insgesamt4%

Kompatibilität – insgesamt2%

Defekt Material/Teile1%

Funktionalität insgesamt1%

Materialqualität1%

Common questions

Is vliestapete profitable to sell on Amazon Germany?: The niche generates €39K/yr across 158 tracked products. 2 of 19 products launched in the last 360 days are still selling. 90-day search growth is -42.4%. Flapen's verdict: Skip it (47/100).
How competitive is the vliestapete niche?: 31 brands and 68 sellers compete. The top 5 products take 15% of clicks and top 5 brands hold 74% of demand.
What do buyers complain about in vliestapete?: Top complaints mined from reviews: Qualität insgesamt, Haftung/Klebrigkeit, beworben Vs Tatsächliches Produkt. The return rate is 1.4%.
What does it cost to enter the vliestapete niche?: Listings span €4.24–€77.92; the average listing price is €15.49 (sweet spot $15–$100). The average incumbent carries 273 reviews — the moat a new listing must climb.