Is Verlängerungskabel 2m profitable to sell on Amazon Germany?

Flapen scores Verlängerungskabel 2m 37 out of 100 on Amazon Germany, a Fail. Shoppers spend €167K a year across 20 tracked products. Search demand grew -37.6% in the last 90 days.

How competitive is the Verlängerungskabel 2m niche on Amazon Germany?

9 brands and 61 sellers compete in Verlängerungskabel 2m on Amazon Germany. The top 5 Verlängerungskabel 2m products take 66% of clicks, and the top 5 brands take 88%.

What do buyers complain about in Verlängerungskabel 2m?

Verlängerungskabel 2m buyers on Amazon Germany complain most about Haltbarkeit, Qualität insgesamt, and Buchse/Anschluss/Stecker. An estimated 0.6% of orders come back.

When does demand for Verlängerungskabel 2m peak?

Search demand for Verlängerungskabel 2m on Amazon Germany peaks in Jan–Nov–Dec, and the busiest month runs 2.3× the quietest.

What does it cost to enter the Verlängerungskabel 2m niche?

Verlängerungskabel 2m sells for €5.42 on average on Amazon Germany, outside the $15 to $100 sweet spot. Listings run €2.77 to €10.80. The average product has 7,309 reviews, the count a new listing must catch up to.

Verlängerungskabel 2m

Fail

Prices span $2.77–$10.80, mostly outside the sweet spot, so Verlängerungskabel 2m is a Fail.

Flapen Score: 37
37 / 100Ranks 2,817 of 3,232 Baumarkt niches · −12 vs the category median of 49
Market size: €167K/yr219K searches / yr
90-day growth: -37.6%search demand this quarter
Competition: 66%top-5 click share · 9 brands · 61 sellers

Flapen Score

Verlängerungskabel 2m against its category

The dotted line is the Baumarkt average. Past it, Verlängerungskabel 2m is stronger. Inside it, weaker.

37Fail

This niche Category average

See the method

Market

The Verlängerungskabel 2m market on Amazon at a glance

Shoppers on Amazon Germany searched for Verlängerungskabel 2m 219K times last year and spent an estimated €167K. The top 5 brands take 88% of clicks. Demand peaks in Jan–Nov–Dec. Flapen scores it 37 out of 100, a Fail.

01 · Demand

An estimated 14.0% of those searches ended in a purchase.

Shoppers searched for this 219K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 14.0% of those searches ended in a purchase. Searches in the last 90 days moved -37.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated €167K a year.

Searches, last 12 months: 219K
Growth, 90 days vs prior 90: -37.6%
Conversion, latest week: 14.0%
Market size, estimated: €167Ka year
Peak month: January2.3× the quietest month
Top search term: verlängerungskabel 2m168K searches a year

02 · Price

A sale here is worth €5.42.

Listings sell for €5.42 on average, from €2.77 to €10.80. Amazon reports units sold in ranges. This niche sold 30K to 40K a year. The average listing sells 1,500 to 2,000 of them. At €5.42 that is €8K to €11K a year per listing.

Average price: €5.42under the $15 to $100 sweet spot
Price range: €2.77–€10.80
Amazon Germany median price: €18.99across 29,809 niches
Units sold a year: 30K–40K
Units per listing a year: 1,500–2,000
Revenue per listing a year: €8K–€11K
Returns: 0.6%of orders · Amazon Germany median 1.1%

03 · Entry bar

The bar here is reviews.

75% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #68 within Mehrfachsteckdosen. It carries 7,309 reviews at 4.73 stars, so a new listing needs social proof before a better product.

Sponsored listings: 75%
Prime listings: 100%
Out of stock, average day: 0.0%
Average rank: #68in Mehrfachsteckdosen
Average rating: 4.73 starsAmazon Germany average 4.37 stars
Average reviews: 7,309per listing
Listings tracked: 20

04 · Newcomers

Brands here are settling in.

The brands on the shelf have sold for 45 months on average, so the names here are settling in.

Launched, last 12 months: 0
Successful launches: 0Amazon's first-year sales bar
Average brand age: 45 months

Products

Top Verlängerungskabel 2m products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 66% of clicks. Leaders hold, but buyers still shop past them.

Brands

9 falling

Sellers

Top-5 brand share

88%

Top 20: 100%

Top-5 click share

66%

Top 20: 100%

Open market

Brand 143%
Brand 230%
Brand 36%
Brand 45%
Brand 55%
Brand 65%
Open — no brand owns it (3 brands, 7%)

Demand

Verlängerungskabel 2m search demand

Weekly searches over the year, seasonality beneath. Pick a range.

Peak months: Jan, Nov, Dec · busiest ÷ quietest = 2.3×

Search terms

Top Verlängerungskabel 2m search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

verlängerungskabel 2m168K/yr -44.5%13.8% conv.
verlängerungskabel 1 5m11K/yr -30.8%7.7% conv.
2 meter verlängerungskabel7K/yr -14.8%13.9% conv.
verlängerungskabel 1 5 meter9K/yr -20.6%8.6% conv.
verlängerungskabel 2 m5K/yr +51.6%12.0% conv.
verlängerungskabel 2m weiß6K/yr +5.5%15.2% conv.
2m verlängerungskabel5K/yr -27.0%14.0% conv.
verlängerungskabel weiß 2m3K/yr +0.4%13.7% conv.
verlängerungskabel 1 53K/yr -11.8%7.5% conv.
brennenstuhl verlängerungskabel 2m2K/yr -6.0%11.7% conv.

Reviews and returns

What reviews say buyers love and hate about Verlängerungskabel 2m

We read the reviews and the return reasons for every product selling here.

26%of positive reviews mention “Qualität insgesamt”

38%of negative reviews mention “Haltbarkeit”

0.6%of orders come back

“Nach 2 Jahren defekt”

A buyer, on “Haltbarkeit”38% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

19 topics

NegativePositive

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FAQ

Common Verlängerungskabel 2m questions

Answered from the same tracked data.

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