Tuya

Shoppers searched for this 240K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 0.5% of those searches ended in a purchase. Searches in the last 90 days moved -26.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated €27K a year.

Searches, last 12 months

240K

Growth, 90 days vs prior 90

-26.2%

Conversion, latest week

0.5%

Market size, estimated

€27Ka year

Peak month

November2.6× the quietest month

Top search term

tuya85K searches a year

Listings sell for €22.71 on average, from €7.07 to €81.76. Amazon reports units sold in ranges. This niche sold 2K to 2K a year. The average listing sells 0 to 100 of them. At €22.71 that is €0 to €2K a year per listing.

Average price

€22.71inside the $15 to $100 sweet spot

Price range

€7.07–€81.76

Amazon Germany median price

€18.99across 29,809 niches

Units sold a year

2K–2K

Units per listing a year

0–100

Revenue per listing a year

€0–€2K

Returns

3.0%of orders · Amazon Germany median 1.1%

85% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 5.7% of listings are out of stock. The average listing ranks #158 within Schalter & Dimmer. It carries 1,549 reviews at 4.18 stars, so a new listing needs social proof before a better product.

Sponsored listings

85%

Prime listings

100%

Out of stock, average day

5.7%

Average rank

#158in Schalter & Dimmer

Average rating

4.18 starsAmazon Germany average 4.37 stars

Average reviews

1,549per listing

Listings tracked

52

7 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 30 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

7

Successful launches

2Amazon's first-year sales bar

Average brand age

30 months