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54

türschließer

Worth a look

Shows a sweet-spot price point ($22.65 avg), but soft demand (-23.7% this quarter) keeps it on the watch list.

Market size 61Growth 13Conversion 48Competition 48Returns 45Price range 84Avg price 94Brand share 56Review moat 69Quality gap 87

Avg price

Great€22.65

avg listing price — sweet spot $15–$100

Quality gap

Great4.1★

avg incumbent rating — lower means beatable quality

Price range

Great€5.85–€70.70

cheapest to priciest tracked listing — scored on the share inside $15–$100

Review moat

Good736.42

avg incumbent reviews — the moat a new listing must climb

Market size

Good€532K

€532K/yr · 612K searches

Brand share

Good72%

top-5 brand share — brands hold most of the demand

Conversion

Okay3.8%

search→purchase rate — share of searches ending in a sale

Competition

Okay56%

top-5 click share — leaders hold, buyers still browse

Returns

Okay3.4%

return rate — above 5% kills the launch gate

Growth

Bad-23.7%

90-day search growth — must beat 0% to launch

According to Flapen's Amazon Germany niche tracking, türschließer is a €532K/yr Amazon Germany market (612K searches/yr). The top 5 brands hold 72% of demand. Demand peaks in Jan–Oct–Nov. Verdict: Worth a look — 54/100.

Data updated Jul 8, 2026 · scored weekly · How we score niches

türschließer market data

Units sold / yr
30K–40K
avg 750–1,000/product
Revenue / yr
€680K–€906K
units × avg price
Conversion rate
3.8%
Avg BSR
#23
Page quality
0%
Prime
96%
Sponsored
96%
Out of stock
7.9%
Avg brand age
42 months
Avg seller age
186 days

Competition & brand share

The top 5 products take 56% of clicks — established leaders, but buyers still shop beyond them.

Brands

16 falling

Sellers

79

Top-5 brand share

72%

Top 20: 100%

Top-5 click share

56%

Top 20: 96%

Open market

24%

  • ABUS21%
  • MARIE21%
  • Yibernic13%
  • BURG-WÄCHTER12%
  • hecht international5%
  • CAM24%

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — -23.7% search growth over the last 90 days.
20K15KSpike '24Black Friday '24Spike '25Black Friday '25SepDecMarJunAugNovMarMay

Peak months: Jan, Oct, Nov · busiest ÷ quietest = 2.1×

Top türschließer search terms

  • türschließer364K/yr
  • automatischer türschließer44K/yr
  • türschließer ohne bohren33K/yr
  • türschließer zimmertür52K/yr
  • türschließer haustür24K/yr
  • türschliesser17K/yr
  • abus türschließer8K/yr
  • türbremse8K/yr
  • automatische türschließer10K/yr
  • tür schließen5K/yr
All search terms

Top türschließer products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%5%€27K10%€53K15%€80K20%€106K101001K10K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

What buyers say about türschließer

What buyers praise and complain about, mined from review topics.

What buyers love

Montage/Installation24%

“Super easy zu installieren”

Qualität insgesamt12%

“Super Produkt”

Benutzerfreundlichkeit10%

“Relativ simple”

Verriegelungsmechanismus7%

“Super Türschließer”

Preis-Leistungs-Verhältnis7%

“Preis Leistung OK”

beworben Vs Tatsächliches Produkt7%

“Erfüllt voll den Erwartungen”

Effizienz6%

“Klappt ganz ordentlich”

Stärke5%

“Das Material macht einen soliden Eindruck”

Gesamtgröße3%

“Passt”

Funktionalität insgesamt2%

“Artikel funktioniert”

What buyers complain about

Geräuschpegel23%

“Unfassbar laut”

Haltbarkeit15%

“Schließt bis zur Hälfte”

Qualität insgesamt9%

“Qualität ungenügend”

Stärke7%

“Sehr wackelig”

Verriegelungsmechanismus5%

“Die Tür fällt bei mittlerer Stärke zwar nicht ins Schloss,”

Preis-Leistungs-Verhältnis4%

“Schade ums Geld”

Funktionalität insgesamt4%

“Funktioniert nicht wirklich”

Montage/Installation3%

“Installation komplett frustrierend”

Anleitung/Benutzerhandbuch/Fehlerbehebung3%

“Was allerdings direkt stört: Wo ist die Anleitung?”

Gesamtgröße3%

“Unhandlich groß”

Top return reasons

Gesamtgröße34%
Funktionalität insgesamt10%
Geräuschpegel10%
Kompatibilität – insgesamt7%
Defekt Material/Teile7%
Mechanismus probleme6%
Stärke4%
Verriegelungsmechanismus4%
Haltbarkeit4%
Montage/Installation3%

Common questions

Is türschließer profitable to sell on Amazon Germany?
The niche generates €532K/yr across 24 tracked products. 1 of 2 products launched in the last 360 days are still selling. 90-day search growth is -23.7%. Flapen's verdict: Worth a look (54/100).
How competitive is the türschließer niche?
16 brands and 79 sellers compete. The top 5 products take 56% of clicks and top 5 brands hold 72% of demand.
What do buyers complain about in türschließer?
Top complaints mined from reviews: Geräuschpegel, Haltbarkeit, Qualität insgesamt. The return rate is 3.4%.
When does demand for türschließer peak?
Demand peaks in Jan–Oct–Nov; the busiest month runs 2.1× the quietest.
What does it cost to enter the türschließer niche?
Listings span €5.85–€70.70; the average listing price is €22.65 (sweet spot $15–$100). The average incumbent carries 736 reviews — the moat a new listing must climb.