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Türkette

Fail

Demand is soft, at -18.0% this quarter, so Türkette is a Fail.

Flapen Score
44
44 / 100
Ranks 2,128 of 3,232 Baumarkt niches · −5 vs the category median of 49
Market size
€79K/yr117K searches / yr
90-day growth
-18.0%search demand this quarter
Competition
52%top-5 click share · 15 brands · 62 sellers

Flapen Score

Türkette against its category

The dotted line is the Baumarkt average. Past it, Türkette is stronger. Inside it, weaker.

44Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Türkette market on Amazon at a glance

Shoppers on Amazon Germany searched for Türkette 117K times last year and spent an estimated €79K. The top 5 brands take 80% of clicks. Demand peaks in Nov. Flapen scores it 44 out of 100, a Fail.

01 · Demand

An estimated 3.5% of those searches ended in a purchase.

Shoppers searched for this 117K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 3.5% of those searches ended in a purchase. Searches in the last 90 days moved -18.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated €79K a year.

Searches, last 12 months
117K
Growth, 90 days vs prior 90
-18.0%
Conversion, latest week
3.5%
Market size, estimated
€79Ka year
Peak month
November1.7× the quietest month
Top search term
türkette46K searches a year

02 · Price

A sale here is worth €19.22.

Listings sell for €19.22 on average, from €5.12 to €64.45. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 100 to 250 of them. At €19.22 that is €2K to €5K a year per listing.

Average price
€19.22inside the $15 to $100 sweet spot
Price range
€5.12–€64.45
Amazon Germany median price
€18.99across 29,809 niches
Units sold a year
4K–5K
Units per listing a year
100–250
Revenue per listing a year
€2K–€5K
Returns
2.7%of orders · Amazon Germany median 1.1%

03 · Entry bar

The bar here is low.

88% of listings pay for placement with sponsored ads. 96% ship with Prime. On an average day, 3.5% of listings are out of stock. The average listing ranks #33 within Türbeschläge & -schlösser. It carries 716 reviews at 4.52 stars, so a new listing needs social proof before a better product.

Sponsored listings
88%
Prime listings
96%
Out of stock, average day
3.5%
Average rank
#33in Türbeschläge & -schlösser
Average rating
4.52 starsAmazon Germany average 4.37 stars
Average reviews
716per listing
Listings tracked
24

04 · Newcomers

0 of last year's 2 launches cleared the first-year sales bar.

2 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 41 months on average, so the names here are settling in.

Launched, last 12 months
2
Successful launches
0Amazon's first-year sales bar
Average brand age
41 months

Products

Top Türkette products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 52% of clicks. Leaders hold, but buyers still shop past them.

Brands

15 falling

Sellers

62

Top-5 brand share

80%

Top 20: 100%

Top-5 click share

52%

Top 20: 95%

Open market

15%

  • Brand 147%
  • Brand 214%
  • Brand 37%
  • Brand 47%
  • Brand 55%
  • Brand 65%
  • Open — no brand owns it (9 brands, 15%)

Demand

Türkette search demand

Weekly searches over the year, seasonality beneath. Pick a range.

4K3KSpike '25Black Friday '25DecJanFebMarAprMayJunJulAugSepOctNovDecJanFebMarAprMayJun

Peak months: Nov · busiest ÷ quietest = 1.7×

Search terms

Top Türkette search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • türkette46K/yr
  • türkette ohne bohren24K/yr
  • tür kettenschloss9K/yr
  • sicherheitskette für türen7K/yr
  • türketten4K/yr
  • türkette abschließbar7K/yr
  • türschloss kette4K/yr
  • abus türkette5K/yr
  • türkette abus4K/yr
  • tür kette3K/yr

Reviews and returns

What reviews say buyers love and hate about Türkette

We read the reviews and the return reasons for every product selling here.

19%of positive reviews mention “Qualität insgesamt”
12%of negative reviews mention “Montage/Installation”
2.7%of orders come back
“können es nur 1x installieren”
A buyer, on “Montage/Installation”12% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

19 topics

NegativePositive

FAQ

Common Türkette questions

Answered from the same tracked data.