tenderflame
Skip itBrand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.
Returns
Incredible0.1%return rate — above 5% kills the launch gate
Avg price
Incredible€25.42avg listing price — sweet spot $15–$100
Price range
Great€10.48–€66.53cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Review moat
Good1,426.1avg incumbent reviews — the moat a new listing must climb
Conversion
Okay2.6%search→purchase rate — share of searches ending in a sale
Growth
Bad-17.4%90-day search growth — must beat 0% to launch
Market size
Bad€36K€36K/yr · 54K searches
Competition
Bad89%top-5 click share — a locked-up shelf
Brand share
Bad100%top-5 brand share — brand-locked demand
According to Flapen's Amazon Germany niche tracking, tenderflame is a €36K/yr Amazon Germany market (54K searches/yr). The top 5 brands hold 100% of demand. Verdict: Skip it — 36/100.
Data updated Jul 9, 2026 · scored weekly · How we score niches
tenderflame market data
- Units sold / yr
- 2K–2K
- avg 100–250/product
- Revenue / yr
- €38K–€51K
- units × avg price
- Conversion rate
- 2.6%
- Avg BSR
- #269
- Page quality
- 0%
- Prime
- 20%
- Sponsored
- 50%
- Out of stock
- 12.0%
- Avg brand age
- 46 months
- Avg seller age
- 195 days
Competition & brand share
The top 5 products capture 89% of clicks — a locked-up shelf that new listings rarely crack.Brands
5 rising
Sellers
13
Top-5 brand share
100%
Top 20: 100%
Top-5 click share
89%
Top 20: 100%
Open market
0%
- Tenderflame51%
- Generisch27%
- RB-Edelstahl Design18%
- Feuerfarben2%
- Höfer Chemie2%
- Open — no brand owns it (0%)
Demand
Weekly Amazon search volume, last 35 weeks — -17.4% search growth over the last 90 days.Top tenderflame search terms
- tenderflame30K/yr
- tenderflame tischfeuer8K/yr
- tenderfuel10K/yr
- tenderfuel brennstoff3K/yr
- tenderflame brennstoff3K/yr
Top tenderflame products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 10 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Tenderflame Tenderfuel Organic 1 Liter - Original Bio-Brennstoff Kamine patentiert sicherer Bioethanol-Ersatz rauchfrei
Tenderflame€15.244.2★33 rev
Tenderflame Tenderfuel Organic 1L - organisch sicher und nachhaltig TLB
Generisch€10.484.6★39 rev
Tenderfuel 2 5 ltr. -Tenderflame Brennstoff Original
RB-Edelstahl Design€31.804.7★35 rev
TenderFuel 2.5 liter - Tenderflame
Tenderflame€32.674.7★53 rev
tenderfuel 0 5 Liter brennflüssigkeit für tenderflame kamine
Tenderflame€11.854.2★5 rev
Newest
by launch date
Tenderflame Lilly 10 Tischfeuer Bundle - Dunkelgrau - Inkl. 1L Tenderfuel Organic + Pen Torch Anzünder - Bioethanol-Alternative - rauchfrei
Tenderflame€40.940 rev
Tenderflame - Gasfeuerzeug in Stiftgröße mit Blauer Flamme
Tenderflame€14.681 rev
Tisch & Terrassenfeuer T180/TW3 Tulpe 18 weiß
Tenderflame€66.531 rev
Tenderflame Tenderfuel Organic 1 Liter - Original Bio-Brennstoff Kamine patentiert sicherer Bioethanol-Ersatz rauchfrei
Tenderflame€15.2433 rev
Tenderfuel 2 5 ltr. -Tenderflame Brennstoff Original
RB-Edelstahl Design€31.8035 rev
Trending
90-day click momentumTenderflame Lilly 10 Tischfeuer Bundle - Dunkelgrau - Inkl. 1L Tenderfuel Organic + Pen Torch Anzünder - Bioethanol-Alternative - rauchfrei
Tenderflame€40.940.0★
Tisch & Terrassenfeuer T180/TW3 Tulpe 18 weiß
Tenderflame€66.533.0★
Tenderflame Tenderfuel Organic 1 Liter - Original Bio-Brennstoff Kamine patentiert sicherer Bioethanol-Ersatz rauchfrei
Tenderflame€15.244.2★
Tenderflame - Gasfeuerzeug in Stiftgröße mit Blauer Flamme
Tenderflame€14.685.0★
tenderfuel 0 5 Liter brennflüssigkeit für tenderflame kamine
Tenderflame€11.854.2★
What buyers say about tenderflame
What buyers praise and complain about, mined from review topics.What buyers love
“Sehr hübsch”
“Produkt ist so wie beschrieben”
“Super 👍 Super Produkt”
“Super Zeug, brennt super und stinkt naja normal bis wenig würde ich sagen”
“Gut gelaufen”
“Es brennt super”
“Preis- Leistung stimmt”
“Schönes Spielzeug”
“Grosser Überraschungseffekt für Gäste”
“Sehr gutes Bioethanol”
What buyers complain about
“Stinkt bei Verbrennung”
“teuer im vergleich zu anderen Brennstoffe”
“Leider wurde die Flame mit der Zeit sehr unruhig und brannte sich langsam nach unten rein”
“Man muss halt wissen, dass die Flammen durch das Pulver nicht in vielen Farben leuchtet, zumindest war es bei uns nicht so”
“ist totaler Quatsch”
“Es ist nicht lang an halten”
“Zu teuer und nicht der abgebildete Effekt”
Top return reasons
Common questions
- Is tenderflame profitable to sell on Amazon Germany?
- The niche generates €36K/yr across 10 tracked products. 0 of 1 products launched in the last 360 days are still selling. 90-day search growth is -17.4%. Flapen's verdict: Skip it (36/100).
- How competitive is the tenderflame niche?
- 5 brands and 13 sellers compete. The top 5 products take 89% of clicks and top 5 brands hold 100% of demand.
- What do buyers complain about in tenderflame?
- Top complaints mined from reviews: Geruch, Preis-Leistungs-Verhältnis, Entflammbar. The return rate is 0.1%.
- What does it cost to enter the tenderflame niche?
- Listings span €10.48–€66.53; the average listing price is €25.42 (sweet spot $15–$100). The average incumbent carries 1,426 reviews — the moat a new listing must climb.