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27

tedee

Skip it

Brand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.

Market size 27Growth 10Conversion 15Competition 20Returns 18Price range 10Avg price 49Brand share 0Review moat 88Quality gap 73

Review moat

Great235.62

avg incumbent reviews — the moat a new listing must climb

Quality gap

Good4.3★

avg incumbent rating — lower means beatable quality

Avg price

Okay€179.74

avg listing price — sweet spot $15–$100

Market size

Okay€115K

€116K/yr · 53K searches

Competition

Bad76%

top-5 click share — a locked-up shelf

Returns

Bad6.9%

return rate — above 5% kills the launch gate

Conversion

Bad1.2%

search→purchase rate — share of searches ending in a sale

Growth

Bad-29.3%

90-day search growth — must beat 0% to launch

Price range

Bad€71.59–€342.41

cheapest to priciest tracked listing — scored on the share inside $15–$100

Brand share

Bad100%

top-5 brand share — brand-locked demand

According to Flapen's Amazon Germany niche tracking, tedee is a €116K/yr Amazon Germany market (53K searches/yr). The top 5 brands hold 100% of demand. Demand peaks in Feb–Nov. Verdict: Skip it — 27/100.

Data updated Jul 8, 2026 · scored weekly · How we score niches

tedee market data

Units sold / yr
250–500
avg 0–100/product
Revenue / yr
€45K–€90K
units × avg price
Conversion rate
1.2%
Avg BSR
#587
Page quality
0%
Prime
62%
Sponsored
23%
Out of stock
16.5%
Avg brand age
27 months
Avg seller age
193 days

Competition & brand share

The top 5 products capture 76% of clicks — a locked-up shelf that new listings rarely crack.

Brands

2 falling

Sellers

29

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

76%

Top 20: 100%

Open market

0%

  • tedee88%
  • NUKI12%

Demand & seasonality

Weekly Amazon search volume, last 70 weeks — -29.3% search growth over the last 90 days.
2K2KSpike '25Prime Day '25Black Friday '25Spike '26MarAprMayJunJulAugSepOctNovDecJanFebMarAprMayJun

Peak months: Feb, Nov · busiest ÷ quietest = 2.4×

Top tedee search terms

  • tedee15K/yr
  • tedee go 218K/yr
  • tedee pro12K/yr
  • tedee smart lock4K/yr
  • tedee go3K/yr
All search terms

Top tedee products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%10%€12K20%€23K30%€35K40%€46K1101001K10K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 13 tracked products in this niche — three views at once, no toggling.

What buyers say about tedee

What buyers praise and complain about, mined from review topics.

What buyers love

Montage/Installation23%

“Hab erst selbst alles neu installiert”

Verriegelungsmechanismus22%

“Nuki Smart Lock”

Qualität insgesamt14%

“Super Produkt”

beworben Vs Tatsächliches Produkt5%

“Hält was es verspricht”

Benutzerfreundlichkeit5%

“Top und easy”

Effizienz5%

“Top funktioniert super”

Akkulaufzeit3%

“Hier ist es jedoch anders zwar haben wir hier auch einen Anschaffungspreis von über 200 € jedoch haben wir hier durchweg Positive Verbesserungen, in Form eines Eingebauten Akkus, Viel schnellere Öffnugszeiten des Motors Sowie Wlan ist standard nicht Optional, was natürlich für mich als Jomeassist Fan sehr von Vorteil ist”

Preis-Leistungs-Verhältnis3%

“Sein Geld wert”

Haltbarkeit1%

“Version des Smart Look bedeutend länger durchhält”

Sicherheit1%

“Tolle Smart Lock”

What buyers complain about

Haltbarkeit18%

“Ständig Funktionsausfall”

Verriegelungsmechanismus13%

“In wenig er als 5 monate ist lock kaput”

Funktionalität insgesamt10%

“Funktioniert nicht”

Preis-Leistungs-Verhältnis7%

“Enttäuschend bei dem Preis”

Geräuschpegel4%

“Zuverlässig aber recht Laut”

Akkulaufzeit4%

“Batterien halten z. T. nicht lange”

Produktzustand3%

“Bereits benutzte Ware geliefert”

Konnektivität – insgesamt3%

“intergration ins Home-Netzwerk Katastrophe (zumindest ohne Zuzahlung)”

Haftung/Klebrigkeit3%

“Klebefolie klebt nicht fest genug, löst sich”

Anleitung/Benutzerhandbuch/Fehlerbehebung2%

“Troubleshooting nach Herstellerangabe brachte nichts, es waren die bekannten Fehlercodes die man des öfteren liest”

Top return reasons

Gesamtgröße25%
Kompatibilität – insgesamt15%
Funktionalität insgesamt11%
Verriegelungsmechanismus8%
Konnektivität – insgesamt7%
Mechanismus probleme6%
Defekt Material/Teile4%
Geräuschpegel3%
Montage/Installation3%
Produktzustand3%

Common questions

Is tedee profitable to sell on Amazon Germany?
The niche generates €116K/yr across 13 tracked products. 2 of 6 products launched in the last 360 days are still selling. 90-day search growth is -29.3%. Flapen's verdict: Skip it (27/100).
How competitive is the tedee niche?
2 brands and 29 sellers compete. The top 5 products take 76% of clicks and top 5 brands hold 100% of demand.
What do buyers complain about in tedee?
Top complaints mined from reviews: Haltbarkeit, Verriegelungsmechanismus, Funktionalität insgesamt. The return rate is 6.9% — above our launch gate.
When does demand for tedee peak?
Demand peaks in Feb–Nov; the busiest month runs 2.4× the quietest.
What does it cost to enter the tedee niche?
Listings span €71.59–€342.41; the average listing price is €179.74 (sweet spot $15–$100). The average incumbent carries 236 reviews — the moat a new listing must climb.