Is tasmota profitable to sell on Amazon Germany?

The niche generates €66K/yr across 19 tracked products. 1 of 2 products launched in the last 360 days are still selling. 90-day search growth is -12.0%. Flapen's verdict: Skip it (40/100).

How competitive is the tasmota niche?

6 brands and 24 sellers compete. The top 5 products take 63% of clicks and top 5 brands hold 99% of demand.

What do buyers complain about in tasmota?

Top complaints mined from reviews: Haltbarkeit, Konnektivität – insgesamt, Funktionalität insgesamt. The return rate is 3.2%.

When does demand for tasmota peak?

Demand peaks in Oct–Nov–Dec; the busiest month runs 2.7× the quietest.

What does it cost to enter the tasmota niche?

Listings span €9.18–€38.97; the average listing price is €24.36 (sweet spot $15–$100). The average incumbent carries 1,342 reviews — the moat a new listing must climb.

tasmota

Skip it

Brand-locked demand (top 5 brands take 99% of clicks) — this niche doesn't clear our bar today.

Avg price

Incredible€24.36

avg listing price — sweet spot $15–$100

Quality gap

Great4.2★

avg incumbent rating — lower means beatable quality

Price range

Great€9.18–€38.97

cheapest to priciest tracked listing — scored on the share inside $15–$100

Review moat

Good1,342.42

avg incumbent reviews — the moat a new listing must climb

Returns

Okay3.2%

return rate — above 5% kills the launch gate

Conversion

Okay3.6%

search→purchase rate — share of searches ending in a sale

Competition

Okay63%

top-5 click share — leaders hold, buyers still browse

Growth

Bad-12.0%

90-day search growth — must beat 0% to launch

Market size

Bad€66K

€66K/yr · 74K searches

Brand share

Bad99%

top-5 brand share — brand-locked demand

According to Flapen's Amazon Germany niche tracking, tasmota is a €66K/yr Amazon Germany market (74K searches/yr). The top 5 brands hold 99% of demand. Demand peaks in Oct–Nov–Dec. Verdict: Skip it — 40/100.

Data updated Jul 9, 2026 · scored weekly · How we score niches

tasmota market data

Units sold / yr: 3K–4K; avg 100–250/product
Revenue / yr: €73K–€97K; units × avg price
Conversion rate: 3.6%
Avg BSR: #107
Page quality: 0%
Prime: 100%
Sponsored: 79%
Out of stock: 8.3%
Avg brand age: 34 months
Avg seller age: 199 days

Competition & brand share

The top 5 products take 63% of clicks — established leaders, but buyers still shop beyond them.

Brands

6 falling

Sellers

Top-5 brand share

99%

Top 20: 100%

Top-5 click share

63%

Top 20: 100%

Open market

NOUS44%
Eightree42%
SONOFF7%
bitShake3%
stromleser3%
GHome Smart1%

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — -12.0% search growth over the last 90 days.

Peak months: Oct, Nov, Dec · busiest ÷ quietest = 2.7×

Open Trend

Top tasmota search terms

tasmota42K/yr -15.2%2.3% conv.
tasmota steckdose29K/yr -9.8%5.5% conv.
nous tasmota3K/yr +17.3%5.0% conv.

All search terms

Top tasmota products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 19 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

Tasmota Steckdose mit Stromzähler EIGHTREE Alexa WLAN Smart Steckdose Smart Home ESP8685 mit Home Assistant MQTT Domoticz OpenHAB ioBroker 16A nur 2 4GHz-WLAN 4pcs

Eightree€30.214.1★350 rev

Tasmota Socket NOUS A1T Smallest WiFi ESP8266 Smart Plug 10A Mini WiFi Sockets with Power Consumption Electricity Meter Timer Compatible with Alexa Google Home Assistant Domoticz MQTT 2.4G

NOUS€38.974.3★1,074 rev

Tasmota Steckdose NOUS A8T Kleinste Wlan ESP32 smart plug 10A mini wifi steckdosen mit stromverbrauch stromzähler zeitschaltuhr Kompatibel mit Matter Alexa Google Home Assistant MQTT 2.4G

NOUS€34.394.0★183 rev

Eightree Tasmota WLAN Steckdose mit Energiemessung in Echtzeit Smart Plug für Matter Alexa & Home Assistant Einfache Einrichtung 16A 2 4GHz 2er-Pack Deutsche Firmware

Eightree€17.384.1★350 rev

Tasmota Socket NOUS A1T Smallest WiFi ESP8266 Smart Plug 10A Mini WiFi Sockets with Power Consumption Electricity Meter Timer Compatible with Alexa Google Home Assistant Domoticz MQTT 2.4G

NOUS€22.284.3★1,074 rev

Newest

by launch date

SONOFF S61s Smart Steckdosen 16A/3840W Fern- & Sprachsteuerung für ein sichereres und smarteres Leben | Energieüberwachung & Zeitschaltuhr | Matter-kompatibel mit Alexa Google und HomeKit(4er-Pack)

SONOFF€26.63494 rev

9mo ago

Eightree Tasmota WLAN Steckdose mit Energiemessung in Echtzeit Smart Plug für Matter Alexa & Home Assistant Einfache Einrichtung 16A 2 4GHz 1er-Pack Deutsche Firmware

Eightree€11.49350 rev

10mo ago

Nous Intelligenter DIN-Schalter 16A mit Tasmota (ESP32) Energieüberwachung kompatibel mit MQTT Home Assistant Matter Sprachsteuerung mit Alexa Google Assistant

NOUS€24.8452 rev

1y ago

NOUS Tasmota Smart Outdoor Steckdose ESP32 IP44 Wasserdicht 16A Stromzähler Timer Alexa und Google Home Assistant kompatibel MQTT WiFi 2 4GHz

NOUS€16.04156 rev

1y ago

Stromleser WIFI Smart Meter IR Lesekopf - Stromzähler auslesen WLAN Mit Tasmota Software für Smart Home Integration Keine Stromverschwendung mehr

stromleser€38.22262 rev

1y ago

What buyers say about tasmota

What buyers praise and complain about, mined from review topics.

What buyers love

Konnektivität – insgesamt17%

“Wirklich cool, sehr schnelle Kopplung”

Qualität insgesamt12%

“sehr stabiles Produkt – inklusive exzellentem Support,”

Benutzerfreundlichkeit11%

“Einfach und Spitze”

Buchse/Anschluss/Stecker9%

“Smart Steckdose”

Preis-Leistungs-Verhältnis7%

“Top funktioniert auch mit Tuya app preis Leistung super”

Effizienz6%

“funktioniert”

beworben Vs Tatsächliches Produkt6%

“Hält was es verspricht”

Anleitung/Benutzerhandbuch/Fehlerbehebung4%

“Am besten die app in der Anleitung benutzen”

Kompatibilität – insgesamt4%

“App lässt auch andere Geräte zu”

Funktionalität insgesamt3%

“Funktioniert super seit einem jahr in Home Assistant”

What buyers complain about

Haltbarkeit20%

“Kurze Lebenszeit”

Konnektivität – insgesamt15%

“Aber jetzt, sind die Dosen in der App offline”

Funktionalität insgesamt11%

“Stromausfall”

Montage/Installation8%

“Schwer bis unmöglich zu installieren”

Qualität insgesamt7%

“Müll”

Kompatibilität – insgesamt5%

“Kompatibilitätsprobleme mit Siemens TD-3511”

Preis-Leistungs-Verhältnis4%

“Geld futsch”

Buchse/Anschluss/Stecker3%

“Stecker leider defekt”

Anleitung/Benutzerhandbuch/Fehlerbehebung3%

“Sehr schlecht erklärt”

Gesamtgröße2%

“Vor allem sind sie nicht so groß”

Top return reasons

Konnektivität – insgesamt25%

Kompatibilität – insgesamt23%

Funktionalität insgesamt18%

Defekt Material/Teile8%

Buchse/Anschluss/Stecker5%

Gesamtgröße5%

Montage/Installation4%

beworben Vs Tatsächliches Produkt2%

Haltbarkeit1%

Benutzerfreundlichkeit1%

Common questions

Is tasmota profitable to sell on Amazon Germany?: The niche generates €66K/yr across 19 tracked products. 1 of 2 products launched in the last 360 days are still selling. 90-day search growth is -12.0%. Flapen's verdict: Skip it (40/100).
How competitive is the tasmota niche?: 6 brands and 24 sellers compete. The top 5 products take 63% of clicks and top 5 brands hold 99% of demand.
What do buyers complain about in tasmota?: Top complaints mined from reviews: Haltbarkeit, Konnektivität – insgesamt, Funktionalität insgesamt. The return rate is 3.2%.
When does demand for tasmota peak?: Demand peaks in Oct–Nov–Dec; the busiest month runs 2.7× the quietest.
What does it cost to enter the tasmota niche?: Listings span €9.18–€38.97; the average listing price is €24.36 (sweet spot $15–$100). The average incumbent carries 1,342 reviews — the moat a new listing must climb.

tasmota

tasmota market data

Competition & brand share

Demand & seasonality

Top tasmota search terms

Top tasmota products on Amazon

Top sellers

Newest

Trending

What buyers say about tasmota

What buyers love

What buyers complain about

Top return reasons

Common questions

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