Taschenmesser

Shoppers searched for this 4.6M times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 1.3% of those searches ended in a purchase. Searches in the last 90 days moved -7.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated €1.2M a year.

Searches, last 12 months

4.6M

Growth, 90 days vs prior 90

-7.3%

Conversion, latest week

1.3%

Market size, estimated

€1.2Ma year

Peak month

November1.3× the quietest month

Top search term

taschenmesser1.5M searches a year

Listings sell for €19.59 on average, from €4.83 to €89.08. Amazon reports units sold in ranges. This niche sold 60K to 80K a year. The average listing sells 750 to 1,000 of them. At €19.59 that is €15K to €20K a year per listing.

Average price

€19.59inside the $15 to $100 sweet spot

Price range

€4.83–€89.08

Amazon Germany median price

€18.99across 29,809 niches

Units sold a year

60K–80K

Units per listing a year

750–1,000

Revenue per listing a year

€15K–€20K

Returns

1.0%of orders · Amazon Germany median 1.1%

85% of listings pay for placement with sponsored ads. 95% ship with Prime. On an average day, 9.1% of listings are out of stock. The average listing ranks #127 within Messer, Teile & Zubehör. It carries 2,933 reviews at 4.51 stars, so a new listing needs social proof before a better product.

Sponsored listings

85%

Prime listings

95%

Out of stock, average day

9.1%

Average rank

#127in Messer, Teile & Zubehör

Average rating

4.51 starsAmazon Germany average 4.37 stars

Average reviews

2,933per listing

Listings tracked

74

5 products launched here in the last 12 months. 4 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 58 months on average, so the names here are settling in.

Launched, last 12 months

5

Successful launches

4Amazon's first-year sales bar

Average brand age

58 months