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Tapo Rauchmelder

Fail

Shoppers spend an estimated $25K a year here, so Tapo Rauchmelder is a Fail.

Flapen Score
39
39 / 100
Ranks 2,640 of 3,232 Baumarkt niches · −10 vs the category median of 49
Market size
€25K/yr34K searches / yr
90-day growth
-33.6%search demand this quarter
Competition
51%top-5 click share · 15 brands · 136 sellers

Flapen Score

Tapo Rauchmelder against its category

The dotted line is the Baumarkt average. Past it, Tapo Rauchmelder is stronger. Inside it, weaker.

39Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Tapo Rauchmelder market on Amazon at a glance

Shoppers on Amazon Germany searched for Tapo Rauchmelder 34K times last year and spent an estimated €25K. The top 5 brands take 77% of clicks. Flapen scores it 39 out of 100, a Fail.

01 · Demand

An estimated 1.2% of those searches ended in a purchase.

Shoppers searched for this 34K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 1.2% of those searches ended in a purchase. Searches in the last 90 days moved -33.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated €25K a year.

Searches, last 12 months
34K
Growth, 90 days vs prior 90
-33.6%
Conversion, latest week
1.2%
Market size, estimated
€25Ka year
Top search term
rauchmelder matter10K searches a year

02 · Price

A sale here is worth €61.80.

Listings sell for €61.80 on average, from €7.80 to €228.16. Amazon reports units sold in ranges. This niche sold 500 to 750 a year. The average listing sells 0 to 100 of them. At €61.80 that is €0 to €6K a year per listing.

Average price
€61.80inside the $15 to $100 sweet spot
Price range
€7.80–€228.16
Amazon Germany median price
€18.99across 29,809 niches
Units sold a year
500–750
Units per listing a year
0–100
Revenue per listing a year
€0–€6K
Returns
1.7%of orders · Amazon Germany median 1.1%

03 · Entry bar

The bar here is reviews.

88% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 2.8% of listings are out of stock. The average listing ranks #66 within Türklingeln & Türglocken. It carries 1,993 reviews at 4.42 stars, so a new listing needs social proof before a better product.

Sponsored listings
88%
Prime listings
100%
Out of stock, average day
2.8%
Average rank
#66in Türklingeln & Türglocken
Average rating
4.42 starsAmazon Germany average 4.37 stars
Average reviews
1,993per listing
Listings tracked
32

04 · Newcomers

11 of last year's 11 launches cleared the first-year sales bar.

11 products launched here in the last 12 months. 11 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 46 months on average, so the names here are settling in.

Launched, last 12 months
11
Successful launches
11Amazon's first-year sales bar
Average brand age
46 months

Products

Top Tapo Rauchmelder products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 51% of clicks. Leaders hold, but buyers still shop past them.

Brands

15 falling

Sellers

136

Top-5 brand share

77%

Top 20: 100%

Top-5 click share

51%

Top 20: 87%

Open market

20%

  • Brand 123%
  • Brand 223%
  • Brand 314%
  • Brand 412%
  • Brand 55%
  • Brand 64%

Demand

Tapo Rauchmelder search demand

Weekly searches over the year. Pick a range.

900700Spike '26Feb '26Feb '26Mar '26Apr '26Apr '26May '26Jun '26Jun '26

Search terms

Top Tapo Rauchmelder search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • rauchmelder matter10K/yr
  • tapo rauchmelder11K/yr
  • tuya rauchmelder5K/yr
  • rauchmelder apple homekit5K/yr
  • x sense rauchmelder wlan4K/yr

Reviews and returns

What reviews say buyers love and hate about Tapo Rauchmelder

We read the reviews and the return reasons for every product selling here.

28%of positive reviews mention “Montage/Installation”
17%of negative reviews mention “Konnektivität – insgesamt”
1.7%of orders come back
“W-Lan Empfang ständig offline”
A buyer, on “Konnektivität – insgesamt”17% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

17 topics

NegativePositive

FAQ

Common Tapo Rauchmelder questions

Answered from the same tracked data.