Tapo

Shoppers searched for this 1.3M times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 2.4% of those searches ended in a purchase. Searches in the last 90 days moved -10.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated €1.1M a year.

Searches, last 12 months

1.3M

Growth, 90 days vs prior 90

-10.7%

Conversion, latest week

2.4%

Market size, estimated

€1.1Ma year

Top search term

tapo1.0M searches a year

Listings sell for €35.88 on average, from €5.19 to €122.61. Amazon reports units sold in ranges. This niche sold 30K to 40K a year. The average listing sells 500 to 750 of them. At €35.88 that is €18K to €27K a year per listing.

Average price

€35.88inside the $15 to $100 sweet spot

Price range

€5.19–€122.61

Amazon Germany median price

€18.99across 29,809 niches

Units sold a year

30K–40K

Units per listing a year

500–750

Revenue per listing a year

€18K–€27K

Returns

2.5%of orders · Amazon Germany median 1.1%

82% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #46 within Baubedarf. It carries 8,078 reviews at 4.48 stars, so a new listing needs social proof before a better product.

Sponsored listings

82%

Prime listings

100%

Out of stock, average day

0.0%

Average rank

#46in Baubedarf

Average rating

4.48 starsAmazon Germany average 4.37 stars

Average reviews

8,078per listing

Listings tracked

50

9 products launched here in the last 12 months. 9 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 36 months on average, so the names here are settling in.

Launched, last 12 months

9

Successful launches

9Amazon's first-year sales bar

Average brand age

36 months