Tapetenkleister
FailThe top 5 brands take 98% of clicks, so Tapetenkleister is a Fail.
- Flapen Score
- 40 / 100Ranks 2,548 of 3,232 Baumarkt niches · −9 vs the category median of 4940
- Market size
- €156K/yr173K searches / yr
- 90-day growth
- -27.6%search demand this quarter
- Competition
- 59%top-5 click share · 7 brands · 94 sellers
Flapen Score
Tapetenkleister against its category
The dotted line is the Baumarkt average. Past it, Tapetenkleister is stronger. Inside it, weaker.
Market
The Tapetenkleister market on Amazon at a glance
Shoppers on Amazon Germany searched for Tapetenkleister 173K times last year and spent an estimated €156K. The top 5 brands take 98% of clicks. Demand peaks in Oct–Nov. Flapen scores it 40 out of 100, a Fail.
01 · Demand
An estimated 11.2% of those searches ended in a purchase.
Shoppers searched for this 173K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 11.2% of those searches ended in a purchase. Searches in the last 90 days moved -27.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated €156K a year.
- Searches, last 12 months
- 173K
- Growth, 90 days vs prior 90
- -27.6%
- Conversion, latest week
- 11.2%
- Market size, estimated
- €156Ka year
- Peak month
- October2.0× the quietest month
- Top search term
- tapetenkleister101K searches a year
02 · Price
A sale here is worth €8.10.
Listings sell for €8.10 on average, from €2.77 to €16.80. Amazon reports units sold in ranges. This niche sold 15K to 20K a year. The average listing sells 750 to 1,000 of them. At €8.10 that is €6K to €8K a year per listing.
- Average price
- €8.10under the $15 to $100 sweet spot
- Price range
- €2.77–€16.80
- Amazon Germany median price
- €18.99across 29,809 niches
- Units sold a year
- 15K–20K
- Units per listing a year
- 750–1,000
- Revenue per listing a year
- €6K–€8K
- Returns
- 0.6%of orders · Amazon Germany median 1.1%
03 · Entry bar
The bar here is low.
53% of listings pay for placement with sponsored ads. 84% ship with Prime. On an average day, 4.0% of listings are out of stock. The average listing ranks #8 within Klebemittel & Dichtstoffe. It carries 1,483 reviews at 4.54 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 53%
- Prime listings
- 84%
- Out of stock, average day
- 4.0%
- Average rank
- #8in Klebemittel & Dichtstoffe
- Average rating
- 4.54 starsAmazon Germany average 4.37 stars
- Average reviews
- 1,483per listing
- Listings tracked
- 19
04 · Newcomers
Brands here are established.
The brands on the shelf have sold for 81 months on average, so the names here are established.
- Launched, last 12 months
- 0
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 81 months
Products
Top Tapetenkleister products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 59% of clicks. Leaders hold, but buyers still shop past them.
Brands
7 falling
Sellers
94
Top-5 brand share
98%
Top 20: 100%
Top-5 click share
59%
Top 20: 100%
Open market
1%
- Brand 147%
- Brand 215%
- Brand 315%
- Brand 415%
- Brand 55%
- Brand 61%
- Open — no brand owns it (1 brand, 1%)
Demand
Tapetenkleister search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Oct, Nov · busiest ÷ quietest = 2.0×
Search terms
Top Tapetenkleister search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- tapetenkleister101K/yr
- kleister67K/yr
- tapetenleim5K/yr
Reviews and returns
What reviews say buyers love and hate about Tapetenkleister
We read the reviews and the return reasons for every product selling here.
“Der Kleber selbst ist absolut nicht empfehlenswert”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
18 topics
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Tapetenkleister questions
Answered from the same tracked data.