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synoshi

Skip it

Soft demand (-52.2% this quarter) — this niche doesn't clear our bar today.

Market size 2Growth 0Conversion 17Competition 21Returns 56Price range 85Avg price 95Brand share 19Review moat 56Quality gap 78

Avg price

Incredible€25.35

avg listing price — sweet spot $15–$100

Price range

Great€9.26–€56.38

cheapest to priciest tracked listing — scored on the share inside $15–$100

Quality gap

Great4.3★

avg incumbent rating — lower means beatable quality

Review moat

Good1,250

avg incumbent reviews — the moat a new listing must climb

Returns

Good2.8%

return rate — above 5% kills the launch gate

Competition

Bad75%

top-5 click share — a locked-up shelf

Brand share

Bad92%

top-5 brand share — brand-locked demand

Conversion

Bad1.3%

search→purchase rate — share of searches ending in a sale

Market size

Bad€7K

€7K/yr · 20K searches

Growth

Bad-52.2%

90-day search growth — must beat 0% to launch

According to Flapen's Amazon Germany niche tracking, synoshi is a €7K/yr Amazon Germany market (20K searches/yr). The top 5 brands hold 92% of demand. Demand peaks in Aug–Nov–Dec. Verdict: Skip it — 32/100.

Data updated Jul 8, 2026 · scored weekly · How we score niches

synoshi market data

Units sold / yr
750–1K
avg 0–100/product
Revenue / yr
€19K–€25K
units × avg price
Conversion rate
1.3%
Avg BSR
#143
Page quality
0%
Prime
100%
Sponsored
100%
Out of stock
20.0%
Avg brand age
29 months
Avg seller age
196 days

Competition & brand share

The top 5 products capture 75% of clicks — a locked-up shelf that new listings rarely crack.

Brands

7 rising

Sellers

51

Top-5 brand share

92%

Top 20: 100%

Top-5 click share

75%

Top 20: 100%

Open market

4%

  • SYNOSHI62%
  • ETENTOUS12%
  • Haksimey8%
  • Kedoyoy5%
  • Bosch5%
  • YKYI4%
  • Open — no brand owns it (1 brand, 4%)

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — -52.2% search growth over the last 90 days.
25K15KSpike '24Black Friday '24Spike '25Black Friday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Aug, Nov, Dec · busiest ÷ quietest = 18.9×

Top synoshi search terms

  • synoshi11K/yr
  • synoshi reinigungsgerät original3K/yr
  • synoshi reinigungsgerät663/yr
  • synoshi reinigungsbürste4K/yr
  • synoshi spin power scrubber664/yr
  • synoshi power spin272/yr
All search terms

Top synoshi products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%10%€68020%€1K30%€2K40%€3K101001K10K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 11 tracked products in this niche — three views at once, no toggling.

What buyers say about synoshi

What buyers praise and complain about, mined from review topics.

What buyers love

Einfache Reinigung29%

“Scrubber”

Benutzerfreundlichkeit11%

“einfache Handhabung”

Qualität insgesamt9%

“Super Produkt”

Add-Ons/Anhänge6%

“Besonders praktisch finde ich, dass gleich mehrere Aufsätze enthalten sind – von der Rundbürste über die Kegelbürsten bis hin zum Magic Sponge”

beworben Vs Tatsächliches Produkt6%

“Erwartungen erfüllt”

Preis-Leistungs-Verhältnis5%

“Super für minimalen Preis”

Akkulaufzeit5%

“super Akkulaufzeit”

Griffqualität3%

“Das Gerät liegt sehr gut im Hand, es ist angenehm leicht und Die Verarbeitung wirkt hochwertig und stabil”

Effizienz3%

“lässt die Maschine die harte Arbeit machen.”

Aufladen2%

“Die Bürste kam fast voll aufgeladen”

What buyers complain about

Einfache Reinigung18%

“Putzt nicht gut”

Qualität insgesamt11%

“Müll”

beworben Vs Tatsächliches Produkt10%

“Gut aber Produktimage irreführend”

Stärke9%

“Grundaustattung dürftig”

Haltbarkeit8%

“Bereits nach paar Minuten defekt”

Benutzerfreundlichkeit4%

“nichts so praktisch wie du meinst - eine gute, harte Bürste machts besser und günstiger”

Aufladen4%

“Es fehlte zunächst das Ladekabel”

Anleitung/Benutzerhandbuch/Fehlerbehebung2%

“äußerst rudimentäre Bedienungsanleitung”

Preis-Leistungs-Verhältnis2%

“im Vergleich zu teuer”

Akkulaufzeit2%

“Der größte Fehler aber ist, dass das Gerät bei vollgeladenem Akku immer nach kurzer Zeit aussetzt”

Top return reasons

Funktionalität insgesamt17%
Stärke12%
Gesamtgröße12%
Reinigungsmodi10%
Defekt Material/Teile6%
Einfache Reinigung6%
Qualität insgesamt6%
beworben Vs Tatsächliches Produkt4%
Geräuschpegel3%
Aufladen3%

Common questions

Is synoshi profitable to sell on Amazon Germany?
The niche generates €7K/yr across 11 tracked products. 0 of 5 products launched in the last 360 days are still selling. 90-day search growth is -52.2%. Flapen's verdict: Skip it (32/100).
How competitive is the synoshi niche?
7 brands and 51 sellers compete. The top 5 products take 75% of clicks and top 5 brands hold 92% of demand.
What do buyers complain about in synoshi?
Top complaints mined from reviews: Einfache Reinigung, Qualität insgesamt, beworben Vs Tatsächliches Produkt. The return rate is 2.8%.
When does demand for synoshi peak?
Demand peaks in Aug–Nov–Dec; the busiest month runs 18.9× the quietest.
What does it cost to enter the synoshi niche?
Listings span €9.26–€56.38; the average listing price is €25.35 (sweet spot $15–$100). The average incumbent carries 1,250 reviews — the moat a new listing must climb.