Is styrodur profitable to sell on Amazon Germany?

The niche generates €39K/yr across 19 tracked products. 0 of 5 products launched in the last 360 days are still selling. 90-day search growth is +60.5%. Flapen's verdict: Worth a look (50/100).

How competitive is the styrodur niche?

12 brands and 16 sellers compete. The top 5 products take 61% of clicks and top 5 brands hold 80% of demand.

What do buyers complain about in styrodur?

Top complaints mined from reviews: Preis-Leistungs-Verhältnis, Haftung/Klebrigkeit. The return rate is 0.6%.

When does demand for styrodur peak?

Demand peaks in Jul–Oct; the busiest month runs 2.1× the quietest.

What does it cost to enter the styrodur niche?

Listings span €7.65–€105.14; the average listing price is €31.93 (sweet spot $15–$100). The average incumbent carries 72 reviews — the moat a new listing must climb.

styrodur

Worth a look

Shows low returns (0.6%), but weak search conversion (0.5%) keeps it on the watch list.

Returns

Incredible0.6%

return rate — above 5% kills the launch gate

Review moat

Incredible72.11

avg incumbent reviews — the moat a new listing must climb

Avg price

Incredible€31.93

avg listing price — sweet spot $15–$100

Price range

Great€7.65–€105.14

cheapest to priciest tracked listing — scored on the share inside $15–$100

Growth

Great+60.5%

90-day search growth — must beat 0% to launch

Brand share

Okay80%

top-5 brand share — brands hold most of the demand

Competition

Okay61%

top-5 click share — leaders hold, buyers still browse

Quality gap

Bad4.6★

avg incumbent rating — lower means beatable quality

Market size

Bad€39K

€39K/yr · 243K searches

Conversion

Bad0.5%

search→purchase rate — share of searches ending in a sale

Signals Low Review Barrier

According to Flapen's Amazon Germany niche tracking, styrodur is a €39K/yr Amazon Germany market (243K searches/yr). The top 5 brands hold 80% of demand. Demand peaks in Jul–Oct. Verdict: Worth a look — 50/100.

Data updated Jul 8, 2026 · scored weekly · How we score niches

styrodur market data

Units sold / yr: 2K–3K; avg 0–100/product
Revenue / yr: €64K–€80K; units × avg price
Conversion rate: 0.5%
Avg BSR: #133
Page quality: 0%
Prime: 37%
Sponsored: 47%
Out of stock: 2.5%
Avg brand age: 38 months
Avg seller age: 182 days

Competition & brand share

The top 5 products take 61% of clicks — established leaders, but buyers still shop beyond them.

Brands

12 falling

Sellers

Top-5 brand share

80%

Top 20: 100%

Top-5 click share

61%

Top 20: 100%

Open market

15%

TAIANJI35%
Styrodur19%
ZIEMER14%
BASF7%
MHDJQ5%
Nasxkji5%
Open — no brand owns it (6 brands, 15%)

Demand & seasonality

Weekly Amazon search volume, last 86 weeks — +60.5% search growth over the last 90 days.

Peak months: Jul, Oct · busiest ÷ quietest = 2.1×

Open Trend

Top styrodur search terms

styrodur60K/yr +74.4%0.4% conv.
hartschaumplatte35K/yr +56.6%0.2% conv.
xps platten30K/yr +78.4%0.3% conv.
xps platten 30mm9K/yr +233.6%0.3% conv.
styrodur 30mm15K/yr +113.9%0.5% conv.
styrodurplatten13K/yr +90.9%0.1% conv.
xps platten 20mm8K/yr +100.1%0.3% conv.
styrodur 10mm12K/yr -3.3%1.4% conv.
xps8K/yr +32.9%0.3% conv.
hartschaumplatten8K/yr +14.0%0.2% conv.

All search terms

Top styrodur products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)1 product missing review or click data not plotted

All 19 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

TAIANJI 5 Stück Schaumplatte Hartschaum Bastelplatte Modell Hartschaumstoff DIY Styroporplatten Handgefertigt Hartschaumplatte für Landschafts Modellierung (20mm)

TAIANJI€14.484.5★130 rev

Styrodur 3000 CS/SQ 1265 x 615 mm (Nutzmaß 1250 x 600 mm) Stufenfalz (30 mm 1)

Styrodur€21.604.4★20 rev

Styrodur 1 0 cm x 56 cm x 117 cm 5 Platten Dämmplatten geeignet für Badsanierungen Fußbodendämmung Trittschalldämmung Modellbau Landschaftsmodellbau und Architekturmodellbau

ZIEMER€36.174.8★41 rev

BASF Styrodur 3000CS 30mm XPS Hartschaumplatte WLG034 mit Stufenfalz 1265x615mm 10 5qm

BASF€63.334.6★63 rev

Styrodur 2800 C Polystyrol-Hartschaumplatte Waffelstruktur Stärke 50mm (1250 x 600 1)

Styrodur€25.174.7★32 rev

Newest

by launch date

5 Stück XPS Hartschaumplatte 20mm Modellbau Styroporplatten für Landschaftsmodellbau Architekturmodelle Bastelarbeiten und Ausstellungsmodelle 29x20x2cm

Nasxkji€13.0311 rev

5mo ago

Modellbauwerk 1 Stück Hartschaumplatte XPS Strahlendweiß 59 5 x 30 x 5cm Für Architekturmodellbau & Dioramen Modellbauplatte für Architekten & Bastler

Modellbauwerk€21.710 rev

7mo ago

6 Stück Schaumplatte Hartschaum Schaumplatte Bastelplatte 30x20x2cm DIY Modell Styroporplatten Schaumplatte Hartschaumstoff Styroporplatten für Landschafts Modellierung Gebäude Diorama Basis

ZYNERY€13.036 rev

8mo ago

MHDJQ Extruded Polystyrene Foam Hartschaumplatten 50mm Styroporplatten zum Basteln für Landschafts Modellierung Dekoration Verpackung Modellbau Usw 1Stk(1 30 * 20 * 5cm)

MHDJQ€10.6044 rev

11mo ago

MHDJQ Extruded Polystyrene Foam Hartschaumplatten 50mm Styroporplatten zum Basteln für Landschafts Modellierung Dekoration Verpackung Modellbau Usw 2Stk (2 30 * 20 * 5cm)

MHDJQ€16.5444 rev

11mo ago

What buyers say about styrodur

What buyers praise and complain about, mined from review topics.

What buyers love

Qualität insgesamt27%

“haben eine sehr gute Qualität”

beworben Vs Tatsächliches Produkt11%

“Genau das Richtige”

Benutzerfreundlichkeit11%

“Platten sind leicht zu bearbeiten”

Stärke5%

“aber trotzdem stabil.”

Dicke4%

“hier ist die geringe Dicke von 2 cm pro Platte von Vorteil,”

Gesamt anzeigen4%

“Gut für dioramas”

Schneiden/Trimmen4%

“Die Platten lassen sich sehr gut verarbeiten und zuschneiden”

Materialqualität4%

“Super Material”

Haltbarkeit4%

“Dauert zwar länger, als fertige zu kaufen, aber man ist bei der Gestaltung völlig frei”

Gewicht leicht4%

“Leicht und stabil”

What buyers complain about

Preis-Leistungs-Verhältnis50%

“sollte bei dem Preis aber auch so sein.”

Haftung/Klebrigkeit25%

“Doof nur das diese zusammengeklebt sind”

Top return reasons

Gesamtgröße24%

Hartes Gefühl12%

Farbe12%

Kompatibilität – insgesamt12%

beworben Vs Tatsächliches Produkt8%

Kratzfestigkeit8%

Dünn8%