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steinfarben wetterfest aussen

Worth a look

Shows low returns (0.7%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Market size 12Growth 80Conversion 53Competition 51Returns 97Price range 78Avg price 88Brand share 53Review moat 40Quality gap 55

Returns

Incredible0.7%

return rate — above 5% kills the launch gate

Avg price

Great€20.32

avg listing price — sweet spot $15–$100

Growth

Great+72.5%

90-day search growth — must beat 0% to launch

Price range

Great€6.69–€46.82

cheapest to priciest tracked listing — scored on the share inside $15–$100

Quality gap

Good4.4★

avg incumbent rating — lower means beatable quality

Conversion

Good4.4%

search→purchase rate — share of searches ending in a sale

Brand share

Good73%

top-5 brand share — brands hold most of the demand

Competition

Good55%

top-5 click share — leaders hold, buyers still browse

Review moat

Okay2,490.31

avg incumbent reviews — the moat a new listing must climb

Market size

Bad€46K

€46K/yr · 52K searches

According to Flapen's Amazon Germany niche tracking, steinfarben wetterfest aussen is a €46K/yr Amazon Germany market (52K searches/yr). The top 5 brands hold 73% of demand. Verdict: Worth a look — 57/100.

Data updated Jul 8, 2026 · scored weekly · How we score niches

steinfarben wetterfest aussen market data

Units sold / yr
2K–3K
avg 0–100/product
Revenue / yr
€41K–€51K
units × avg price
Conversion rate
4.4%
Avg BSR
#58
Page quality
0%
Prime
54%
Sponsored
92%
Out of stock
6.7%
Avg brand age
48 months
Avg seller age
192 days

Competition & brand share

The top 5 products take 55% of clicks — established leaders, but buyers still shop beyond them.

Brands

16 falling

Sellers

44

Top-5 brand share

73%

Top 20: 100%

Top-5 click share

55%

Top 20: 94%

Open market

22%

  • Zenacolor24%
  • Isolbau18%
  • Ultrament17%
  • Plid9%
  • EPODEX6%
  • Wilckens5%

Demand

Weekly Amazon search volume, last 49 weeks — +72.5% search growth over the last 90 days.
2K2KSpike '26Aug '25Sep '25Nov '25Jan '26Mar '26May '26

Top steinfarben wetterfest aussen search terms

  • steinfarben wetterfest aussen22K/yr
  • steinfarbe12K/yr
  • steinfarbe außen wetterfest5K/yr
  • zenacolor acrylstifte8K/yr
  • farbe für steine draußen3K/yr
  • stein farbe3K/yr
  • zenacolor 24 acrylstifte für steine95/yr
All search terms

Top steinfarben wetterfest aussen products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%4%€2K8%€4K12%€6K16%€7K101001K10K100K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

What buyers say about steinfarben wetterfest aussen

What buyers praise and complain about, mined from review topics.

What buyers love

Farbe36%

“Sehr cool und schöne Farbvielfalt”

Qualität insgesamt12%

“SUPER PRODUKT”

Stift/Bleistiftqualität11%

“Acryl Marker”

Preis-Leistungs-Verhältnis6%

“Für alles andere hat man hier sehr viel Value for money”

Abdeckung3%

“Tolle Farbe, deckt Perfekt”

Lackqualität2%

“Farbe”

beworben Vs Tatsächliches Produkt2%

“hält, was es verspricht”

Zeichenerfahrung2%

“sehr feines zeichnen möglich.”

Benutzerfreundlichkeit1%

“Super handlich”

Haltbarkeit1%

“Hält”

What buyers complain about

trocken/leerTinte15%

“Leider waren fast alle Stifte beim erstmaligen Gebrauch schon sehr ausgetrocknet”

Farbe13%

“Ein Pink war doppelt”

Wasserbeständigkeit6%

“Nicht Wasserfest”

Feder-/Spitzenqualität6%

“Leider keine extrafeine Spitze”

Feucht/Trocken5%

“Leider sind manche Stifte bereits fast ausgetrocknet angekommen und kaum benutzbar”

Haltbarkeit5%

“Kurze Haltbarkeit”

Dicke5%

“sehr dünn”

Lackqualität3%

“Ausblühungen und weiße Flecken überall”

Qualität insgesamt3%

“Die Qualität stimmt keinesfalls mit der Produktbeschreibung überein”

Trocknungszeit2%

“Sofortiges auswaschen hat natürlich nicht mehr geklappt”

Top return reasons

Farbe22%
trocken/leerTinte13%
Funktionalität insgesamt7%
Anzeigefarben7%
Qualität insgesamt6%
Wasserbeständigkeit5%
Produktzustand5%
beworben Vs Tatsächliches Produkt4%
Feucht/Trocken4%
Lackqualität3%

Common questions

Is steinfarben wetterfest aussen profitable to sell on Amazon Germany?
The niche generates €46K/yr across 26 tracked products. 2 of 4 products launched in the last 360 days are still selling. 90-day search growth is +72.5%. Flapen's verdict: Worth a look (57/100).
How competitive is the steinfarben wetterfest aussen niche?
16 brands and 44 sellers compete. The top 5 products take 55% of clicks and top 5 brands hold 73% of demand.
What do buyers complain about in steinfarben wetterfest aussen?
Top complaints mined from reviews: trocken/leerTinte, Farbe, Wasserbeständigkeit. The return rate is 0.7%.
What does it cost to enter the steinfarben wetterfest aussen niche?
Listings span €6.69–€46.82; the average listing price is €20.32 (sweet spot $15–$100). The average incumbent carries 2,490 reviews — the moat a new listing must climb.