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Steckdosenturm

Maybe

Products sell for $24.29 on average, inside the sweet spot. But demand is soft, at -26.2% this quarter, so Steckdosenturm is a Maybe.

Flapen Score
53
53 / 100
Top 30% of 3,232 Baumarkt niches · +4 vs the category median of 49
Market size
€80K/yr80K searches / yr
90-day growth
-26.2%search demand this quarter
Competition
35%top-5 click share · 23 brands · 67 sellers

Flapen Score

Steckdosenturm against its category

The dotted line is the Baumarkt average. Past it, Steckdosenturm is stronger. Inside it, weaker.

53Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Steckdosenturm market on Amazon at a glance

Shoppers on Amazon Germany searched for Steckdosenturm 80K times last year and spent an estimated €80K. The top 5 brands take 61% of clicks. Demand peaks in Nov–Dec. Flapen scores it 53 out of 100, a Maybe.

01 · Demand

An estimated 4.1% of those searches ended in a purchase.

Shoppers searched for this 80K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 4.1% of those searches ended in a purchase. Searches in the last 90 days moved -26.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated €80K a year.

Searches, last 12 months
80K
Growth, 90 days vs prior 90
-26.2%
Conversion, latest week
4.1%
Market size, estimated
€80Ka year
Peak month
November1.9× the quietest month
Top search term
steckdosenturm51K searches a year

02 · Price

A sale here is worth €24.29.

Listings sell for €24.29 on average, from €14.41 to €80.13. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 0 to 100 of them. At €24.29 that is €0 to €2K a year per listing.

Average price
€24.29inside the $15 to $100 sweet spot
Price range
€14.41–€80.13
Amazon Germany median price
€18.99across 29,809 niches
Units sold a year
3K–4K
Units per listing a year
0–100
Revenue per listing a year
€0–€2K
Returns
1.2%of orders · Amazon Germany median 1.1%

03 · Entry bar

The bar here is ads and reviews.

91% of listings pay for placement with sponsored ads. 98% ship with Prime. On an average day, 15.4% of listings are out of stock. The average listing ranks #385 within Mehrfachsteckdosen. It carries 1,813 reviews at 4.57 stars, so a new listing needs social proof before a better product.

Sponsored listings
91%
Prime listings
98%
Out of stock, average day
15.4%
Average rank
#385in Mehrfachsteckdosen
Average rating
4.57 starsAmazon Germany average 4.37 stars
Average reviews
1,813per listing
Listings tracked
45

04 · Newcomers

5 of last year's 13 launches cleared the first-year sales bar.

13 products launched here in the last 12 months. 5 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 34 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
13
Successful launches
5Amazon's first-year sales bar
Average brand age
34 months

Products

Top Steckdosenturm products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 35% of clicks. An open shelf where new products get seen.

Brands

23 flat

Sellers

67

Top-5 brand share

61%

Top 20: 98%

Top-5 click share

35%

Top 20: 81%

Open market

32%

  • Brand 119%
  • Brand 219%
  • Brand 38%
  • Brand 48%
  • Brand 57%
  • Brand 66%

Demand

Steckdosenturm search demand

Weekly searches over the year, seasonality beneath. Pick a range.

4K3KPrime Day '24Spike '24Holiday '24Prime Day '25Spike '25Black Friday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Nov, Dec · busiest ÷ quietest = 1.9×

Search terms

Top Steckdosenturm search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • steckdosenturm51K/yr
  • steckdosenturm mit usb11K/yr
  • steckdosen turm7K/yr
  • mehrfachsteckdose turm7K/yr
  • steckdosen tower4K/yr

Reviews and returns

What reviews say buyers love and hate about Steckdosenturm

We read the reviews and the return reasons for every product selling here.

16%of positive reviews mention “Qualität insgesamt”
17%of negative reviews mention “Haltbarkeit”
1.2%of orders come back
“Kurze Haltbarkeit”
A buyer, on “Haltbarkeit”17% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

19 topics

NegativePositive

FAQ

Common Steckdosenturm questions

Answered from the same tracked data.