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Smart Steckdosenleiste

Fail

Demand is soft, at -34.2% this quarter, so Smart Steckdosenleiste is a Fail.

Flapen Score
46
46 / 100
Ranks 1,879 of 3,232 Baumarkt niches · −3 vs the category median of 49
Market size
€131K/yr178K searches / yr
90-day growth
-34.2%search demand this quarter
Competition
56%top-5 click share · 15 brands · 69 sellers

Flapen Score

Smart Steckdosenleiste against its category

The dotted line is the Baumarkt average. Past it, Smart Steckdosenleiste is stronger. Inside it, weaker.

46Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Smart Steckdosenleiste market on Amazon at a glance

Shoppers on Amazon Germany searched for Smart Steckdosenleiste 178K times last year and spent an estimated €131K. The top 5 brands take 66% of clicks. Demand peaks in Jan–Nov–Dec. Flapen scores it 46 out of 100, a Fail.

01 · Demand

An estimated 2.4% of those searches ended in a purchase.

Shoppers searched for this 178K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 2.4% of those searches ended in a purchase. Searches in the last 90 days moved -34.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated €131K a year.

Searches, last 12 months
178K
Growth, 90 days vs prior 90
-34.2%
Conversion, latest week
2.4%
Market size, estimated
€131Ka year
Peak month
December2.8× the quietest month
Top search term
smarte steckdosenleiste32K searches a year

02 · Price

A sale here is worth €30.62.

Listings sell for €30.62 on average, from €18.09 to €64.88. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 100 to 250 of them. At €30.62 that is €3K to €8K a year per listing.

Average price
€30.62inside the $15 to $100 sweet spot
Price range
€18.09–€64.88
Amazon Germany median price
€18.99across 29,809 niches
Units sold a year
4K–5K
Units per listing a year
100–250
Revenue per listing a year
€3K–€8K
Returns
2.5%of orders · Amazon Germany median 1.1%

03 · Entry bar

The bar here is low.

82% of listings pay for placement with sponsored ads. 91% ship with Prime. On an average day, 10.3% of listings are out of stock. The average listing ranks #237 within Mehrfachsteckdosen. It carries 971 reviews at 4.44 stars, so a new listing needs social proof before a better product.

Sponsored listings
82%
Prime listings
91%
Out of stock, average day
10.3%
Average rank
#237in Mehrfachsteckdosen
Average rating
4.44 starsAmazon Germany average 4.37 stars
Average reviews
971per listing
Listings tracked
22

04 · Newcomers

5 of last year's 6 launches cleared the first-year sales bar.

6 products launched here in the last 12 months. 5 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 38 months on average, so the names here are settling in.

Launched, last 12 months
6
Successful launches
5Amazon's first-year sales bar
Average brand age
38 months

Products

Top Smart Steckdosenleiste products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 56% of clicks. Leaders hold, but buyers still shop past them.

Brands

15 falling

Sellers

69

Top-5 brand share

66%

Top 20: 100%

Top-5 click share

56%

Top 20: 98%

Open market

28%

  • Brand 117%
  • Brand 217%
  • Brand 314%
  • Brand 410%
  • Brand 57%
  • Brand 66%

Demand

Smart Steckdosenleiste search demand

Weekly searches over the year, seasonality beneath. Pick a range.

10K6KPrime Day '24Spike '24Holiday '24Prime Day '25Spike '25Black Friday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Jan, Nov, Dec · busiest ÷ quietest = 2.8×

Search terms

Top Smart Steckdosenleiste search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • smarte steckdosenleiste32K/yr
  • smart steckdosenleiste22K/yr
  • wlan steckdosenleiste19K/yr
  • steckdosenleiste smart12K/yr
  • matter steckdosenleiste9K/yr
  • alexa steckdosenleiste14K/yr
  • smart mehrfachsteckdose8K/yr
  • smart power strip6K/yr
  • mehrfachsteckdose smart6K/yr
  • mehrfachsteckdose mit zeitschaltuhr8K/yr

Reviews and returns

What reviews say buyers love and hate about Smart Steckdosenleiste

We read the reviews and the return reasons for every product selling here.

16%of positive reviews mention “Qualität insgesamt”
21%of negative reviews mention “Haltbarkeit”
2.5%of orders come back
“Haltbarkeit gering”
A buyer, on “Haltbarkeit”21% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

15 topics

NegativePositive

FAQ

Common Smart Steckdosenleiste questions

Answered from the same tracked data.