Sicherheitsmesser

Shoppers searched for this 70K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 6.1% of those searches ended in a purchase. Searches in the last 90 days moved -20.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated €36K a year.

Searches, last 12 months

70K

Growth, 90 days vs prior 90

-20.6%

Conversion, latest week

6.1%

Market size, estimated

€36Ka year

Peak month

July2.4× the quietest month

Top search term

sicherheitsmesser38K searches a year

Listings sell for €8.60 on average, from €2.59 to €22.92. Amazon reports units sold in ranges. This niche sold 10K to 13K a year. The average listing sells 250 to 500 of them. At €8.60 that is €2K to €4K a year per listing.

Average price

€8.60under the $15 to $100 sweet spot

Price range

€2.59–€22.92

Amazon Germany median price

€18.99across 29,809 niches

Units sold a year

10K–13K

Units per listing a year

250–500

Revenue per listing a year

€2K–€4K

Returns

0.3%of orders · Amazon Germany median 1.1%

91% of listings pay for placement with sponsored ads. 91% ship with Prime. On an average day, 0.3% of listings are out of stock. The average listing ranks #170 within Messer, Teile & Zubehör. It carries 340 reviews at 4.48 stars, so a new listing needs social proof before a better product.

Sponsored listings

91%

Prime listings

91%

Out of stock, average day

0.3%

Average rank

#170in Messer, Teile & Zubehör

Average rating

4.48 starsAmazon Germany average 4.37 stars

Average reviews

340per listing

Listings tracked

22

3 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 48 months on average, so the names here are settling in.

Launched, last 12 months

3

Successful launches

1Amazon's first-year sales bar

Average brand age

48 months