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Shelly Pro 3em

Fail

The top 5 brands take 100% of clicks, so Shelly Pro 3em is a Fail.

Flapen Score
45
45 / 100
Ranks 2,008 of 3,232 Baumarkt niches · −4 vs the category median of 49
Market size
€934K/yr532K searches / yr
90-day growth
+41.9%search demand this quarter
Competition
86%top-5 click share · 2 brands · 48 sellers

Flapen Score

Shelly Pro 3em against its category

The dotted line is the Baumarkt average. Past it, Shelly Pro 3em is stronger. Inside it, weaker.

45Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Shelly Pro 3em market on Amazon at a glance

Shoppers on Amazon Germany searched for Shelly Pro 3em 532K times last year and spent an estimated €934K. All 2 brands take every click. Flapen scores it 45 out of 100, a Fail.

01 · Demand

An estimated 2.7% of those searches ended in a purchase.

Shoppers searched for this 532K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 2.7% of those searches ended in a purchase. Searches in the last 90 days moved +41.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated €934K a year.

Searches, last 12 months
532K
Growth, 90 days vs prior 90
+41.9%
Conversion, latest week
2.7%
Market size, estimated
€934Ka year
Top search term
shelly pro 3em324K searches a year

02 · Price

A sale here is worth €65.01.

Listings sell for €65.01 on average, from €9.98 to €126.11. Amazon reports units sold in ranges. This niche sold 20K to 25K a year. The average listing sells 2,000 to 2,500 of them. At €65.01 that is €130K to €163K a year per listing.

Average price
€65.01inside the $15 to $100 sweet spot
Price range
€9.98–€126.11
Amazon Germany median price
€18.99across 29,809 niches
Units sold a year
20K–25K
Units per listing a year
2,000–2,500
Revenue per listing a year
€130K–€163K
Returns
2.9%of orders · Amazon Germany median 1.1%

03 · Entry bar

The bar here is low.

50% of listings pay for placement with sponsored ads. 88% ship with Prime. On an average day, 10.0% of listings are out of stock. The average listing ranks #9 within Stromzähler. It carries 949 reviews at 4.58 stars, so a new listing needs social proof before a better product.

Sponsored listings
50%
Prime listings
88%
Out of stock, average day
10.0%
Average rank
#9in Stromzähler
Average rating
4.58 starsAmazon Germany average 4.37 stars
Average reviews
949per listing
Listings tracked
8

04 · Newcomers

1 of last year's 2 launches cleared the first-year sales bar.

2 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 35 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
2
Successful launches
1Amazon's first-year sales bar
Average brand age
35 months

Products

Top Shelly Pro 3em products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 86% of clicks. A locked shelf that new listings rarely crack.

Brands

2 flat

Sellers

48

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

86%

Top 20: 100%

Open market

0%

  • Brand 198%
  • Brand 22%
  • Open — no brand owns it (0%)

Search terms

Top Shelly Pro 3em search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • shelly pro 3em324K/yr
  • shelly 3em58K/yr
  • shelly smart meter24K/yr
  • shelly pro 3em 120a17K/yr
  • shelly 3em pro25K/yr
  • shelly stromzähler15K/yr
  • shelly pro 3em 3ct 637K/yr
  • shelly pro 3 em7K/yr
  • smartmeter shelly5K/yr
  • shelly stromzähler 3 phasen6K/yr

Reviews and returns

What reviews say buyers love and hate about Shelly Pro 3em

We read the reviews and the return reasons for every product selling here.

18%of positive reviews mention “Montage/Installation”
17%of negative reviews mention “Konnektivität – insgesamt”
2.9%of orders come back
“Ist plötzlich aus WLAN rausgegangen”
A buyer, on “Konnektivität – insgesamt”17% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

15 topics

NegativePositive

FAQ

Common Shelly Pro 3em questions

Answered from the same tracked data.