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52

schwammhalter küche

Worth a look

Shows no brand lock-in (top 5 brands take 34% of clicks), but soft demand (-22.9% this quarter) keeps it on the watch list.

Market size 32Growth 14Conversion 31Competition 83Returns 62Price range 44Avg price 49Brand share 96Review moat 66Quality gap 63

Brand share

Incredible34%

top-5 brand share — no brand owns this niche

Competition

Great32%

top-5 click share — an open shelf

Review moat

Good878.34

avg incumbent reviews — the moat a new listing must climb

Quality gap

Good4.4★

avg incumbent rating — lower means beatable quality

Returns

Good2.5%

return rate — above 5% kills the launch gate

Avg price

Okay€11.85

avg listing price — sweet spot $15–$100

Price range

Okay€3.33–€24.19

cheapest to priciest tracked listing — scored on the share inside $15–$100

Market size

Okay€149K

€149K/yr · 509K searches

Conversion

Okay2.5%

search→purchase rate — share of searches ending in a sale

Growth

Bad-22.9%

90-day search growth — must beat 0% to launch

According to Flapen's Amazon Germany niche tracking, schwammhalter küche is a €149K/yr Amazon Germany market (509K searches/yr). The top 5 brands hold 34% of demand. Demand peaks in Jan. Verdict: Worth a look — 52/100.

Data updated Jul 9, 2026 · scored weekly · How we score niches

schwammhalter küche market data

Units sold / yr
13K–15K
avg 100–250/product
Revenue / yr
€148K–€178K
units × avg price
Conversion rate
2.5%
Avg BSR
#114
Page quality
0%
Prime
97%
Sponsored
87%
Out of stock
16.3%
Avg brand age
26 months
Avg seller age
180 days

Competition & brand share

Clicks spread well past the top 5 (32% combined) — an open shelf where new products get seen.

Brands

53 falling

Sellers

115

Top-5 brand share

34%

Top 20: 75%

Top-5 click share

32%

Top 20: 65%

Open market

61%

  • iHomara8%
  • simplywire7%
  • Kitsure6%
  • Koolkasa6%
  • 通用6%
  • GAViA5%

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — -22.9% search growth over the last 90 days.
9K7KSpike '25Prime Day '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Jan · busiest ÷ quietest = 1.5×

Top schwammhalter küche search terms

  • schwammhalter spülbecken132K/yr
  • schwammhalter71K/yr
  • spülorganizer43K/yr
  • spülbecken organizer schwarz34K/yr
  • spülbecken organizer hängend27K/yr
  • spülbecken organizer schmal31K/yr
  • spülbecken organizer edelstahl20K/yr
  • spülschwammhalter20K/yr
  • spülbürstenhalter17K/yr
  • sponge holder14K/yr
All search terms

Top schwammhalter küche products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%3%€4K6%€9K9%€13K12%€18K101001K10K100K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

What buyers say about schwammhalter küche

What buyers praise and complain about, mined from review topics.

What buyers love

Benutzerfreundlichkeit15%

“Die Handhabung ist insgesamt einfach: Der Organizer lässt sich leicht aufstellen”

Qualität insgesamt12%

“Super Produkt”

beworben Vs Tatsächliches Produkt11%

“Alles wie bestellt”

Gesamtgröße7%

“Passt”

Design insgesamt7%

“Elegant”

Einfache Reinigung6%

“reinigen.”

Preis-Leistungs-Verhältnis6%

“Preis/ Leistung super”

Organisationsfähigkeiten5%

“Spülbecken Organizer”

Stärke4%

“Robustes Teil”

Haftung/Klebrigkeit3%

“Klebestreifen hält super”

What buyers complain about

Qualität insgesamt10%

“Nicht kaufen, schlechte Qualität”

Gesamtgröße10%

“Der Schwammhalter ist recht lose”

Rost/Korrodieren9%

“Nach einem Jahr total verrostet”

Stärke7%

“Unstabil”

Gleichgewicht/Stabilität5%

“Wackelige Angelegenheit”

Haltbarkeit4%

“Kurze Haltbarkeit”

Haftung/Klebrigkeit3%

“Klebestreifen hält nicht”

Materialqualität3%

“Materialfehler”

Preis-Leistungs-Verhältnis3%

“auch nicht für nur knappe 20 Euro”

Abgabemechanismus2%

“Spülmitrelspender funktioniert nicht”

Top return reasons

Gesamtgröße57%
Qualität insgesamt7%
Defekt Material/Teile5%
Materialqualität4%
Haftung/Klebrigkeit3%
Funktionalität insgesamt2%
Montage2%
Mechanismus probleme1%
beworben Vs Tatsächliches Produkt1%
Kompatibilität – insgesamt1%

Common questions

Is schwammhalter küche profitable to sell on Amazon Germany?
The niche generates €149K/yr across 67 tracked products. 2 of 18 products launched in the last 360 days are still selling. 90-day search growth is -22.9%. Flapen's verdict: Worth a look (52/100).
How competitive is the schwammhalter küche niche?
53 brands and 115 sellers compete. The top 5 products take 32% of clicks and top 5 brands hold 34% of demand.
What do buyers complain about in schwammhalter küche?
Top complaints mined from reviews: Qualität insgesamt, Gesamtgröße, Rost/Korrodieren. The return rate is 2.5%.
When does demand for schwammhalter küche peak?
Demand peaks in Jan; the busiest month runs 1.5× the quietest.
What does it cost to enter the schwammhalter küche niche?
Listings span €3.33–€24.19; the average listing price is €11.85 (sweet spot $15–$100). The average incumbent carries 878 reviews — the moat a new listing must climb.