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Schwammhalter Küche

Maybe

The top 5 brands take only 34% of clicks. But demand is soft, at -22.9% this quarter, so Schwammhalter Küche is a Maybe.

Flapen Score
52
52 / 100
Top 34% of 3,232 Baumarkt niches · +3 vs the category median of 49
Market size
€149K/yr509K searches / yr
90-day growth
-22.9%search demand this quarter
Competition
32%top-5 click share · 53 brands · 115 sellers

Flapen Score

Schwammhalter Küche against its category

The dotted line is the Baumarkt average. Past it, Schwammhalter Küche is stronger. Inside it, weaker.

52Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Schwammhalter Küche market on Amazon at a glance

Shoppers on Amazon Germany searched for Schwammhalter Küche 509K times last year and spent an estimated €149K. The top 5 brands take 34% of clicks. Demand peaks in Jan. Flapen scores it 52 out of 100, a Maybe.

01 · Demand

An estimated 2.5% of those searches ended in a purchase.

Shoppers searched for this 509K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 2.5% of those searches ended in a purchase. Searches in the last 90 days moved -22.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated €149K a year.

Searches, last 12 months
509K
Growth, 90 days vs prior 90
-22.9%
Conversion, latest week
2.5%
Market size, estimated
€149Ka year
Peak month
January1.5× the quietest month
Top search term
schwammhalter spülbecken132K searches a year

02 · Price

A sale here is worth €11.85.

Listings sell for €11.85 on average, from €3.33 to €24.19. Amazon reports units sold in ranges. This niche sold 13K to 15K a year. The average listing sells 100 to 250 of them. At €11.85 that is €1K to €3K a year per listing.

Average price
€11.85under the $15 to $100 sweet spot
Price range
€3.33–€24.19
Amazon Germany median price
€18.99across 29,809 niches
Units sold a year
13K–15K
Units per listing a year
100–250
Revenue per listing a year
€1K–€3K
Returns
2.5%of orders · Amazon Germany median 1.1%

03 · Entry bar

The bar here is low.

87% of listings pay for placement with sponsored ads. 97% ship with Prime. On an average day, 16.3% of listings are out of stock. The average listing ranks #114 within Küchen- & Badarmaturen. It carries 878 reviews at 4.37 stars, so a new listing needs social proof before a better product.

Sponsored listings
87%
Prime listings
97%
Out of stock, average day
16.3%
Average rank
#114in Küchen- & Badarmaturen
Average rating
4.37 starsAmazon Germany average 4.37 stars
Average reviews
878per listing
Listings tracked
67

04 · Newcomers

2 of last year's 18 launches cleared the first-year sales bar.

18 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 26 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
18
Successful launches
2Amazon's first-year sales bar
Average brand age
26 months

Products

Top Schwammhalter Küche products & what they sell for

The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.

Prices and ratings read from Amazon on Jul 9, 2026. The live listing can differ.

Competition

Competition: brands, sellers & click share

The top 5 products take an estimated 32% of clicks, no more. An open shelf where new products get seen.

€0€4K€9K€13K€18K101001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

53 falling

Sellers

115

Est. top-5 brand share

34%

Top 20: 75%

Est. top-5 click share

32%

Top 20: 65%

Open market

61%

  • iHomara8%
  • simplywire7%
  • Kitsure6%
  • Koolkasa6%
  • 通用6%
  • GAViA5%

Demand

Schwammhalter Küche search demand

Weekly searches over the year, seasonality beneath. Pick a range.

9K7KSpike '25Prime Day '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Jan · busiest ÷ quietest = 1.5×

Search terms

Top Schwammhalter Küche search terms shoppers use

The exact words shoppers type, with estimated yearly volume, growth, and conversion.

  • schwammhalter spülbecken132K/yr
  • schwammhalter71K/yr
  • spülorganizer43K/yr
  • spülbecken organizer schwarz34K/yr
  • spülbecken organizer hängend27K/yr
  • spülbecken organizer schmal31K/yr
  • spülbecken organizer edelstahl20K/yr
  • spülschwammhalter20K/yr
  • spülbürstenhalter17K/yr
  • sponge holder14K/yr

Reviews and returns

What reviews say buyers love and hate about Schwammhalter Küche

We read the reviews and the return reasons for every product selling here.

15%of positive reviews mention “Benutzerfreundlichkeit”
10%of negative reviews mention “Qualität insgesamt”
2.5%of orders come back
“Nicht kaufen, schlechte Qualität”
A buyer, on “Qualität insgesamt”10% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

20 topics

NegativePositive

FAQ

Common Schwammhalter Küche questions

Answered from the same tracked data.

Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data