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Schmiege

Maybe

An estimated 0.9% of orders come back. But demand is soft, at -26.2% this quarter, so Schmiege is a Maybe.

Flapen Score
51
51 / 100
Top 38% of 3,232 Baumarkt niches · +2 vs the category median of 49
Market size
€176K/yr153K searches / yr
90-day growth
-26.2%search demand this quarter
Competition
67%top-5 click share · 14 brands · 70 sellers

Flapen Score

Schmiege against its category

The dotted line is the Baumarkt average. Past it, Schmiege is stronger. Inside it, weaker.

51Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Schmiege market on Amazon at a glance

Shoppers on Amazon Germany searched for Schmiege 153K times last year and spent an estimated €176K. The top 5 brands take 67% of clicks. Demand peaks in Jan–Nov–Dec. Flapen scores it 51 out of 100, a Maybe.

01 · Demand

An estimated 7.0% of those searches ended in a purchase.

Shoppers searched for this 153K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 7.0% of those searches ended in a purchase. Searches in the last 90 days moved -26.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated €176K a year.

Searches, last 12 months
153K
Growth, 90 days vs prior 90
-26.2%
Conversion, latest week
7.0%
Market size, estimated
€176Ka year
Peak month
January2.4× the quietest month
Top search term
winkelschmiege81K searches a year

02 · Price

A sale here is worth €16.54.

Listings sell for €16.54 on average, from €6.54 to €37.49. Amazon reports units sold in ranges. This niche sold 10K to 13K a year. The average listing sells 500 to 750 of them. At €16.54 that is €8K to €12K a year per listing.

Average price
€16.54inside the $15 to $100 sweet spot
Price range
€6.54–€37.49
Amazon Germany median price
€18.99across 29,809 niches
Units sold a year
10K–13K
Units per listing a year
500–750
Revenue per listing a year
€8K–€12K
Returns
0.9%of orders · Amazon Germany median 1.1%

03 · Entry bar

The bar here is low.

79% of listings pay for placement with sponsored ads. 93% ship with Prime. On an average day, 17.0% of listings are out of stock. The average listing ranks #50 within Mess- & Planwerkzeuge. It carries 632 reviews at 4.46 stars, so a new listing needs social proof before a better product.

Sponsored listings
79%
Prime listings
93%
Out of stock, average day
17.0%
Average rank
#50in Mess- & Planwerkzeuge
Average rating
4.46 starsAmazon Germany average 4.37 stars
Average reviews
632per listing
Listings tracked
14

04 · Newcomers

0 of last year's 2 launches cleared the first-year sales bar.

2 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 47 months on average, so the names here are settling in.

Launched, last 12 months
2
Successful launches
0Amazon's first-year sales bar
Average brand age
47 months

Products

Top Schmiege products & what they sell for

The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.

Prices and ratings read from Amazon on Jul 8, 2026. The live listing can differ.

Competition

Competition: brands, sellers & click share

The top 5 products take an estimated 67% of clicks. Leaders hold, but buyers still shop past them.

€0€18K€35K€53K€71K1101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

14 falling

Sellers

70

Est. top-5 brand share

67%

Top 20: 100%

Est. top-5 click share

67%

Top 20: 100%

Open market

27%

  • PRESCH35%
  • wolfcraft11%
  • AivaToba7%
  • Alyco7%
  • pcsfoe7%
  • Hedue6%

Demand

Schmiege search demand

Weekly searches over the year, seasonality beneath. Pick a range.

9K7KPrime Day '24Spike '24Holiday '24Spike '25Black Friday '25SepDecMarJunAugNovMarMay

Peak months: Jan, Nov, Dec · busiest ÷ quietest = 2.4×

Search terms

Top Schmiege search terms shoppers use

The exact words shoppers type, with estimated yearly volume, growth, and conversion.

  • winkelschmiege81K/yr
  • schmiege55K/yr
  • schmiege winkelmesser13K/yr
  • winkelmesser schmiege4K/yr

Reviews and returns

What reviews say buyers love and hate about Schmiege

We read the reviews and the return reasons for every product selling here.

33%of positive reviews mention “Qualität insgesamt”
12%of negative reviews mention “Funktionalität insgesamt”
0.9%of orders come back
“Funktion nicht erfüllt”
A buyer, on “Funktionalität insgesamt”12% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

20 topics

NegativePositive

FAQ

Common Schmiege questions

Answered from the same tracked data.

Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data