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Schlüsselanhänger Basteln

Fail

Prices span $3.43–$17.15, mostly outside the sweet spot, so Schlüsselanhänger Basteln is a Fail.

Flapen Score
47
47 / 100
Ranks 1,758 of 3,232 Baumarkt niches · −2 vs the category median of 49
Market size
€114K/yr614K searches / yr
90-day growth
+15.2%search demand this quarter
Competition
51%top-5 click share · 21 brands · 25 sellers

Flapen Score

Schlüsselanhänger Basteln against its category

The dotted line is the Baumarkt average. Past it, Schlüsselanhänger Basteln is stronger. Inside it, weaker.

47Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Schlüsselanhänger Basteln market on Amazon at a glance

Shoppers on Amazon Germany searched for Schlüsselanhänger Basteln 614K times last year and spent an estimated €114K. The top 5 brands take 62% of clicks. Flapen scores it 47 out of 100, a Fail.

01 · Demand

An estimated 2.5% of those searches ended in a purchase.

Shoppers searched for this 614K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 2.5% of those searches ended in a purchase. Searches in the last 90 days moved +15.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated €114K a year.

Searches, last 12 months
614K
Growth, 90 days vs prior 90
+15.2%
Conversion, latest week
2.5%
Market size, estimated
€114Ka year
Peak month
November1.5× the quietest month
Top search term
schlüsselanhänger karabiner134K searches a year

02 · Price

A sale here is worth €7.43.

Listings sell for €7.43 on average, from €3.43 to €17.15. Amazon reports units sold in ranges. This niche sold 15K to 20K a year. The average listing sells 250 to 500 of them. At €7.43 that is €2K to €4K a year per listing.

Average price
€7.43under the $15 to $100 sweet spot
Price range
€3.43–€17.15
Amazon Germany median price
€18.99across 29,809 niches
Units sold a year
15K–20K
Units per listing a year
250–500
Revenue per listing a year
€2K–€4K
Returns
0.5%of orders · Amazon Germany median 1.1%

03 · Entry bar

The bar here is low.

89% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 1.4% of listings are out of stock. The average listing ranks #45 within Nägel, Schrauben & Befestigungen. It carries 1,238 reviews at 4.57 stars, so a new listing needs social proof before a better product.

Sponsored listings
89%
Prime listings
100%
Out of stock, average day
1.4%
Average rank
#45in Nägel, Schrauben & Befestigungen
Average rating
4.57 starsAmazon Germany average 4.37 stars
Average reviews
1,238per listing
Listings tracked
28

04 · Newcomers

1 of last year's 6 launches cleared the first-year sales bar.

6 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 27 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
6
Successful launches
1Amazon's first-year sales bar
Average brand age
27 months

Products

Top Schlüsselanhänger Basteln products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 51% of clicks. Leaders hold, but buyers still shop past them.

Brands

21 falling

Sellers

25

Top-5 brand share

62%

Top 20: 99%

Top-5 click share

51%

Top 20: 90%

Open market

33%

  • Brand 128%
  • Brand 213%
  • Brand 311%
  • Brand 46%
  • Brand 55%
  • Brand 65%

Demand

Schlüsselanhänger Basteln search demand

Weekly searches over the year, seasonality beneath. Pick a range.

13K8KSpike '25Black Friday '25Holiday '25SepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.5×

Search terms

Top Schlüsselanhänger Basteln search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • schlüsselanhänger karabiner134K/yr
  • schlüsselanhänger selber machen101K/yr
  • schlüsselanhänger basteln59K/yr
  • schlüsselanhänger set44K/yr
  • schlüsselanhänger mit karabiner32K/yr
  • schlüsselanhänger diy30K/yr
  • schlüsselanhänger rohlinge25K/yr
  • anhänger basteln21K/yr
  • perlen für schlüsselanhänger17K/yr
  • schlüsselanhänger bastelset20K/yr

Reviews and returns

What reviews say buyers love and hate about Schlüsselanhänger Basteln

We read the reviews and the return reasons for every product selling here.

37%of positive reviews mention “Qualität insgesamt”
26%of negative reviews mention “Gesamtgröße”
0.5%of orders come back
“Karabiner Harken klein”
A buyer, on “Gesamtgröße”26% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

19 topics

NegativePositive

FAQ

Common Schlüsselanhänger Basteln questions

Answered from the same tracked data.