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Schamottsteine

Fail

Demand is soft, at -39.1% this quarter, so Schamottsteine is a Fail.

Flapen Score
37
37 / 100
Ranks 2,817 of 3,232 Baumarkt niches · −12 vs the category median of 49
Market size
€46K/yr250K searches / yr
90-day growth
-39.1%search demand this quarter
Competition
64%top-5 click share · 8 brands · 28 sellers

Flapen Score

Schamottsteine against its category

The dotted line is the Baumarkt average. Past it, Schamottsteine is stronger. Inside it, weaker.

37Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Schamottsteine market on Amazon at a glance

Shoppers on Amazon Germany searched for Schamottsteine 250K times last year and spent an estimated €46K. The top 5 brands take 91% of clicks. Demand peaks in Jan–Sep–Oct–Nov–Dec. Flapen scores it 37 out of 100, a Fail.

01 · Demand

An estimated 0.6% of those searches ended in a purchase.

Shoppers searched for this 250K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 0.6% of those searches ended in a purchase. Searches in the last 90 days moved -39.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated €46K a year.

Searches, last 12 months
250K
Growth, 90 days vs prior 90
-39.1%
Conversion, latest week
0.6%
Market size, estimated
€46Ka year
Peak month
November2.5× the quietest month
Top search term
schamottsteine104K searches a year

02 · Price

A sale here is worth €31.00.

Listings sell for €31.00 on average, from €4.72 to €69.60. Amazon reports units sold in ranges. This niche sold 5K to 6K a year. The average listing sells 100 to 250 of them. At €31.00 that is €3K to €8K a year per listing.

Average price
€31.00inside the $15 to $100 sweet spot
Price range
€4.72–€69.60
Amazon Germany median price
€18.99across 29,809 niches
Units sold a year
5K–6K
Units per listing a year
100–250
Revenue per listing a year
€3K–€8K
Returns
1.6%of orders · Amazon Germany median 1.1%

03 · Entry bar

The bar here is low.

87% of listings pay for placement with sponsored ads. 33% ship with Prime. On an average day, 15.4% of listings are out of stock. The average listing ranks #23 within Baubedarf. It carries 425 reviews at 4.46 stars, so a new listing needs social proof before a better product.

Sponsored listings
87%
Prime listings
33%
Out of stock, average day
15.4%
Average rank
#23in Baubedarf
Average rating
4.46 starsAmazon Germany average 4.37 stars
Average reviews
425per listing
Listings tracked
15

04 · Newcomers

Brands here are established.

The brands on the shelf have sold for 62 months on average, so the names here are established.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
62 months

Products

Top Schamottsteine products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 64% of clicks. Leaders hold, but buyers still shop past them.

Brands

8 rising

Sellers

28

Top-5 brand share

91%

Top 20: 100%

Top-5 click share

64%

Top 20: 100%

Open market

5%

  • Brand 143%
  • Brand 221%
  • Brand 311%
  • Brand 49%
  • Brand 57%
  • Brand 64%
  • Open — no brand owns it (2 brands, 5%)

Demand

Schamottsteine search demand

Weekly searches over the year, seasonality beneath. Pick a range.

7K5KSpike '24Spike '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Jan, Sep, Oct, Nov, Dec · busiest ÷ quietest = 2.5×

Search terms

Top Schamottsteine search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • schamottsteine104K/yr
  • schamotteplatten37K/yr
  • schamottsteine kaminofen21K/yr
  • vermiculite platten19K/yr
  • schamottstein10K/yr
  • schamottsteine pizzaofen4K/yr
  • schamottesteine5K/yr
  • feuerfeste steine4K/yr
  • schamottsteine kaufen7K/yr
  • schamottsteine nach maß4K/yr

Reviews and returns

What reviews say buyers love and hate about Schamottsteine

We read the reviews and the return reasons for every product selling here.

28%of positive reviews mention “Qualität insgesamt”
69%of negative reviews mention “Haltbarkeit”
1.6%of orders come back
“Durchgebrochen”
A buyer, on “Haltbarkeit”69% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

14 topics

NegativePositive

FAQ

Common Schamottsteine questions

Answered from the same tracked data.