Regal
Regal shows low returns (0.2%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Flapen Score
Top 8% of 3,232 Baumarkt niches · +12 vs the category median of 49
Is Regal profitable on Amazon?
According to Flapen's Amazon Germany niche tracking, Regal is a €3.8M/yr Amazon Germany market (10.3M searches/yr). The top 5 brands hold 67% of demand. Demand peaks in Jan–Nov. Verdict: Worth a look — 61/100.
Regal: the Amazon niche in one read
Everything a seller checks before entering, in three answers.
Is the demand real?
Worth a look. Search demand moved -26.0% over the last 90 days and 0.9% of searches end in a purchase.
€3.8M
revenue / yr
Who owns the niche?
The top 5 brands hold 67% of demand, so 33% of the market is open.
33%
open market share
Is there a way in?
Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.4★ — the gap to enter on.
0/100
page quality · 61 products
Top Regal products & what they sell for
Every tracked product — its share of the shelf, its review moat, and what it sells for.
Top sellers
by 90-day click share
SONGMICS Schwerlastregal 2er Set Kellerregal Lagerregal 40 x 90 x 180 cm Regal mit Stahlgestell jeweils bis 875 kg belastbar 5 verstellbare Ablagen silbern GLR040E02
- Price
- €32.10
- Rating
- 4.1/5
- Reviews
- 19,035
- Age
- 6y ago
Monzana 2X Schwerlastregal 180x90x40cm Befestigungsmaterial 1750kg 10 MDF-Platten Kellerregal Lagerregal Steckregal Metallregal Werkstattregal Silber
- Price
- €34.53
- Rating
- 4.1/5
- Reviews
- 10,136
- Age
- 11y ago
SONGMICS Schwerlastregal 2er Set Kellerregal Lagerregal 40 x 90 x 180 cm Regal mit Stahlgestell jeweils bis 875 kg belastbar 5 verstellbare Ablagen schwarz GLR040B02
- Price
- €39.37
- Rating
- 4.1/5
- Reviews
- 19,035
- Age
- 6y ago
Panorama24 Belko Schwerlastregal 2er Set Lagerregal 180 x 90 x 40 cm 2 Stück Kellerregal Steckregal Werkstattregal belastbar bis 875kg
- Price
- €40.25
- Rating
- 4.3/5
- Reviews
- 11,226
- Age
- 10y ago
Floordirekt Bücherregal weiß Holzregal mit 6 Fächern Würfelregal für Wohnzimmer und Schlafzimmer (Vermont)
- Price
- €23.17
- Rating
- 3.8/5
- Reviews
- 121
- Age
- 1y ago
Trending
90-day click momentumSONGMICS Schwerlastregal 2er Set Kellerregal Lagerregal 40 x 90 x 180 cm Regal mit Stahlgestell jeweils bis 875 kg belastbar 5 verstellbare Ablagen schwarz GLR040B02
- Price
- €39.37
- Rating
- 4.1/5
- Reviews
- 19,035
- Age
- 6y ago
VASAGLE Custos Kollektion - Bücherregal Regal mit 6 Ebenen Standregal Büroregal freistehend Dekoregal zur Präsentation modern für Wohnzimmer Schlafzimmer Büro vintagebraun LBC61BX
- Price
- €40.23
- Rating
- 4.6/5
- Reviews
- 8,012
- Age
- 7y ago
SONGMICS Schwerlastregal 2er Set Kellerregal Lagerregal 40 x 80 x 160 cm Regal mit Stahlgestell bis 520 kg belastbar 4 verstellbare Ablagen silbern GLR044E02
- Price
- €29.34
- Rating
- 4.2/5
- Reviews
- 2,168
- Age
- 3y ago
ALL Premium Schwerlastregal 180x90x40cm - 2er Set Schwarz 1250kg Traglast stabiles Kellerregal Metall Lagerregal & Vorratsregal ideale Regale für kellerraum Regal Keller & abstellraum Regal
- Price
- €81.01
- Rating
- 4.7/5
- Reviews
- 387
- Age
- 1y ago
HOOBRO Bücherregal Standregal Leiterregal Freistehendes Schmales Regal Büroregal 4 Ebenen Offene Ablagen für Wohnzimmer Schlafzimmer Büro Küche Rustikales Braun und Schwarz EBF40SJ01
- Price
- €32.08
- Rating
- 4.6/5
- Reviews
- 487
- Age
- 11mo ago
Newest
by launch dateHOOBRO Bücherregal Standregal Leiterregal Freistehendes Schmales Regal Büroregal 4 Ebenen Offene Ablagen für Wohnzimmer Schlafzimmer Büro Küche Rustikales Braun und Schwarz EBF40SJ01
- Price
- €32.08
- Rating
- 4.6/5
- Reviews
- 487
- Age
- 11mo ago
VASAGLE Custos Collection - Bücherregal 6-stöckiges hohes Regal Standregal mit Türen offenes Aufbewahrungsregal 24 x 60 x 175 cm für Wohnzimmer Homeoffice Esszimmer wolkenweiß LBC402W01
- Price
- €43.27
- Rating
- 4.5/5
- Reviews
- 656
- Age
- 1y ago
ALL Premium Schwerlastregal 180x90x40cm - 2er Set Schwarz 1250kg Traglast stabiles Kellerregal Metall Lagerregal & Vorratsregal ideale Regale für kellerraum Regal Keller & abstellraum Regal
- Price
- €81.01
- Rating
- 4.7/5
- Reviews
- 387
- Age
- 1y ago
Floordirekt Bücherregal weiß Holzregal mit 6 Fächern Würfelregal für Wohnzimmer und Schlafzimmer (Vermont)
- Price
- €23.17
- Rating
- 3.8/5
- Reviews
- 121
- Age
- 1y ago
SONGMICS Eckregal-Set 5 Ebenen Schwerlastregal Metall Lagerregal für Garage Abstellraum Kellerregal bis 2625 kg belastbar silbern-naturbeige GLR070E03
- Price
- €74.85
- Rating
- 4.0/5
- Reviews
- 779
- Age
- 2y ago
Competition: brands, sellers & click share
Clicks spread well past the top 5 (33% combined) — an open shelf where new products get seen.
Brands
26 falling
Sellers
45
Top-5 brand share
67%
Top 20: 96%
Top-5 click share
33%
Top 20: 63%
Open market
30%
- SONGMICS27%
- VASAGLE23%
- Monzana8%
- Panorama245%
- WOLTU4%
- Ondis243%
Regal demand & seasonality
Weekly search volume, with the niche's key stats alongside.
Peak months: Jan, Nov · busiest ÷ quietest = 1.6×
Top Regal search terms shoppers use
The exact queries shoppers type, with yearly volume, growth and conversion.
- regal2.5M/yr
- bücherregal1.8M/yr
- schwerlastregal1.4M/yr
- küchenregal820K/yr
- regal weiß573K/yr
- regale449K/yr
- kallax regal368K/yr
- kellerregal261K/yr
- regal küche226K/yr
- metallregal194K/yr
What reviews say buyers love and hate about Regal
What buyers mention most, as a share of all reviews.
What buyers love
85% of reviews“Easy put together 👍 It was perfekt”
“Robust”
“Good for the price”
“Super Qualität stabil”
“Produktbeschreibung”
What buyers complain about
67% of reviews“Aufbau fast unmöglich”
“Qualität: Miserabel”
“Etwas unstabil”
“STINKT”
“Naja pappplatten sind ungeeignet”
Regal return rate & reasons
Why buyers send it back, as a share of all return requests.
0.2%
Return rate
0%
Fixable by listing
The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.
Common Regal questions
The questions sellers ask about this niche, answered from the tracked metrics.
Related niches
Same-category niches scoring near this one — the next ones worth researching.
Best Flapen score
The highest-scoring niches we track right now, across every category.
