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Rauchmelder 10er Set

Fail

Shoppers spend an estimated $47K a year here, so Rauchmelder 10er Set is a Fail.

Flapen Score
42
42 / 100
Ranks 2,349 of 3,232 Baumarkt niches · −7 vs the category median of 49
Market size
€47K/yr19K searches / yr
90-day growth
-16.4%search demand this quarter
Competition
60%top-5 click share · 13 brands · 27 sellers

Flapen Score

Rauchmelder 10er Set against its category

The dotted line is the Baumarkt average. Past it, Rauchmelder 10er Set is stronger. Inside it, weaker.

42Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Rauchmelder 10er Set market on Amazon at a glance

Shoppers on Amazon Germany searched for Rauchmelder 10er Set 19K times last year and spent an estimated €47K. The top 5 brands take 75% of clicks. Demand peaks in Oct–Nov. Flapen scores it 42 out of 100, a Fail.

01 · Demand

An estimated 3.7% of those searches ended in a purchase.

Shoppers searched for this 19K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 3.7% of those searches ended in a purchase. Searches in the last 90 days moved -16.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated €47K a year.

Searches, last 12 months
19K
Growth, 90 days vs prior 90
-16.4%
Conversion, latest week
3.7%
Market size, estimated
€47Ka year
Peak month
November2.6× the quietest month
Top search term
rauchmelder 10 jahre batterie 10er set8K searches a year

02 · Price

A sale here is worth €68.08.

Listings sell for €68.08 on average, from €30.67 to €170.17. Amazon reports units sold in ranges. This niche sold 1K to 1K a year. The average listing sells 0 to 100 of them. At €68.08 that is €0 to €7K a year per listing.

Average price
€68.08inside the $15 to $100 sweet spot
Price range
€30.67–€170.17
Amazon Germany median price
€18.99across 29,809 niches
Units sold a year
1K–1K
Units per listing a year
0–100
Revenue per listing a year
€0–€7K
Returns
0.9%of orders · Amazon Germany median 1.1%

03 · Entry bar

The bar here is reviews.

82% of listings pay for placement with sponsored ads. 91% ship with Prime. On an average day, 12.3% of listings are out of stock. The average listing ranks #40 within Sicherheitstechnik. It carries 4,415 reviews at 4.46 stars, so a new listing needs social proof before a better product.

Sponsored listings
82%
Prime listings
91%
Out of stock, average day
12.3%
Average rank
#40in Sicherheitstechnik
Average rating
4.46 starsAmazon Germany average 4.37 stars
Average reviews
4,415per listing
Listings tracked
22

04 · Newcomers

5 of last year's 5 launches cleared the first-year sales bar.

5 products launched here in the last 12 months. 5 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 50 months on average, so the names here are settling in.

Launched, last 12 months
5
Successful launches
5Amazon's first-year sales bar
Average brand age
50 months

Products

Top Rauchmelder 10er Set products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 60% of clicks. Leaders hold, but buyers still shop past them.

Brands

13 flat

Sellers

27

Top-5 brand share

75%

Top 20: 100%

Top-5 click share

60%

Top 20: 98%

Open market

16%

  • Brand 123%
  • Brand 216%
  • Brand 315%
  • Brand 411%
  • Brand 511%
  • Brand 69%
  • Open — no brand owns it (7 brands, 16%)

Demand

Rauchmelder 10er Set search demand

Weekly searches over the year, seasonality beneath. Pick a range.

1K600Prime Day '24Spike '24Black Friday '24Spike '25Prime Day '25Black Friday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Oct, Nov · busiest ÷ quietest = 2.6×

Reviews and returns

What reviews say buyers love and hate about Rauchmelder 10er Set

We read the reviews and the return reasons for every product selling here.

22%of positive reviews mention “Montage/Installation”
24%of negative reviews mention “Akkulaufzeit”
0.9%of orders come back
“Batteriewechsel half nix”
A buyer, on “Akkulaufzeit”24% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

19 topics

NegativePositive

FAQ

Common Rauchmelder 10er Set questions

Answered from the same tracked data.