Quirl
FailDemand is soft, at -7.6% this quarter, so Quirl is a Fail.
- Flapen Score
- 45 / 100Ranks 2,008 of 3,232 Baumarkt niches · −4 vs the category median of 4945
- Market size
- €88K/yr123K searches / yr
- 90-day growth
- -7.6%search demand this quarter
- Competition
- 64%top-5 click share · 17 brands · 87 sellers
Flapen Score
Quirl against its category
The dotted line is the Baumarkt average. Past it, Quirl is stronger. Inside it, weaker.
Market
The Quirl market on Amazon at a glance
Shoppers on Amazon Germany searched for Quirl 123K times last year and spent an estimated €88K. The top 5 brands take 69% of clicks. Flapen scores it 45 out of 100, a Fail.
01 · Demand
An estimated 6.6% of those searches ended in a purchase.
Shoppers searched for this 123K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 6.6% of those searches ended in a purchase. Searches in the last 90 days moved -7.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated €88K a year.
- Searches, last 12 months
- 123K
- Growth, 90 days vs prior 90
- -7.6%
- Conversion, latest week
- 6.6%
- Market size, estimated
- €88Ka year
- Peak month
- November1.2× the quietest month
- Top search term
- quirl45K searches a year
02 · Price
A sale here is worth €10.95.
Listings sell for €10.95 on average, from €3.82 to €67.92. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 250 to 500 of them. At €10.95 that is €3K to €5K a year per listing.
- Average price
- €10.95under the $15 to $100 sweet spot
- Price range
- €3.82–€67.92
- Amazon Germany median price
- €18.99across 29,809 niches
- Units sold a year
- 6K–8K
- Units per listing a year
- 250–500
- Revenue per listing a year
- €3K–€5K
- Returns
- 1.1%of orders · Amazon Germany median 1.1%
03 · Entry bar
The bar here is reviews.
70% of listings pay for placement with sponsored ads. 85% ship with Prime. On an average day, 2.4% of listings are out of stock. The average listing ranks #53 within Zubehör für Elektrowerkzeuge. It carries 3,574 reviews at 4.55 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 70%
- Prime listings
- 85%
- Out of stock, average day
- 2.4%
- Average rank
- #53in Zubehör für Elektrowerkzeuge
- Average rating
- 4.55 starsAmazon Germany average 4.37 stars
- Average reviews
- 3,574per listing
- Listings tracked
- 20
04 · Newcomers
0 of last year's 1 launches cleared the first-year sales bar.
1 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 43 months on average, so the names here are settling in.
- Launched, last 12 months
- 1
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 43 months
Products
Top Quirl products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 8, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
Hardy Working Tools Baurührer 80 mm x 400 mm Baumischer mit Aufnahme 8 mm Maler- und Putzrührer aus verzinktem Stahl
- Price
- €6.77
- Rating
- 4.6/5
- Reviews
- 692
- Age
- 3y ago

kwb 3-teiliger Farb- und Lackrührersatz für Bohrmaschine - Optimales Mischen von Lacken und Farben - Verzinkt - Verschiedene Schaftarten
- Price
- €7.87
- Rating
- 4.5/5
- Reviews
- 1,445
- Age
- 5y ago

Bosch 1x PRO Rührkorb viskos und klebrig für Bohrmaschinen (für Trockenbauwand Mörtel Ø mm Professional Zubehör Bohrmaschine/Schrauber)
- Price
- €7.86
- Rating
- 4.6/5
- Reviews
- 1,123
- Age
- 18y ago

BGS Diy 6840 | Farbrührer- und Mörtelmischer-Satz | 3-tlg. | Rührquirl/Farbmischer
- Price
- €6.32
- Rating
- 4.6/5
- Reviews
- 910
- Age
- 6y ago

Unbekannt 3 Stück Quirl 19-22-26cm mit Kunststoffkopf und Buchenholzgriff
- Price
- €8.64
- Rating
- 4.7/5
- Reviews
- 322
- Age
- 9y ago
Trending
estimated 90-day click momentum
Halbautomatischer Schneebesen 2 Stück Spiralbesen Quirl Küche Set mit 10+12 in Einfacher Automatischer Ballonschneebesen Rührbesen für Mischen Schlagen Aufschäumen und Rühren Arbeitserleichterung
- Price
- €8.99
- Rating
- 4.7/5
- Reviews
- 11
- Age
- 7mo ago

3 Stück Halbautomatischer Schneebesen 10+12+13 in Hand Push Schneebesen Edelstahl Hand Push Easy Whisk Drehbarer RüHrbesen Handschneebesen zum Mischen Schlagen Aufschäumen und Rühren
- Price
- €7.86
- Rating
- 4.0/5
- Reviews
- 64
- Age
- 1y ago

Bosch 1x PRO Rührkorb viskos und klebrig für Bohrmaschinen (für Trockenbauwand Mörtel Ø mm Professional Zubehör Bohrmaschine/Schrauber)
- Price
- €7.86
- Rating
- 4.6/5
- Reviews
- 1,123
- Age
- 18y ago

Einhell Farb-Mörtelrührer TC-MX 1400-2 E (1400 W 0-780 1/min Drehzahl M14 Rühreraufnahme Drehzahlelektronik Aluminium-Getriebegehäuse inkl. Rührer)
- Price
- €67.92
- Rating
- 4.7/5
- Reviews
- 4,490
- Age
- 10y ago

wolfcraft Rührquirl Ø 60 mm Länge 400 mm I 1704099 I Farbe Mörtel Lacke Mischen Werkzeug Bohrmaschinen Rührwerk
- Price
- €7.08
- Rating
- 4.4/5
- Reviews
- 1,756
- Age
- 17y ago
Newest
by launch date
Halbautomatischer Schneebesen 2 Stück Spiralbesen Quirl Küche Set mit 10+12 in Einfacher Automatischer Ballonschneebesen Rührbesen für Mischen Schlagen Aufschäumen und Rühren Arbeitserleichterung
- Price
- €8.99
- Rating
- 4.7/5
- Reviews
- 11
- Age
- 7mo ago

3 Stück Halbautomatischer Schneebesen 10+12+13 in Hand Push Schneebesen Edelstahl Hand Push Easy Whisk Drehbarer RüHrbesen Handschneebesen zum Mischen Schlagen Aufschäumen und Rühren
- Price
- €7.86
- Rating
- 4.0/5
- Reviews
- 64
- Age
- 1y ago

Milchaufschäumer Stab/Milchschäumer Elektrisch tragbarer mit Hoher Leistung Getränkemixer Kaffeebesen batteriebetriebener für Latte Matcha-Tee Cappuccino Schwarz
- Price
- €6.56
- Rating
- 4.3/5
- Reviews
- 2,287
- Age
- 2y ago

HOFMEISTER Praktisches Set aus 3x Holzquirl verschiedene Größen (16cm 25cm 30cm) zum nachhaltigen Kochen in allen Töpfen und Pfannen hergestellt aus natürlichem Buchenholz plastikfrei
- Price
- €10.57
- Rating
- 4.6/5
- Reviews
- 108
- Age
- 3y ago

teemando 2 X Quirl aus Buchenholz 25 X 4 cm
- Price
- €6.15
- Rating
- 4.9/5
- Reviews
- 31
- Age
- 3y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 64% of clicks. Leaders hold, but buyers still shop past them.
Brands
17 rising
Sellers
87
Est. top-5 brand share
69%
Top 20: 100%
Est. top-5 click share
64%
Top 20: 100%
Open market
27%
- HARDY WORKING TOOLS32%
- kwb11%
- Bosch10%
- BGS Do it yourself10%
- unbekannt6%
- wolfcraft5%
Demand
Quirl search demand
Weekly searches over the year, seasonality beneath. Pick a range.
No pronounced peak months · busiest ÷ quietest = 1.2×
Search terms
Top Quirl search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- quirl45K/yr
- quirl küche28K/yr
- rührstab bohrmaschine10K/yr
- rührer11K/yr
- rührquirl8K/yr
- rührer bohrmaschine7K/yr
- quirl bohrmaschine4K/yr
- rührwerk bohrmaschine4K/yr
- mörtelrührer bohrmaschine3K/yr
- wendelrührer3K/yr
Reviews and returns
What reviews say buyers love and hate about Quirl
We read the reviews and the return reasons for every product selling here.
“Müll gleich kaputt”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
16 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Quirl questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









