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Proxxon Werkzeugkoffer

Fail

Shoppers spend an estimated $40K a year here, so Proxxon Werkzeugkoffer is a Fail.

Flapen Score
35
35 / 100
Ranks 2,918 of 3,232 Baumarkt niches · −14 vs the category median of 49
Market size
€40K/yr54K searches / yr
90-day growth
-6.0%search demand this quarter
Competition
52%top-5 click share · 11 brands · 171 sellers

Flapen Score

Proxxon Werkzeugkoffer against its category

The dotted line is the Baumarkt average. Past it, Proxxon Werkzeugkoffer is stronger. Inside it, weaker.

35Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Proxxon Werkzeugkoffer market on Amazon at a glance

Shoppers on Amazon Germany searched for Proxxon Werkzeugkoffer 54K times last year and spent an estimated €40K. The top 5 brands take 93% of clicks. Flapen scores it 35 out of 100, a Fail.

01 · Demand

An estimated 0.8% of those searches ended in a purchase.

Shoppers searched for this 54K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 0.8% of those searches ended in a purchase. Searches in the last 90 days moved -6.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated €40K a year.

Searches, last 12 months
54K
Growth, 90 days vs prior 90
-6.0%
Conversion, latest week
0.8%
Market size, estimated
€40Ka year
Top search term
proxxon werkzeugkoffer46K searches a year

02 · Price

A sale here is worth €92.68.

Listings sell for €92.68 on average, from €22.70 to €249.19. Amazon reports units sold in ranges. This niche sold 250 to 500 a year. The average listing sells 0 to 100 of them. At €92.68 that is €0 to €9K a year per listing.

Average price
€92.68inside the $15 to $100 sweet spot
Price range
€22.70–€249.19
Amazon Germany median price
€18.99across 29,809 niches
Units sold a year
250–500
Units per listing a year
0–100
Revenue per listing a year
€0–€9K
Returns
0.8%of orders · Amazon Germany median 1.1%

03 · Entry bar

The bar here is reviews.

32% of listings pay for placement with sponsored ads. 79% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #217 within Steckschlüssel & Steckschlüsselsätze. It carries 1,924 reviews at 4.71 stars, so a new listing needs social proof before a better product.

Sponsored listings
32%
Prime listings
79%
Out of stock, average day
0.0%
Average rank
#217in Steckschlüssel & Steckschlüsselsätze
Average rating
4.71 starsAmazon Germany average 4.37 stars
Average reviews
1,924per listing
Listings tracked
28

04 · Newcomers

1 of last year's 2 launches cleared the first-year sales bar.

2 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 72 months on average, so the names here are established.

Launched, last 12 months
2
Successful launches
1Amazon's first-year sales bar
Average brand age
72 months

Products

Top Proxxon Werkzeugkoffer products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 52% of clicks. Leaders hold, but buyers still shop past them.

Brands

11 rising

Sellers

171

Top-5 brand share

93%

Top 20: 100%

Top-5 click share

52%

Top 20: 93%

Open market

5%

  • Brand 174%
  • Brand 28%
  • Brand 34%
  • Brand 43%
  • Brand 52%
  • Brand 62%
  • Open — no brand owns it (5 brands, 5%)

Demand

Proxxon Werkzeugkoffer search demand

Weekly searches over the year, seasonality beneath. Pick a range.

2K2KSpike '25Black Friday '25Spike '26SepOctNovDecJanFebMarAprMayJun

Peak months: Nov, Dec · busiest ÷ quietest = 1.8× · 10 of 12 months tracked

Reviews and returns

What reviews say buyers love and hate about Proxxon Werkzeugkoffer

We read the reviews and the return reasons for every product selling here.

45%of positive reviews mention “Qualität insgesamt”
27%of negative reviews mention “Qualität insgesamt”
0.8%of orders come back
“Qualität ist nicht die beste”
A buyer, on “Qualität insgesamt”27% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

19 topics

NegativePositive

FAQ

Common Proxxon Werkzeugkoffer questions

Answered from the same tracked data.